Behavior-based Audiences

Marketers can segment audiences based on their online and offline behavior - where they shop, what they purchase, and how they pay. Data providers use cookies to build databases of consumers whose behavior suggests they're interested in a service, so advertisers can target them.
Our Data Partners
Gravy Analytics Custom Audience Creation USA & Canada -- intent audiences based on consumer visits to real-world places  150M MAUs in the US icon
150M MAUs in the US
Gravy Analytics Custom Audience Creation USA & Canada -- intent audiences based on consumer visits to real-world places  100% deterministic data icon
100% deterministic data
Gravy Analytics Custom Audience Creation USA & Canada -- intent audiences based on consumer visits to real-world places  2 countries covered icon
2 countries covered
Work with a Gravy specialist to identify your unique targeting needs and have us build a custom audience that will enhance your campaign performance. Gravy ...
start.io Custom Audiences - Audience Data for North & South America, Europe, Oceania & Africa 249 countries covered icon
249 countries covered
start.io Custom Audiences - Audience Data for North & South America, Europe, Oceania & Africa 1 years of historical data icon
1 years of historical data
Contact us to create your own behavioral and/or location based audiences, and activate them on the DMP of your choice.
Audiencerate Audience Data Platform with Global Coverage for Marketers 157 countries covered icon
157 countries covered
Audiencerate for maketers platform enables media agencies to find the best audiences that match their client needs, add a mark up to the CPM and push to thei...
OnAudience Data Management Platform (DMP) 3.08B Unique AppNexus IDs Globally / Month icon
3.08B Unique AppNexus IDs Globally / Month
OnAudience Data Management Platform (DMP) 100% Nielsen Digital Ad Rating icon
100% Nielsen Digital Ad Rating
OnAudience Data Management Platform (DMP) 249 countries covered icon
249 countries covered
OnAudience DMP allows companies to collect all 1st party data about customers from various sources and next divide them into specific segments.
Audience Profiles: Dynamic Footfall and Brand Affinity (Points) 1M MAU icon
1M MAU
Audience Profiles: Dynamic Footfall and Brand Affinity (Points) 5% population icon
5% population
Audience Profiles: Dynamic Footfall and Brand Affinity (Points) 4 countries covered icon
4 countries covered
Provide dynamic analysis of the spatial distribution of the general population and audience composition by interest at any location at any time. For retailer...
Green Vues -- 210 MM US adults, nine (9) personas, Green economy & sustainability, energy efficiency, and EV propensity 210 MM records icon
210 MM records
Green Vues -- 210 MM US adults, nine (9) personas, Green economy & sustainability, energy efficiency, and EV propensity USA covered icon
USA covered
Green Vues -- 210 MM US adults, nine (9) personas, Green economy & sustainability, energy efficiency, and EV propensity 12 months of historical data icon
12 months of historical data
Adopted by multi-state utilities, the Green Vue (G1 – ‘High’ through G9 – ‘Low’) personas vary in their propensity for electric vehicles, hybrids, and energy...
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Stirista
Based in USA
Stirista
Stirista features a wide variety of audience types including Geolocation (Visitor Data), B2B, Consumer, Purchase-based, Online Activity, Intent, B2B Technolo...
Location
Data Updated in Real-Time
60 Million
B2B Professionals
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OnAudience
Based in United Kingdom
OnAudience
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 27 billion of anonymous user profiles. We have devel...
Taxonomy
+1200 segments
Coverage
Data from 200+ markets
Raw Data
To fuel your own engine!
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Datastream Group
Based in USA
Datastream Group
Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.
Scale
large quantities
Accurate
constantly updated & verified
250M +
Full consumer profiles
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Gravy Analytics
Based in USA
Gravy Analytics
Gravy is the leading provider of real-world location intelligence. Its patented AdmitOne™ engine verifies consumer visits to millions of places, points-of-in...
100%
deterministic data
150+ MM
opted-in mobile devices
2K+ brands
represented
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start.io
Based in USA
start.io
Start.io is a mobile data platform. Start.io (formerly StartApp) enables organizations to uncover insights and make data-driven decisions that enhance strate...
25B
SDK Downloads
850,000
APPS
1.5B
USERs
Locomizer
Based in United Kingdom
Locomizer
Locomizer Ltd is an award winning global leader in the application of biological science and spatial analytics to help classify multiple different types of h...