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Best Data for Location-based Analytics

Marketers analyse footfall traffic and movement using mobile location data to understand which locations are popular with consumers and why. Location-based analytics are the foundation of various marketing strategies - audience segmentation, geofencing, and DOOH advertising.

Top Data Products for Location-based Analytics

Find the right dataset, API, or database for Location-based Analytics.

180byTwo - Loci - Location Based Data - POI

by 180byTwo
180byTwo LOCi Audiences aren’t run-of-the-mill. We leverage advanced machine learning and AI technologies to create the most accurate and comprehensive location-based audiences available today.
Volume200 million people across 50M+ US locations.
Country
USA
Use CaseLocation-based Analytics, Location Intelligence + 3 more
Available Pricing:
Monthly license
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Custom Location Counter

by Tamoco
Provide Tamoco with custom locations (custom polygon or radius geofence), and Tamoco will provide a daily breakdown of how many unique devices dwelled in that location.
Volume300M smartphones
Country
USA
China
Japan
+ 200 others
History2 years of past data available
Use CaseLocation Analytics, Location Planning + 3 more
Pricing available upon request
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Public Transport Database

by Wikiroutes
Public transport content in different formats, which includes flexible adapters for local data formats: * Routes * Trips * Shapes * Stops * Stations (Entrances/Exits/Platforms) * Icons and c...
History10 years of past data available
Use CaseLocation Intelligence, Traffic Analysis + 3 more
Available Pricing:
One-off purchase
Yearly license
Usage-based
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Digital Shelf

by Edge by Ascential
Drive growth with actions prioritized by the five essential KPIs: Availability, Share of Search, Content Accuracy, Ratings/Reviews and Price/Promotions.
Use CaseOmnichannel Insights, Pricing Optimization + 4 more
Available Pricing:
Yearly license
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HERE Map Rendering

by MBI Geodata
Client-side rendered vector tiles, pre-rendered map tiles or pre-rendered map images available for different zoom levels, display options, views and schemes.
Volume200 Coutnries
Quality100% highly accurate
Country
USA
Germany
India
+ 244 others
Use CaseBusiness Intelligence (BI), Geomarketing + 3 more
Available Pricing:
Usage-based
Yearly license
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Custom Area Visitors

by Gravy Analytics
Submit your own polygons and time range and receive back the counts and mobile device IDs observed in that area during that time. A unique data set available via Gravy API.
Volume15B global signals per day
Quality100% deterministic data
Country
USA
Japan
Germany
+ 244 others
History3 years of past data available
Use CaseTrend Analysis, Location Planning + 3 more
Starts at
$1 / API call
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TiDe

by Skyhook
TIDE is a tiled, non-identified graph of device activity around the globe. It uses aggregated and anonymized data to understand movement patterns and solve urban congestion and transportation chall...
Volume4B records
Country
USA
China
Japan
+ 237 others
History2 years of past data available
Use CaseTraffic Analysis, Retail Site Selection + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
Get Sample View Product

Retail Centrality

by MBI Geodata
Retail Centrality Index describes the ability of an area to pin the Retail Spending of its population and of other areas’ population down to the local retail trade.
Volume0 Data volume varies for every country worldwide
Quality100% Coverage varies by country
Country
USA
China
Japan
+ 237 others
History10 years of past data available
Use CaseLocation Intelligence, Retail Analytics + 3 more
Available Pricing:
Usage-based
One-off purchase
Yearly license
Get Sample View Product

Top Data Providers for Location-based Analytics

Compare the best vendors offering data for Location-based Analytics.

Datastream Group

Based in United States of America

Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.

Gravy Analytics

Based in United States of America

Gravy is the leading provider of real-world location intelligence. Its patented AdmitOne™ engine verifies consumer visits to millions of places, points-of-interest and local events, providing unpre...

MBI Geodata

Based in Germany

MBI is a data company with a key focus on building global consistent and comparable datasets. Preferred data provider & partner to leading IT & GIS companies and one of the first HERE Distributors ...

Skyhook

Based in United States of America

Founded in 2003, Skyhook invented the industry-standard hybrid positioning technology. Today, the company holds over 650 patents and has a global coverage network of over 5 billion Wi-Fi access po...

180byTwo

Based in United States of America

Powered by more than 50 billion 2nd party content consumption signals, along with 180byTwo’s proprietary corporate places database, and AI; eCHO is the industry's first predictive B2B Intent soluti...

Edge by Ascential

Based in United States of America

Edge by Ascential gives global brands and retailers the knowledge to win in digital commerce by providing actionable, next-generation data, analytics, insights - including Amazon sales & share, dig...

Tamoco

Based in United Kingdom

Tamoco provides first party mobile geospatial data to understand people movement, store visits and other physical world behaviours.

Wikiroutes

Based in Russian Federation

WikiRoutes is a Public Transit Platform that provides data worldwide. Database contains key information for ITS (Route and stops attribution, Transport types, Time Schedule, Public transport fea...

Popular Data Types Used for Location-based Analytics

Explore the most commonly used data types for Location-based Analytics.