Behavior-based Audiences

Marketers can segment audiences based on their online and offline behavior - where they shop, what they purchase, and how they pay. Data providers use cookies to build databases of consumers whose behavior suggests they're interested in a service, so advertisers can target them.
Our Data Partners
Audiences -- interest-based targeting audiences for the U.S. and Canada built on real-world consumer visits and behavior 250M MAUs in the US icon
250M MAUs in the US
Audiences -- interest-based targeting audiences for the U.S. and Canada built on real-world consumer visits and behavior 100% deterministic data icon
100% deterministic data
Audiences -- interest-based targeting audiences for the U.S. and Canada built on real-world consumer visits and behavior 2 countries covered icon
2 countries covered
Work with a Gravy specialist to identify your unique advertising needs and have us build a custom audience that will improve your campaign performance. Grav...
start.io Custom Audiences - Audience Data for North & South America, Europe, Oceania & Africa 249 countries covered icon
249 countries covered
start.io Custom Audiences - Audience Data for North & South America, Europe, Oceania & Africa 1 years of historical data icon
1 years of historical data
Contact us to create your own behavioral and/or location based audiences, and activate them on the DMP of your choice.
Audiencerate Audience Data Platform with Global Coverage for Marketers 157 countries covered icon
157 countries covered
Audiencerate for maketers platform enables media agencies to find the best audiences that match their client needs, add a mark up to the CPM and push to thei...
OnAudience Data Management Platform (DMP) 3.08B Unique AppNexus IDs Globally / Month icon
3.08B Unique AppNexus IDs Globally / Month
OnAudience Data Management Platform (DMP) 100% Nielsen Digital Ad Rating icon
100% Nielsen Digital Ad Rating
OnAudience Data Management Platform (DMP) 249 countries covered icon
249 countries covered
OnAudience DMP allows companies to collect all 1st party data about customers from various sources and next divide them into specific segments.
Audience Profiles: Dynamic Footfall and Brand Affinity (Points) 1M MAU icon
1M MAU
Audience Profiles: Dynamic Footfall and Brand Affinity (Points) 5% population icon
5% population
Audience Profiles: Dynamic Footfall and Brand Affinity (Points) 4 countries covered icon
4 countries covered
Provide dynamic analysis of the spatial distribution of the general population and audience composition by interest at any location at any time. For retailer...
Green Vues -- 210 MM US adults, nine (9) personas, Green economy & sustainability, energy efficiency, and EV propensity 210 MM records icon
210 MM records
Green Vues -- 210 MM US adults, nine (9) personas, Green economy & sustainability, energy efficiency, and EV propensity USA covered icon
USA covered
Green Vues -- 210 MM US adults, nine (9) personas, Green economy & sustainability, energy efficiency, and EV propensity 12 months of historical data icon
12 months of historical data
Adopted by multi-state utilities, the Green Vue (G1 – ‘High’ through G9 – ‘Low’) personas vary in their propensity for electric vehicles, hybrids, and energy...
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Stirista
Based in USA
Stirista
Stirista features a wide variety of audience types including Geolocation (Visitor Data), B2B, Consumer, Purchase-based, Online Activity, Intent, B2B Technolo...
Location
Data Updated in Real-Time
60 Million
B2B Professionals
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Irys
Based in USA
Irys
Datasets built for decision-makers. Validate your intuitions and gain insight into the behavior of consumers, cities, and marketplaces.
6B
Events Per Day
16M
Points of Interest
Privacy
Compliant
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Esports Charts
Based in USA
Esports Charts
Esports Charts is the multi-sense big data-mining and analytical agency for esports, traditional sports and entertainment. It is one of the largest public so...
Metrics
HW, AV/AMA, PV/PCCV, AT
Numbers
Directly from broadcasts
Expertise
6 years in the Esports market
amp Data Intelligence
Based in Germany
amp Data Intelligence
amp Data Intelligence is a data provider offering Consumer Spending Data, B2B Buyer Intent Data, Aggregated Transaction Data, Individual-Level Consumer Data,...
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Market Vue Partners
Based in USA
Market Vue Partners
Boutique analytical data solutions focused on energy, utilities and the new Green economy. Decades of experience crafting hundreds of predictive models and c...
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OnAudience
Based in United Kingdom
OnAudience
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 27 billion of anonymous user profiles. We have devel...
Taxonomy
+1200 segments
Coverage
Data from 200+ markets
Raw Data
To fuel your own engine!