targeting on your terms
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The semantic, non-categorizing and unfiltered approach to user profiling provides a maximum degree of detailed information for greatest flexibility in generating any target with high accuracy and reach. A Semasio user profile is a large, weighted keyword cloud of the most important terms and phrases in the internet pages consumed by each user. The entire analytical process is user-centered and functions by means of machine-learning-based natural language processing. No pre-categorization or hypotheses necessary.
Semantic Audiences (standard and customised)
Sociodemographic data (derived from a deterministic seed audience)
Contextual reach extension
Brand fit / Brand suitable
- Classic Extended Segments CPM 0.50 €
- Custom Audiences Segments CPM 1.50 €
- Classic Extended Segments CPM 1.00 $
- Custom Audiences Segments CPM tdb $
Certifications & Associations
Data Sources & Collection
The content of every website visited is analysed semantically. A machine learned process identifies significant keywords in the content of a website. As a result, Semasio offers audiences (cookie-based) or contextual targeting (cookie-free).
Scale and Scope:
With competitive cookie counts we cover high percentages of the internet population in most countries. Additionally, the vast amount of information points per user allows us to not only create very distinct and granular target audiences, but also to reach the highest possible score of users per target.
Flexibility and Agility:
Whether you want the easy “off-the-shelf” standard segment to boost your campaigns for a low fare, or a custom built segment upon request ([email protected]). With a custom request you are insured to have exclusive use of the data segment - accessible within days.
Please find our privacy statement following this link: http://www.semasio.com/privacy-policy/