Consumer Identity Data
Consumer Identity Data
Top Consumer Identity Data APIs, Datasets, and Databases
Find the top commercial Consumer Identity Data sets, feeds and streams.
Consumer Data
| Country | Germany United Kingdom France + 48 others |
|---|---|
| Use Case | Consumer Trend Analysis, Consumer Profiling + 3 more |
Consumer Data
| Use Case | Consumer Data Enrichment |
|---|
Identity Data Linkages
| Country | USA China Japan + 237 others |
|---|---|
| History | 2 years of past data available |
| Use Case | Audience Targeting, Onboarding + 3 more |
Premium Partner
Lifesight Identity Data
| Volume | 70.7M Device to Partner Linkages, 1.06B Device to HEM (Hashed Email) |
|---|---|
| Quality | 50% Device to Partner ID Matching, 50% Device to HEM (Hashed Email) Matching |
| Country | USA China Japan + 104 others |
| History | 2 years of past data available |
| Use Case | Identity Resolution, Cross-Device Matching + 2 more |
Premium Partner
Consumers (B2C)
| Volume | 569M Total Consumers with Unique Emails , 166M Valid Unique Emails with EONM, Name, CASS+NCOA Postal |
|---|---|
| Quality | 100% Email Populated |
| Country | USA |
| History | 7 years of past data available |
| Use Case | Email Marketing, Lead Generation + 3 more |
Adstra Identity Graph
| Volume | 232M Consumers, 150M Households |
|---|---|
| Country | USA |
| Use Case | Identity-Based Targeting, Identity Resolution + 3 more |
Complementics Deterministic Identity Data
| Volume | 12M records |
|---|---|
| Country | USA |
| History | 4 years of past data available |
| Use Case | Identity-Based Targeting, Identity Validation + 1 more |
Premium Partner
Datastream Auto Consumer file
| Country | USA |
|---|---|
| Use Case | Identity-Based Targeting, Contact Validation + 3 more |
Throtle Identity Resolution
| Volume | 250 million individuals , 130 million households |
|---|---|
| Quality | 70% Average Match Rate, 100% Quality of Consumer Data - Truth{set} Truthscore™ Index |
| Country | USA Canada Mexico + 10 others |
| Use Case | Identity-Based Targeting, Identity Validation + 2 more |
Cross-Device Identity Resolution (MAID <>HEM)
| Volume | 126 million linked pairs (over 30 days), 757 million total emails available for matching |
|---|---|
| Quality | 100% Mobile Device Match, 40% Mobile Device Match on iOS |
| Country | USA Germany United Kingdom + 39 others |
| History | 2 years of past data available |
| Use Case | Mobile Advertising, Targeted Advertising + 2 more |
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Top Consumer Identity Data Providers, Vendors, and Companies
Find the top Consumer Identity Data aggregators, suppliers, and firms.
Melissa
Based in United States of America
Latch Media
Based in United Kingdom
Experian
Based in United States of America
AnyData
Based in South Africa
Accurate Append
Based in United States of America
BIGDBM
Based in United States of America
Thomson Data
Based in United States of America
AmeriBase
Based in United States of America
4Orange
Based in Netherlands
Trebbau direct media
Based in Germany
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The Ultimate Guide to Consumer Identity Data 2021
Learn everything about Consumer Identity Data. Understand data sources, popular use cases, and data quality.
Table of Contents
- What is consumer identity data?
- Why is consumer identity data important for marketing?
- How do companies build consumer identities?
- Who are the best Consumer Identity Data providers?
- Where can I buy Consumer Identity Data?
- How can I get Consumer Identity Data?
- What are similar data types to Consumer Identity Data?
- What are the most common use cases for Consumer Identity Data?
What is consumer identity data?
Consumer identity data is information which links impersonal information (a device ID, model, or carrier) to a personal consumer profile. It’s used to monitor consumers’ behavior and build consumer identity profiles. Consumer identity graphs display this behavioral information, as well as the relevant channels which each consumer uses, including email, phone number and social media.
Why is consumer identity data important for marketing?
Consumer identity data is an important marketing solution because it allows businesses to understand how their target audience behaves, and how they can reach out to them. A consumer identity graph means marketers don’t waste time on cold outreach or pursuing dead or invalid leads.
How do companies build consumer identities?
Consumer identity data providers collect data points from a range of sources, both digital and physical world. A consumer identity identity graph or consumer identity database includes profiles for individuals, households and MAIDs.
Who are the best Consumer Identity Data providers?
Finding the right Consumer Identity Data provider for you really depends on your unique use case and data requirements, including budget and geographical coverage. Popular Consumer Identity Data providers that you might want to buy Consumer Identity Data from are Melissa, Latch Media, Experian, AnyData, and Accurate Append.
Where can I buy Consumer Identity Data?
Data providers and vendors listed on Datarade sell Consumer Identity Data products and samples. Popular Consumer Identity Data products and datasets available on our platform are Consumer Data by Matrixian Group, Consumer Data by US Data Corporation, and Identity Data Linkages by MediaWallah.
How can I get Consumer Identity Data?
You can get Consumer Identity Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Consumer Identity Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Consumer Identity Data APIs, feeds and streams to download the most up-to-date intelligence.
What are similar data types to Consumer Identity Data?
Consumer Identity Data is similar to Demographic Data, Audience Data, Social Media Data, Consumer Credit Rating Data, and Mobile Audience Data. These data categories are commonly used for Marketing and Consumer Identity Data analytics.
What are the most common use cases for Consumer Identity Data?
The top use cases for Consumer Identity Data are Marketing, Cross-Device Targeting, and Omnichannel Insights.
Categories Related to Consumer Identity Data
Explore similar categories related to Consumer Identity Data.
Popular Consumer Identity Data Use Cases
Find out the most common applications of Consumer Identity Data.