Location Data

Find the right Location to grow your business, feed your algorithms, and enhance your analytics.

Location Data in a nutshell

Location data is information relating to the position of mobile phones, tablets, and laptops, or structures like historical monuments, buildings, and attractions. There are countless marketing and advertising strategies which use location data, but they all boil down to tracking the movements of devices, analysing where they go and when. This can then be used to target the areas which will give you the best results, whether this be ROI or better understanding of your customers for segmentation.