People-Based Marketing
People-based marketing refers to the use of mixed data sources to efficiently reach customers on any device. Data often used here includes identity and location insights from external data partners. The approach connects brands with real people, instead of audiences or devices.
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Our Data Partners
Business People Data (B2B Contacts)
by FrescoData
200+ million business people data (B2B contact information).
Marketing Professionals from UK
by Luftmensch
15K Email Records
95% Delivery Rate
1 country covered
Database of Marketing professionals from UK
Datastream Group
Based in USA
Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.
large quantities
constantly updated & verified
Full consumer profiles
FrescoData
Based in USA
FrescoData is a full-service data and marketing agency. It is a primary source of consumer and business data, identity data and analytics, and offers end-to-...
Countries
B2B Contacts
People Data Attributes
Luftmensch
Based in India
We Generate The Most Accurate Database Of Companies And Cover 50+ Countries With Multiple Industries And Help You Connect With Professionals With Specific Jo...
Delivery Rate
Accuracy
Relevance
Frequently Asked Questions about People-Based Marketing
Learn everything about People-Based Marketing. Understand data sources, popular use cases, and data quality.
What is people based marketing?
In general, people-based marketing has to do with the use of offline and online data sources that help brands connect directly with real people instead of audiences, or device groups.
Why should I do people based marketing?
People based marketing allows marketers to engage customers in a cohesive experience over multiple devices and channels. It enables marketers to create a more consistent story in their messaging that increases user engagement.