Tamoco

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Competitive Advantages

Accuracy
Individual store level data
Scale
Global coverage
Open
Transparent methodologies
Simple
Easy to use

Tamoco Data Products: APIs & Datasets

Most Requested Product

Aggregated Footfall Data - US

Understand how individual brands or categories of retail are performing over time across the United States.
Volume20M smartphones, 11.4M points of interests
Country
USA
History2 years of history data
Use CaseFoot Traffic Attribution, Footfall Analytics + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
Get Sample View Product
Most Viewed Product

Tamoco Verified Visits - US

Building verified store visits; using 200 million smartphones and 11.4 million proprietary Points of Interest across the US. Understand where consumers are spending time, how much time they're s...
Volume200M smartphones, 11.4M Points of Interests
Country
USA
History2 years of history data
Use CaseReal Estate, Audience Segmentation + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
Get Sample View Product

Footfall Measurement Studies - Out of Home advertising

Understand how well your Out of Home advertising is driving brick-and-mortar footfall uplift.
Volume300M smartphones, 20M Points of Intererests
Country
USA
United Kingdom
Brazil
+ 6 others
History2 years of history data
Use CaseFoot Traffic Attribution, Targeted Advertising + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Get Sample View Product

Footfall Measurement Studies - Mobile Advertising

Understand how well your mobile advertising is driving brick-and-mortar footfall uplift.
Volume300M smartphones, 20M Points of Intererests
Country
USA
United Kingdom
Brazil
+ 6 others
History2 years of history data
Use CaseFoot Traffic Attribution, Targeted Advertising + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Get Sample View Product

Footfall Measurement Studies - TV advertising

Understand how well your TV advertising is driving brick-and-mortar footfall uplift.
Volume300M smartphones, 20M Points of Intererests
Country
USA
United Kingdom
Brazil
+ 6 others
History2 years of history data
Use CaseFoot Traffic Attribution, Targeted Advertising + 2 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Get Sample View Product

About Tamoco

Tamoco in a Nutshell

Tamoco is the industry leader in precise and verifiable location data. Our data is collected through our proprietary first-party SDK, ensuring accuracy and transparency from collection through to delivery.

Our data is verified against our network of POI and over a billion device sensors to take precision down to a granular level. Along with our SDK, these three signals are used to identify when a device is in a location genuinely. No guessing only verified POI visits that help to fuel some of the most effective targeting and measurement campaigns out there.

Headquarter
United Kingdom

Data Offering

Tamoco helps companies understand how mobile devices move in the offline world - and how they interact with physical retail down to individual store level.

Pricing

Tamoco offers flexible pricing options based on the number of active users seen in each dataset.

  • One-off purchase
  • Monthly license

Use Cases

Tamoco provides processed location data aggregated to Points of Interests.

Targeting and audience building
Tamoco offers over a 1000 pre-built audiences that can be instantly activated in your programmatic advertising stack. We can also build custom audiences based on real-world behaviour, or build lookalike audiences based on movement.

Attribution
Tamoco’s attribution product is a powerful way to measure ROI in the real world. We can measure the effect of digital advertising, or real-world OOH ads on conversions in the real world. We build fully interactive dashboards for you to understand attribution.

Measurement and insights
For a competitive insight or detailed planning. Tamoco can measure footfall and visits over time for a granular understanding of what is happening in the offline world. Through custom built map based dashboards, Tamoco helps you understand behaviour in the real world.

Advertising Footfall Analytics Footfall Attribution
Footfall Measurement
Foot Traffic Analysis
Foot Traffic Analytics
Foot Traffic Attribution
Foot Traffic Measurement Out-of-home (OOH) Advertising Store Visit Attribution

Geo Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan, Province of China
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (6)
Belarus
Montenegro
Russian Federation
Serbia
Ukraine
United Kingdom
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
Other (9)
Antarctica
Bouvet Island
British Indian Ocean Territory
Christmas Island
Cocos (Keeling) Islands
French Southern Territories
Heard Island and McDonald Islands
South Georgia and the South Sandwich Islands
United States Minor Outlying Islands
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

Certifications & Associations

Logo of IAB Europe GDPR Transparency & Consent Framework certification
Logo of Interactive Advertising Bureau (IAB) certification

Data Sources & Collection

Tamoco carefully selects the best publisher partners who provide quality, first-party data via the Tamoco SDK.

