DecaData
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DecaData Data Products: APIs & Datasets
DecaData Pricing & Cost
Our pricing is based on use case and industry vertical. We have the technical capacity to deliver individual company data, category level or of course the entire data panel.
We also have discretion in terms of working client engagements and aim to be as easy to interface with as possible- as long as it makes mutual business sense.
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About DecaData
DecaData in a Nutshell
DecaData launched in late 2018 with the core objective of providing visibility into changes in consumer behaviors though the utilization of granular, machine readable Alternative/External data assets.
We have partnered with an expanding list of data providers from different industries to help them monetize the value to the exhaust data their respective businesses generate. Through that process, we have harvested unique data assets that ultimately help our data clients systematically answer complicated questions with data.
DecaData is a small, expanding team of experienced industry veterans seeking to help our clients in the Investment management, PE, Consulting, Corporate and Research verticals. We have demonstrated expertise with our data assets and are consistently pushing ourselves to further our understanding of data and expand both our core data asset base and customer list.
Geo Coverage
Data Offering
Our CORE mission is to provide unique data assets in a modern, machine readable format in a TIMELY manner. We offer granular POS transaction data from our partner grocery stores in the US- which provides a complete view into the CPG ecosystem in the US.
DecaData has an expanding catalogue of data assets covering Video Game sales, Hotel Occupancy(EMEA) and UK Mortgage data.
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Use Cases
DecaData’s clients have used our data assets in the investment management industry for Alpha generation/ systematic Hedge Funds or Fundamental research teams, PE diligence cases, AdTech targeted marketing, Product Research and Corporate uses.
Data Sources & Collection
DecaData sources First Party data and collaborates with our partners to help them monetize the exhaust data their respective businesses generate.
Key Differentiators
DecaData provides POS data from our partners stores- it is not webscraped, modeled, etc- these are REAL transactions from REAL people (that can be tracked through time via customer loyalty IDs). Our data provides basket visibility down to a UPC/SKU level that isn’t obtained via a credit card panel. Our data is delivered on a DAILY level.
Data Privacy
What are you looking for?
Frequently asked questions about DecaData
What does DecaData do?
DecaData is uniquely positioned to provide a granular view into key changes in consumer behavior across an expanding universe of sectors. We currently have a detailed view into the US CPG industry, PC Video Game Sales, UK Mortgage market as well a view in EMEA hotel occupancy.
How much does DecaData cost?
DecaData’s APIs and datasets range in cost from $2,500 / month to $25,000 / year. DecaData offers free samples for individual data requirements. Get talking to a member of the DecaData team to receive custom pricing options, information about data subscription fees, and quotes for DecaData’s data offering tailored to your use case.
What kind of data does DecaData have?
Store Location Data, Point-of-Sale (POS) Data, CPG Data, Shopper Data, and 11 others
What data does DecaData offer?
Our CORE mission is to provide unique data assets in a modern, machine readable format in a TIMELY manner. We offer granular POS transaction data from our partner grocery stores in the US- which provides a complete view into the CPG ecosystem in the US. DecaData has an expanding catalogue of data assets covering Video Game sales, Hotel Occupancy(EMEA) and UK Mortgage data.
How does DecaData collect data?
DecaData sources First Party data and collaborates with our partners to help them monetize the exhaust data their respective businesses generate.
What are the best use cases for DecaData’s data?
DecaData’s clients have used our data assets in the investment management industry for Alpha generation/ systematic Hedge Funds or Fundamental research teams, PE diligence cases, AdTech targeted marketing, Product Research and Corporate uses.