AutoIQ

AutoIQ contains data related to consumer vehicle purchases, preferences, ownership, and more.

Data Fit

Use Cases

Audience Targeting

Advertising

Programmatic Advertising

Direct Marketing

Personalization

Based on

Targeting Data

Purchase Intent Data

Purchase Behavior Data

Overview

Product Type
Dataset
Pricing Models
Yearly subscription, Usage Based
Historic Data
3 months of past data available
Volume
241M individuals, 118M households

Geo Coverage

Focus

North America (1)
United States of America

Details

AutoIQ focuses on automotive-related data around a consumer’s preferences and decisions as it relates to their vehicle. Our AutoIQ data includes elements like in market for a new or used vehicle, likelihood to purchase unique auto makes and models, vehicle maintenance preferences, number of autos owned, average mileage and more.

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