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Consumer Identity Data

Consumer identity data is used to tie a device ID to a specific user profile. It's used for identity resolution and identity verification. Brands and marketers use consumer identity graphs to ensure that they're targeting the right customer via the best digital channel.

Top Consumer Identity Data APIs, Datasets, and Databases

Find the top commercial Consumer Identity Data sets, feeds and streams.

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Consumer Data

by Matrixian Group
Our consumer data covers every household in Europe.
Country
Germany
United Kingdom
France
+ 48 others
Use CaseConsumer Trend Analysis, Consumer Profiling + 3 more
Pricing available upon request
Get Sample View Product

Consumer Data

by US Data Corporation
US Data Corporation’s consumer database is the most comprehensive set of consumer lists available, encompassing more than 98% of all Americans. Household, demographic, purchasing, and lifestyle con...
Use CaseConsumer Data Enrichment
Pricing available upon request
Get Sample View Product

Identity Data Linkages

by MediaWallah
Identity data linkages are deterministic Identity linkages that tie individual people to online and offline identifiers
Country
USA
China
Japan
+ 237 others
History2 years of past data available
Use CaseAudience Targeting, Onboarding + 3 more
Pricing available upon request
Get Sample View Product
Premium Partner

Lifesight Identity Data

by Lifesight
Fresh and accurate identity linkage data that allows first party data owners to extend the reach of their data.
Volume70.7M Device to Partner Linkages, 1.06B Device to HEM (Hashed Email)
Quality50% Device to Partner ID Matching, 50% Device to HEM (Hashed Email) Matching
Country
USA
China
Japan
+ 104 others
History2 years of past data available
Use CaseIdentity Resolution, Cross-Device Matching + 2 more
Starts at
$3,000 / month
Free sample available
Get Sample View Product
Premium Partner

Consumers (B2C)

by Every Market Media
Our consumer (B2C) email database contains more than 569 million opt-in, permission based email records with just over 200 million deliverable email addresses.
Volume569M Total Consumers with Unique Emails , 166M Valid Unique Emails with EONM, Name, CASS+NCOA Postal
Quality100% Email Populated
Country
USA
History7 years of past data available
Use CaseEmail Marketing, Lead Generation + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
Get Sample View Product

Adstra Identity Graph

by Adstra
A Person based identity graph that links 1st and 2nd party data for brands and advertising partners, across media, supporting continued seamless targeting in a post 3rd Party cookie world. Is uni...
Volume232M Consumers, 150M Households
Country
USA
Use CaseIdentity-Based Targeting, Identity Resolution + 3 more
Pricing available upon request
Get Sample View Product

Throtle Identity Resolution

by Throtle
Enabling brands to recognize individual customers across channels, screens and stages of their journeys.
Volume250 million individuals , 130 million households
Quality70% Average Match Rate, 100% Quality of Consumer Data - Truth{set} Truthscore™ Index
Country
USA
Canada
Mexico
+ 10 others
Use CaseIdentity-Based Targeting, Identity Validation + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
Get Sample View Product

Cross-Device Identity Resolution (MAID <>HEM)

by Onemata
Say goodbye to 3rd party cookies and hello to first party identity markers. Our Device Linkage Data Solutions provides more connectivity for MAID to HEMs than any competitor on the market. Onema...
Volume126 million linked pairs (over 30 days), 757 million total emails available for matching
Quality100% Mobile Device Match, 40% Mobile Device Match on iOS
Country
USA
Germany
United Kingdom
+ 39 others
History2 years of past data available
Use CaseMobile Advertising, Targeted Advertising + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
Get Sample View Product

Top Consumer Identity Data Providers, Vendors, and Companies

Find the top Consumer Identity Data aggregators, suppliers, and firms.

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Melissa

Based in United States of America

Melissa is a data provider offering Email Address Data, Phone Number Data, Direct Marketing Data, Property Owner Data, Consumer Identity Data, and Address Data. They are headquartered in United Sta...

Latch Media

Based in United Kingdom

Latch Media is a data provider offering Demographic Data, Address Data, Direct Marketing Data, Email Address Data, Phone Number Data, and Consumer Marketing Data. They are headquartered in United K...

Experian

Based in United States of America

Experian is a data provider offering Audience Data, Targeting Data, Seasonal Audience Data, Address Data, Purchase History Data, Consumer Data, Third-Party Audience Data, Geodemographic Data, Direc...

AnyData

Based in South Africa

AnyData is a data provider offering Direct Marketing Data, Firmographic Data, B2B Leads Data, Company Data, Address Data, and B2B Contact Data. They are headquartered in South Africa. AnyData offer...

Accurate Append

Based in United States of America

Accurate Append is a data provider offering Email Address Data and Phone Number Data. They are headquartered in United States of America.

BIGDBM

Based in United States of America

BBIGDBM provides software development on top of highly accurate Big Data.

Thomson Data

Based in United States of America

Thomson Data provides highly responsive Marketing data intelligence solutions that can be custom-built to your specifications, enabling you to reach the right prospects at the right time that are c...

AmeriBase

Based in United States of America

AmeriBase is a data provider offering Shopping Intent Data, Consumer Transaction Data, Direct Marketing Data, Demographic Data, and Consumer Behavior Data. They are headquartered in United States o...

4Orange

Based in Netherlands

4Orange is a data provider offering Address Data, Demographic Data, In-Market Audience Data, Product Ownership Data, Consumer Behavior Data, and Consumer Lifestyle Data. They are headquartered in N...

The Ultimate Guide to Consumer Identity Data 2021

Learn everything about Consumer Identity Data. Understand data sources, popular use cases, and data quality.

What is consumer identity data?

Consumer identity data is information which links impersonal information (a device ID, model, or carrier) to a personal consumer profile. It’s used to monitor consumers’ behavior and build consumer identity profiles. Consumer identity graphs display this behavioral information, as well as the relevant channels which each consumer uses, including email, phone number and social media.

Why is consumer identity data important for marketing?

Consumer identity data is an important marketing solution because it allows businesses to understand how their target audience behaves, and how they can reach out to them. A consumer identity graph means marketers don’t waste time on cold outreach or pursuing dead or invalid leads.

How do companies build consumer identities?

Consumer identity data providers collect data points from a range of sources, both digital and physical world. A consumer identity identity graph or consumer identity database includes profiles for individuals, households and MAIDs.

Who are the best Consumer Identity Data providers?

Finding the right Consumer Identity Data provider for you really depends on your unique use case and data requirements, including budget and geographical coverage. Popular Consumer Identity Data providers that you might want to buy Consumer Identity Data from are Melissa, Latch Media, Experian, AnyData, and Accurate Append.

Where can I buy Consumer Identity Data?

Data providers and vendors listed on Datarade sell Consumer Identity Data products and samples. Popular Consumer Identity Data products and datasets available on our platform are Consumer Data by Matrixian Group, Consumer Data by US Data Corporation, and Identity Data Linkages by MediaWallah.

How can I get Consumer Identity Data?

You can get Consumer Identity Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Consumer Identity Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Consumer Identity Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Consumer Identity Data?

Consumer Identity Data is similar to Demographic Data, Audience Data, Social Media Data, Consumer Credit Rating Data, and Mobile Audience Data. These data categories are commonly used for Marketing and Consumer Identity Data analytics.

What are the most common use cases for Consumer Identity Data?

The top use cases for Consumer Identity Data are Marketing, Cross-Device Targeting, and Omnichannel Insights.

Categories Related to Consumer Identity Data

Explore similar categories related to Consumer Identity Data.