Fable Data

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5 million
Accounts in our panel
1000s
Merchants in our coverage
T+1
Market-leading latency
99%
Correlated to external sources
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Fable Data Data Products: APIs & Datasets

Explore Fable Data’s datasets, databases, and data feeds.
Our daily live feed shows each individual transaction by individual user within your chosen panel (we have a number of panels to suit cli...
Fable Data Row Level European Consumer Transaction Data 2 countries covered icon
2 countries covered
Fable Data Row Level European Consumer Transaction Data 5 years of historical data icon
5 years of historical data
This is our daily live feed of transactions, aggregated by tagged entity (merchant) and individual merchant business line, and provides t...
Fable Data Aggregated European Consumer Transaction Dataset 2 countries covered icon
2 countries covered
Fable Data Aggregated European Consumer Transaction Dataset 5 years of historical data icon
5 years of historical data
Designed for deep fundamental analysis, we provide every transaction for the stock tickers of your choice. Receive all spend data for tho...
Fable Data Per Ticker European Consumer Transaction Datasets 2 countries covered icon
2 countries covered

Fable Data Pricing & Cost

Learn about Fable Data’s prices, subscription cost, and API pricing.
The supported pricing models for Fable Data’s data are available by getting in contact with them via Datarade. Get talking to a member of the Fable Data team to receive custom pricing options, information about data subscription fees, and quotes for Fable Data’s data offering tailored to your use case.

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About Fable Data

Learn more about Fable Data’s data sources, use cases, and integrations.

Fable Data in a Nutshell

Fable Data is a leading provider of European consumer spend data, delivering high-quality, real-time, anonymised data on the performance of the economy into the hands of decision-makers. Our unique and representative data set provides timely and accurate information on where consumers are spending their money, helping leaders in business and government to find new insights and make more informed decisions. Today, we have the largest real-time pan-European panel, and we continue to expand across Europe.

Headquarter
United Kingdom

Geo Coverage

Europe (2)
Germany
United Kingdom

Data Offering

We source anonymised consumer and small business transaction data directly from European banks and credit card providers to deliver a daily live feed of new transactions with a 5 year history, overlaid with socio-demographic and merchant information. Our total panel of 5 million accounts allows clients to see market dynamics, merchant performance, and consumer trends in real time, and model data to find close economic correlations with established sources and company data releases.

Use Cases

Use cases for our data include both macro and micro level:

  • Predict market-moving data releases e.g. ONS GDP, GfK Consumer Confidence, IHS Markit PMI
  • Predict current-quarter reporting metrics against actuals and estimates
  • Measure the correlation to actual reported vs. consensus numbers the day before results
  • Identify anomalies that could flag opportunity or risk
  • Analyse basket size and transaction frequency trends by user and merchant location
  • Analyse same store sales
  • Infer customer acquisition, switching and retention behavior
  • Understand company revenue at a merchant and individual business line level
  • Understand competition, market share and geographic patterns in almost real time

Certifications & Associations

Logo of Financial Data & Technology Association (FDATA) certification

Data Sources & Collection

Fable Data sources consumer and small business transaction data directly from European banks and credit card providers.

Key Differentiators

Scale and depth
> High population capture
> Significant UK and Germany data; scaling to more European countries
> Includes unique customer IDs
> Insight on consumer socio-demographic weightings
> Growing in size

Accuracy
> Sourced directly from data partners

Timeliness
> Near real-time
> Market-leading latency (from 3 business days)

Stability
> Not reliant on user authentication

Structure and tagging
> Best-in-class tagging using rule-based and machine-learning techniques
> Well-stratified panels through partnerships with mainstream banks and credit card companies

Availability
> Unavailable from any other data vendor

Compliance
Anonymised data only
Compliant with EU and UK privacy legislation
At the forefront of data ethics standards

Data Privacy

What are you looking for?

Frequently asked questions about Fable Data

What does Fable Data do?

Fable Data is a leading provider of European consumer spend data, delivering high-quality, real-time, anonymised data on the performance of the economy into the hands of decision-makers. Our unique and representative data set provides timely and accurate information on where consumers are spending their money, helping leaders in business and government to find new insights and make more informed decisions. Today, we have the largest real-time pan-European panel, and we continue to expand across Europe.

How much does Fable Data cost?

The supported pricing models for Fable Data’s data are available by getting in contact with them via Datarade. Get talking to a member of the Fable Data team to receive custom pricing options, information about data subscription fees, and quotes for Fable Data’s data offering tailored to your use case.

What kind of data does Fable Data have?

Credit Card Transaction Data, Consumer Transaction Data, Consumer Spending Data, and Debit Card Transaction Data

What data does Fable Data offer?

We source anonymised consumer and small business transaction data directly from European banks and credit card providers to deliver a daily live feed of new transactions with a 5 year history, overlaid with socio-demographic and merchant information. Our total panel of 5 million accounts allows clients to see market dynamics, merchant performance, and consumer trends in real time, and model data to find close economic correlations with established sources and company data releases.

How does Fable Data collect data?

Fable Data sources consumer and small business transaction data directly from European banks and credit card providers.

What are the best use cases for Fable Data’s data?

Use cases for our data include both macro and micro level: Predict market-moving data releases e.g. ONS GDP, GfK Consumer Confidence, IHS Markit PMI Predict current-quarter reporting metrics against actuals and estimates Measure the correlation to actual reported vs. consensus numbers the day before results Identify anomalies that could flag opportunity or risk Analyse basket size and transaction frequency trends by user and merchant location Analyse same store sales Infer customer acquisition, switching and retention behavior Understand company revenue at a merchant and individual business line level Understand competition, market share and geographic patterns in almost real time