Product Image

Custom Audiences

A dataset by StartApp
Pricing available upon request Get a Quote
Column Sample Another one Attribute
1 Fashion Sports, Health 25-49 Germany
2 Just Another Sample Another Row
Request Data Sample
Product Image
Custom Audiences

Use Cases

Behavior-based Audiences
Interest-based Audiences
Location-based Audiences
Audience Targeting

Categories

History

1 years of past data available

Product Description

Our audiences are modeled based on raw data signals from our SDK and direct publisher integrations. We apply machine learning techniques to model demographics data such as age and gender. We model the interest of users based on apps on device and interaction with ads. We also model interest by intersecting location data with known POIs. Deterministic audiences rely on device metadata such as make and model of device, carrier of sim and cell, and some are based on users of a specific app (i.e. users who have Netflix installed). Location-based audiences are based on signals such as GPS, Wifi & Cell towers. In addition, using sophisticated enticements processes we enrich precise location data indirectly from IP data. We apply diverse statistical measures to clean and filter the data. We can create a custom audience based on your target users' profile, and deliver it to the DMP of your choice. Our audiences are available for activation on Google, LiveRamp, Zeotap, Lotame, Adobe, The Trade Desk, Adsquare, and more.

Pricing

License Starts at
One-off purchase Available
Monthly license Not available
Yearly license Not available
Usage-based Available
Revenue share Not available

Related Products

Premium Partner
Save to list

Prepackaged Audiences

by StartApp
Behavioral and location based audiences, prepackaged and ready to activate on the DMP of your choice.
History1 years of past data available
Use CaseAudience Targeting, Interest-based Audiences + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
View more →
Save to list

Custom Audience Creation

by Gravy Analytics
Work with a Gravy specialist to identify your unique targeting needs and have us build a custom audience that will enhance your campaign performance. Gravy Audiences can be customized based upon c...
Volume800 pre-existing syndicated audiences, 150M MAUs in the US
Quality100% deterministic data
Country
USA
Canada
History3 years of past data available
Use CaseAdvertising, Audience Targeting + 3 more
Starts at
$2 / CPM
View more →
Save to list

Audience Data (Segments available via DSPs)

by OnAudience
Our segments are available via Google DV360, AppNexus, Adform, The Trade Desk, Zeotap, Adsquere, Hybrid.io, Invibes. Online taxonomy includes coverage for each platform: https://www.onaudience.com/...
Volume1.2K Ready Segments OnAudience Taxonomy, 620M Unique Mobile IDs Globally / Month
Quality100% Nielsen Digital Ad Rating
Country
USA
China
Japan
+ 246 others
History30 days of past data available
Use CaseAudience Targeting, Programmatic Advertising + 1 more
Starts at
$1$0.90 / CPM
10% Datarade discount
Free sample available
20% revenue share
View more →
Save to list

Predictive Credit Intelligence

by TrackStar
TrackStar Provides Machine Learning Technology To Uncover Future Borrowing
Volume30M records
Quality0.98% AUC Score
Country
USA
History15 years of past data available
Use CaseMachine Learning (ML), Credit Scoring + 3 more
Available Pricing:
Monthly license
Yearly license
Usage-based
View more →
Premium Partner
Save to list

Aurora

by Fifty
A cookie-less, contextual based data set based off of social data signals.
Volume500M social profiles
Country
USA
China
Japan
+ 109 others
History6 months of past data available
Pricing available upon request
View more →

What are you looking for?

StartApp

Mobile, Fulfilled

25B SDK Downloads

850,000 APPS

1.5B USERs

Trusted by:

Customer Logo #1 of StartApp
Customer Logo #2 of StartApp
Customer Logo #3 of StartApp