Frequently Asked Questions about Location Analytics
What is location analytics?
Location analytics pulls insights from geospatial data. This is done by combining location attributes with other data sets to create new dimensions that help contextualise the statistics.
Why are location analytics important?
Location analytics can reveal insights from existing datasets by linking the known online information with the offline world.
How to do location analytics?
Easiest approach to location analytics happens by finding the right data provider that can help matching existing data-points with a source of raw location data to yield the insights that create value.