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Consumer Identity Data

Consumer identity data is used to tie a device ID to a specific user profile. It's used for identity resolution and identity verification. Brands and marketers use consumer identity graphs to ensure that they're targeting the right customer via the best digital channel.

Top Consumer Identity Data APIs, Datasets, and Databases

Find the top commercial Consumer Identity Data sets, feeds and streams.

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Consumer Data

by Matrixian Group
Our consumer data covers every household in Europe.
Country
Germany
United Kingdom
France
+ 48 others
Use CaseConsumer Trend Analysis, Consumer Profiling + 3 more
Pricing available upon request
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Consumer Data

by US Data Corporation
US Data Corporation’s consumer database is the most comprehensive set of consumer lists available, encompassing more than 98% of all Americans. Household, demographic, purchasing, and lifestyle con...
Use CaseConsumer Data Enrichment
Pricing available upon request
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Premium Partner
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Lifesight Identity Data

by Lifesight
Fresh and accurate identity linkage data that allows first party data owners to extend the reach of their data.
Volume70.7M Device to Partner Linkages, 1.06B Device to HEM (Hashed Email)
Quality50% Device to Partner ID Matching, 50% Device to HEM (Hashed Email) Matching
Country
USA
China
Japan
+ 104 others
History2 years of past data available
Use CaseIdentity Resolution, Cross-Device Matching + 2 more
Starts at
$3,000 / month
Free sample available
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Adstra Identity Graph

by Adstra
A Person based identity graph that links 1st and 2nd party data for brands and advertising partners, across media, supporting continued seamless targeting in a post 3rd Party cookie world. Is uni...
Volume232M Consumers, 150M Households
Country
USA
Use CaseIdentity-Based Targeting, Identity Resolution + 3 more
Pricing available upon request
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Complementics Deterministic Identity Data

by Complementics
Deterministic hashed email / MAID linkages.
Volume12M records
Country
USA
History4 years of past data available
Use CaseIdentity-Based Targeting, Identity Validation + 1 more
Pricing available upon request
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Premium Partner
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Datastream Auto Consumer file

by Datastream Group
180 million + Consumer Automotive File
Country
USA
Use CaseIdentity-Based Targeting, Contact Validation + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
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Throtle Identity Resolution

by Throtle
Enabling brands to recognize individual customers across channels, screens and stages of their journeys.
Volume250 million individuals , 130 million households
Quality70% Average Match Rate, 100% Quality of Consumer Data - Truth{set} Truthscore™ Index
Country
USA
Canada
Mexico
+ 10 others
Use CaseIdentity-Based Targeting, Identity Validation + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
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180bytwo - Cosmo - Consumer Demographic - Contact Data

by 180byTwo
Our consumer profiles are an extensive catalog of offline deterministic consumer variables such as demographics, past purchase, life events, household income, social Influence scoring and more, ...
Volume124 Million Households, 260 Million Total Unique Records
Country
USA
Use CaseBehavioral Targeting, Behavior-based Audiences + 3 more
Available Pricing:
Monthly license
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Consumer Data

by Matrixian Group
Our consumer data covers every household in Europe.
Country
Germany
United Kingdom
France
+ 48 others
Use CaseConsumer Data Enrichment, 360-Degree Customer View + 3 more
Pricing available upon request
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Adstra Consumer

by Adstra
Our essential consumer data file on 232MM validated US individuals, focused on providing the 300 data elements marketers and advertisers most commonly use including standards like age, income, gend...
Volume232M records, 300 data elements
Country
USA
Use CaseConsumer Intelligence, Omnichannel Marketing + 2 more
Pricing available upon request
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Top Consumer Identity Data Providers, Vendors, and Companies

Find the top Consumer Identity Data aggregators, suppliers, and firms.

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Based in United States of America

Melissa is a data provider offering Email Address Data, Phone Number Data, Direct Marketing Data, Property Owner Data, Consumer Identity Data, and Address Data. They are headquartered in United Sta...

Based in United Kingdom

Latch Media is a data provider offering Demographic Data, Address Data, Direct Marketing Data, Email Address Data, Phone Number Data, and Consumer Marketing Data. They are headquartered in United K...

Based in United States of America

Experian is a data provider offering Audience Data, Targeting Data, Seasonal Audience Data, Address Data, Purchase History Data, Consumer Data, Third-Party Audience Data, Geodemographic Data, Direc...

Based in South Africa

AnyData is a data provider offering Direct Marketing Data, Firmographic Data, B2B Leads Data, Company Data, Address Data, and B2B Contact Data. They are headquartered in South Africa. AnyData offer...

Based in United States of America

Accurate Append is a data provider offering Email Address Data and Phone Number Data. They are headquartered in United States of America.

Based in United States of America

BBIGDBM provides software development on top of highly accurate Big Data.

Based in United States of America

AmeriBase is a data provider offering Shopping Intent Data, Consumer Transaction Data, Direct Marketing Data, Demographic Data, and Consumer Behavior Data. They are headquartered in United States o...

Based in Netherlands

4Orange is a data provider offering Address Data, Demographic Data, In-Market Audience Data, Product Ownership Data, Consumer Behavior Data, and Consumer Lifestyle Data. They are headquartered in N...

Based in Austria

adRom is a data provider offering Address Data. They are headquartered in Austria.

The Ultimate Guide to Consumer Identity Data 2020

Learn everything about Consumer Identity Data. Understand data sources, popular use cases, and data quality.

What is consumer identity data?

Consumer identity data is information which links impersonal information (a device ID, model, or carrier) to a personal consumer profile. It’s used to monitor consumers’ behavior and build consumer identity profiles. Consumer identity graphs display this behavioral information, as well as the relevant channels which each consumer uses, including email, phone number and social media.

Why is consumer identity data important for marketing?

Consumer identity data is an important marketing solution because it allows businesses to understand how their target audience behaves, and how they can reach out to them. A consumer identity graph means marketers don’t waste time on cold outreach or pursuing dead or invalid leads.

How do companies build consumer identities?

Consumer identity data providers collect data points from a range of sources, both digital and physical world. A consumer identity identity graph or consumer identity database includes profiles for individuals, households and MAIDs.

Categories Related to Consumer Identity Data

Explore similar categories related to Consumer Identity Data.