Second party data (also spelled 2nd party data or 2P data) is the first party data you receive from another company where you have a direct contract with such company.
In your internal systems, any second party data is also called external data alongside any third party data you might get through data aggregators or data resellers.
Second party data (also spelled 2nd party data or 2P data) is the first party data you receive from another company where you have a direct contract with such company.
In your internal systems, any second party data is also called external data alongside any third party data you might get through data aggregators or data resellers.