Data Offering
180byTwo is an industry leader in global audience solutions; leveraging multi sourced offline, online, mobile, location, signal, proximity, and various other data sources designed to help marketers and platforms more efficiently and effectively target consumers and professionals across channels and devices. Learn more about us at 180bytwo.com
Data Categories
In-market & Intent Data Company Data B2B Contact Data B2B Intent Data Company Registry Data Lead & Address Data Web Data IP Address Data Firmographic Data Business Ownership Data Technographic Data B2B Leads Data Demographic Data Interest Data Cross-Device Identity DataKey Differentiators
We are the only data company in the space to leverage location inteligence, IP/Domain intelligence, and AI for B2B specific data solutions.
Data Sources
180byTwo’s data is engineered from a broad and extensive network of qualitative offline, online, and location data sources combined with refined data processing and analytics. Every week we process, cleanse, and score more than 80,000 offline Consumer and Professional attributes across 1K+ sources containing more 240M Consumer (B2C), and 70M Professional (B2B) offline records. In addition, we process more than 10B multi-sourced location signals each day from a global base of opted-in mobile devices, mapping those devices and signals against 20M+ locations. Our audiences are then created from the intersection of the various offline, online and mobile location data sources providing a true 360 degree view of the Consumer at home and the Professional at work.
Use Cases
- Foot Fall and OOH Attribution
- Account Based Marketing
- Targeting Professionals across activation channels
- Reporting and Measurement for Account Based Marketing
- Predictive B2B Intent data for cross channel activation, and sales/marketing enablement
- Raw domain categorization
- POI or Brand Affinity
- Consumer, Interest, Behavioral targeting
- Global B2B Firmograhic/Account Based Activation and Measurement
Countries
Delivery
Transfer methods 4/6
Cloud Storage, SFTP, API (pull), API (push)Data formats 3/5
Raw, JSON, CSVPrivacy
Privacy Considerations
Certifications

Digital Advertising Alliance (DAA)
Integrations
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