Our data is powerful because we focus on verification rather than single data points. We look at visits instead of a location.

Key Differentiators

Leading accuracy and only verified visits

Global audience
Over 200m MAUs in over 100 countries. Tamoco operates in all non-EU markets.

Privacy compliant
CCPA compliant data

Dynamic delivery
Pre-built audiences, real-time delivery or measurement & insights dashboards as deliverables

Custom integrations
We can integrate directly into your advertising stack (Adform, Adobe, AppNexus, Facebook, DV360 etc)

Data Privacy

For a full breakdown of privacy at Tamoco and how we are committed to privacy, please go here - https://www.tamoco.com/data-transparency/.

CCPA compliant
GDPR compliant

Integrations

Logo of AdColony integration
Logo of Adform integration
Logo of Adobe Audience Manager integration
Logo of adsquare integration
Logo of Amobee integration
Logo of AWS Data Exchange integration
Logo of DataXu integration
Logo of Dawex integration
Logo of Google Cloud Platform integration
Logo of Google Marketing Platform integration
Logo of InMobi integration
Logo of Kochava integration
Logo of LiquidM integration
Logo of LiveIntent, Inc. integration
Logo of LiveRamp IdentityLink™ Data Store integration
Logo of Lotame Data Exchange integration
Logo of Narrative I/O integration
Logo of Nielsen Marketing Cloud integration
Logo of OpenAudience™ (OpenX) integration
Logo of TAPTAP Sonata DSP integration
Logo of The Trade Desk integration
Logo of Verizon Media - Oath integration

Alternative Providers

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Frequently asked questions about Tamoco

What does Tamoco do?

Tamoco provides first party mobile geospatial data to understand people movement, store visits and other physical world behaviours.

How much does Tamoco cost?

Tamoco offers flexible pricing options based on the number of active users seen in each dataset.

What kind of data does Tamoco have?

Location Data, Mobile Audience Data, Point of Interest (POI) Data, POI Visitation Data, and Store Location Data

What data does Tamoco offer?

Tamoco helps companies understand how mobile devices move in the offline world - and how they interact with physical retail down to individual store level.

How does Tamoco collect data?

Tamoco carefully selects the best publisher partners who provide quality, first-party data via the Tamoco SDK. Our data is powerful because we focus on verification rather than single data points. We look at visits instead of a location.

What’s Tamoco’s data privacy policy?

For a full breakdown of privacy at Tamoco and how we are committed to privacy, please go here - https://www.tamoco.com/data-transparency/.

What are the best use cases for Tamoco’s data?

Tamoco provides processed location data aggregated to Points of Interests. Targeting and audience building Tamoco offers over a 1000 pre-built audiences that can be instantly activated in your programmatic advertising stack. We can also build custom audiences based on real-world behaviour, or build lookalike audiences based on movement. Attribution Tamoco’s attribution product is a powerful way to measure ROI in the real world. We can measure the effect of digital advertising, or real-world OOH ads on conversions in the real world. We build fully interactive dashboards for you to understand attribution. Measurement and insights For a competitive insight or detailed planning. Tamoco can measure footfall and visits over time for a granular understanding of what is happening in the offline world. Through custom built map based dashboards, Tamoco helps you understand behaviour in the real world.

What platforms is Tamoco integrated with?

adsquare, The Trade Desk, DataXu, AdColony, Adform, Verizon Media - Oath, InMobi, LiquidM, OpenAudience™ (OpenX), Adobe Audience Manager, Amobee, LiveRamp IdentityLink™ Data Store, Lotame Data Exchange, Nielsen Marketing Cloud, Kochava, TAPTAP Sonata DSP, LiveIntent, Inc., Dawex, Narrative I/O, Google Marketing Platform, AWS Data Exchange, and Google Cloud Platform

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