Personalization
Data-driven personalzation leverages analytics to deliver accurate messages to our recipients. Data in marketing personalization varies from location insights to variations of audience data. Data-driven personalization increases the relevancy of campaigns across all fields.
Our Data Partners
251M Individuals
USA covered
3 months of historical data
CharityIQ contains data related to charitable consumer donation behaviors including cause types, donation motivations, donation amount, and more.
65M rows
249 countries covered
2 years of historical data
Downloadable IP address geolocation database from IPinfo.io. Fresh data every day!
249 countries covered
Get monthly access to the complete app graph Mobile App Data, Direct SDK, Global Data Coverage, Million Unique Devices
251M Individuals
USA covered
3 months of historical data
Symphony Segmentation is a national consumer lifestyle segmentation system that segments the United States into 10 overarching categories and 90 underlying m...
249 countries covered
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18 countries covered
Addressability and tracking across all digital environments for a cookieless Latin America.
IPinfo
Based in USA
IPinfo is an IP data provider specializing in IP geolocation, ASN, IP to company, IP to carrier, IP ranges, hosted domains, and other data types.
IPinfo A...
API requests per month
doing big things.
businesses use IPinfo services
Locationscloud
Based in USA
Locationscloud is the headmost locations Data scraping Service provider around the globe. Our location Intelligence service serves accurate and up-to-date da...
Ambee
Based in India
We are at the front line of the techno-environmental revolution. Working towards a clean, healthy world.
Our technology and knowledge can help governments...
SiteScore
Based in USA
SiteScore is a data provider offering Technographic Data and Tech Install Data. They are headquartered in United States of America.
AnalyticsIQ
Based in USA
AnalyticsIQ is a predictive marketing data company that creates data to understand the complete view of individuals - regardless of whether they are at home ...
start.io
Based in USA
Start.io is a mobile data platform. Start.io (formerly StartApp) enables organizations to uncover insights and make data-driven decisions that enhance strate...
SDK Downloads
APPS
USERs
Frequently Asked Questions about Personalization
Learn everything about Personalization. Understand data sources, popular use cases, and data quality.
What is data driven personalisation?
Data-driven personalization refers to the use of data analytics when delivering customised content to any given recipient. By understanding more of the person receiving the message, communication can be optimised to suit their individual needs at the moment.
How to use data for personalisation in digital marketing?
Data can be used in personalzation in a myriad of ways. From real-time pricing optimisation to tweaking the copy in transactional emails and content marketing data analytics give marketers the confidence to make customization decisions based on what the customers actually want.