Alternative data (also non-traditional or orthogonal data) is collected from non-traditional sources, for example satellites, sensors, and the web. However, what counts as “alternative” depends on the industry’s standard data practice. When a data source begins to be widely used within an industry, it is no longer considered alternative, but rather fundamental for meeting the industry’s standards. When this data type is analyzed, it provides information complementary to traditional data sources, allowing a business or organization to gain unique insights and a competitive advantage.
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Popular Alternative Data Products
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Popular Alternative Data Providers
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