What is traffic data? Best Data Sources to get Road Traffic Data
What is Road Traffic Data?
Traffic data tells you about the volume, flow, speed and classification of vehicle traffic on the roads in a given area. It’s not to be confused with web traffic data or footfall traffic data - these datasets provide information about internet users and pedestrians in the street, not about cars and vehicles!
Traffic data commonly is traffic we see on the roads around us, and so is sometimes used interchangeably with ‘road traffic data’. However, traffic data has many sub-categories beyond this - rail traffic, freight traffic and marine traffic all tell you about the flow of vehicles in specific places and industries. But throughout this guide, whenever we refer to ‘traffic data’, we’re talking about data which counts and measures automobiles and public transport found on ordinary roads.
Examples of traffic data include vehicle counts, speed measurements, travel times, and traffic flow information. Traffic data is used for various purposes such as transportation planning, traffic management, and research on traffic patterns and congestion. In this page, you’ll find the best data sources for open source traffic data, including road traffic datasets and traffic data providers.
Best Traffic Data Databases & Datasets
Here is Datarade's curated selection of top Traffic Data. These trusted databases and datasets offer high-quality, up-to-date information.
Factori Mobility Data| Global Foot traffic data (1 year history)
Traffic Continuum from Solution Publishing |500M+ US Web Traffic Data Resolution | B2B B2C Website Visitor Identity Resolution | Web Traffic Data
Unacast Foot Traffic Data | Global
Irys | Mobility Data Insights | Global | Real-Time & Historical [Foot Traffic Data]
Pixta AI | Imagery Data | Global | 10,000 Stock Images | Annotation and Labelling Services Provided | Traffic scenes from low view for AI & ML
Europe Location Data | POI, Geospatial, Foot Traffic Data, Sentiment data, Business Listings Data & Store Location | 251 Millions+ POI Data Mapped
PREDIK Data-Driven I Aggregated Foot Traffic Data & Mobility Data I Measure Foot Traffic Density Statewide and Countrywide in the US
Grepsr | Transport/Logistics Vessel and Container Tracking Datasets | Global Coverage with Custom and On-demand Datasets
Nexdata | Global Vehicle Detection and Tracking Images | 3 Million Image | Computer Vision Data|Traffic Data for AI & ML Training | Identity Data
Audience Targeting Powered by Advertising Data and Real-Time Foot Traffic | Consumer Behavior Data
Top Traffic Data Providers & Companies
When choosing traffic data providers, consider factors such as data accuracy, coverage area, real-time updates, historical data availability, data sources, data granularity, data format compatibility, API access, pricing models, and customer support.
Popular Use Cases
Traffic Data plays a pivotal role in various business applications, offering valuable insights and opportunities across industries.
Frequently Asked Questions
Where can I buy Traffic Data?
Data providers and vendors listed on Datarade sell Traffic Data products and samples. Popular Traffic Data products and datasets available on our platform are Factori Mobility Data| Global Foot traffic data (1 year history) by Factori, Traffic Continuum from Solution Publishing |500M+ US Web Traffic Data Resolution | B2B B2C Website Visitor Identity Resolution | Web Traffic Data by Solution Publishing, and Unacast Foot Traffic Data | Global by Gravy Analytics by Unacast.
How can I get Traffic Data?
You can get Traffic Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Traffic Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Traffic Data APIs, feeds and streams to download the most up-to-date intelligence.
What are similar data types to Traffic Data?
Traffic Data is similar to Transport and Logistics Data, Import Export Data, Global Trade Data, Customs Data, and Bill of Lading Data. These data categories are commonly used for Tire Condition Analysis and Supply Chain Intelligence.
What are the most common use cases for Traffic Data?
The top use cases for Traffic Data are Tire Condition Analysis, Supply Chain Intelligence, and Origin-Destination (O-D) Analysis.