Best Data for People-Based Marketing

People-based marketing refers to the use of mixed data sources to efficiently reach customers on any device. Data often used here includes identity and location insights from external data partners. The approach connects brands with real people, instead of audiences or devices.
Our Data Partners
38M DAU Feed TO3
90% accuracy rate
163 countries covered
The places people go and their interests are intricately connected. As a result, location data can tell you a lot about the preferences of individuals & grou...
600M Contacts
240 countries covered
Identify new contacts for account-based marketing and upload the data into your preferred CRM.
25.8M Total Yearly Volume of "New Movers"
USA covered
Speedeon's Life Event provides brands deliver relevant, perfectly timed campaigns based on major consumer experiences, whether it's getting married, moving o...
1B approx. total records
60% match rate
157 countries covered
Mobile app user data can be incredibly valuable for marketers, allowing you to create stronger campaigns, build more effective models, and make smarter decis...
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Datastream Group
Based in USA
Datastream Group
Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.
Scale
large quantities
Accurate
constantly updated & verified
250M +
Full consumer profiles
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RampedUp Global Data Solutions
Based in USA
RampedUp Global Data Solutions
RampedUp provides contact data service through our web application. Our customers have access to robust functionality for contact data appending and list bui...
Global
670M Contacts
Mobile
38M Mobiles
Technology
7500 Technologies
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Speedeon Data
Based in USA
Speedeon Data
Speedeon Data enables leading brands to achieve remarkable success through data-driven insight, impactful customer engagement, and measurable omni-channel ma...
1000+
Consumer Attributes
24/7
Audience Data Updates
26M
New Movers

Frequently Asked Questions about People-Based Marketing

Learn everything about People-Based Marketing. Understand data sources, popular use cases, and data quality.

What is people based marketing?

In general, people-based marketing has to do with the use of offline and online data sources that help brands connect directly with real people instead of audiences, or device groups.

Why should I do people based marketing?

People based marketing allows marketers to engage customers in a cohesive experience over multiple devices and channels. It enables marketers to create a more consistent story in their messaging that increases user engagement.