Image for Consumer Data

Consumer Data

Consumer data covers a broad amount of information about consumers. This ranges from their demographic information to specific buying habits. Because this encompasses so many different types of data, many companies use consumer datasets to improve their consumer outreach.

Top Consumer Data APIs, Datasets, and Databases

Find the top commercial Consumer Data sets, feeds and streams.

No results found for your search.

Save to list

Consumer Data

by Matrixian Group
Our consumer data covers every household in Europe.
Country
Germany
United Kingdom
France
+ 48 others
Use CaseConsumer Trend Analysis, Consumer Profiling + 3 more
Pricing available upon request
View more →
Save to list

Consumer Data

by US Data Corporation
US Data Corporation’s consumer database is the most comprehensive set of consumer lists available, encompassing more than 98% of all Americans. Household, demographic, purchasing, and lifestyle con...
Use CaseConsumer Data Enrichment
Pricing available upon request
View more →
Save to list

Consumer Spending Data

by MBI Geodata
Consumer Spending by Product Groups quantifies the expenditures of consumers on certain groups of goods or services.
Volume42 european countries available (non-european countries on request)
Quality100% Coverage varies by country
Country
Germany
United Kingdom
France
+ 48 others
History10 years of past data available
Use CaseExpansion Strategy Development, Location-based Marketing + 3 more
Available Pricing:
Usage-based
One-off purchase
Yearly license
View more →
Save to list

Adstra Consumer

by Adstra
Our essential consumer data file on 232MM validated US individuals, focused on providing the 300 data elements marketers and advertisers most commonly use including standards like age, income, gend...
Volume232M records, 300 data elements
Country
USA
Use CaseConsumer Intelligence, Omnichannel Marketing + 2 more
Pricing available upon request
View more →
Premium Partner
Save to list

Datastream Auto Consumer file

by Datastream Group
180 million + Consumer Automotive File
Country
USA
Use CaseIdentity-Based Targeting, Contact Validation + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
View more →
Save to list

UK Consumer High-Frequency Loans Data

by Money Dashboard
The dataset sees 1.1 million credit applications and 400,000 unique applications per month on a dataset totalling +15 million applications from 2016.
Volume15M applications, 400K applications per month
Country
United Kingdom
History4 years of past data available
Use CaseUK Consumer Health, Consumer Confidence + 2 more
Pricing available upon request
View more →
Save to list

Health & Wellness Consumer Data Universe

by HealthWise Data
Data universe that includes ailment propensities, healthy lifestyle indicators, health conscientiousness/adherence, receptivity to alternative medicine, ability to pay for medical expenses, likely ...
Volume70 Health & Wellness Data Attributes, 242 Million US Adults
Country
USA
History1 years of past data available
Use CaseData Modeling, Audience Analytics + 3 more
Pricing available upon request
View more →
Premium Partner
Save to list

Consumer, Demographic and Interest Database

by BIGDBM
The BigDBM Consumer Database is comprised of over 80 sources and includes over 400 different data points for each individual in a household with complete PII. The fields provided include demographi...
Country
USA
Canada
Mexico
+ 10 others
Use CaseConsumer Data Enrichment
Available Pricing:
One-off purchase
Monthly license
Yearly license
Usage-based
View more →
Save to list

Nikkei POS - Japanese Consumer Transaction Data

by Nikkei Market Data
A consumer purchase data sourced from 1,600 retail chains in Japan, with long history.
Volume400 Listed companies, 1.6K Retail Stores
Quality40% of the total sales of Japan Supermarket Association, 4% of the total sales of DHFCE
Country
Japan
History30 years of past data available
Use CaseConsumer Trend Analysis, Company Valuation + 3 more
Available Pricing:
One-off purchase
Monthly license
Yearly license
View more →
Save to list

180bytwo - Cosmo - Consumer Demographic - Contact Data

by 180byTwo
Our consumer profiles are an extensive catalog of offline deterministic consumer variables such as demographics, past purchase, life events, household income, social Influence scoring and more, ...
Volume124 Million Households, 260 Million Total Unique Records
Country
USA
Use CaseBehavioral Targeting, Behavior-based Audiences + 3 more
Available Pricing:
Monthly license
View more →

Top Consumer Data Providers, Vendors, and Companies

Find the top Consumer Data aggregators, suppliers, and firms.

No results found for your search.

Based in United States of America

Mobilewalla provides device-ID based consumer segments for targeting mobile in-app audiences on Android and iOS. Mobilewalla’s audience segments are created by applying an entirely new class of inf...

Based in United States of America

Founded in 1969, Acxiom focuses on creating the best possible insights across the most sources of data, effectively harnessing big data about real consumers for recognition, targeting, and measurem...

Based in France

Sirdata is a self-service, third party data-collecting platform that specializes in the collection of behavioural data, predictive targeting and selling of audience segments. Sirdata enables publis...

Based in United States of America

Experian is a data provider offering Audience Data, Targeting Data, Seasonal Audience Data, Address Data, Purchase History Data, Consumer Data, Third-Party Audience Data, Geodemographic Data, Direc...

Based in United States of America

Oracle Data Cloud (ODC) is a data provider offering Audience Data, Interest-based Audience Data, Custom Audience Data, Third-Party Audience Data, Point-of-Sale (POS) Data, Stock Keeping Unit (SKU) ...

Based in United Kingdom

Latch Media is a data provider offering Demographic Data, Address Data, Direct Marketing Data, Email Address Data, Phone Number Data, and Consumer Marketing Data. They are headquartered in United K...

Based in United States of America

ShareThis is a data provider offering Audience Data, Interest-based Audience Data, Custom Audience Data, Shopping Intent Data, Demographic Data, Interest Data, In-Market Audience Data, Seasonal Aud...

Based in United States of America

Stirista is a data provider offering Custom Audience Data, Online Purchase Data, Consumer Data, Third-Party Audience Data, Email Address Data, B2B Leads Data, B2B Contact Data, Consumer Marketing D...

Based in United States of America

Clickagy is a data provider offering Seasonal Audience Data, Custom Audience Data, Third-Party Audience Data, Interest Data, Consumer Behavior Data, Psychographic Data, Demographic Data, In-Market ...

Based in United States of America

V12 Data is a data provider offering Audience Data, Targeting Data, Seasonal Audience Data, Demographic Data, Shopping Intent Data, Online Purchase Data, Marketing Data, Consumer Data, Email Addres...

The Ultimate Guide to Consumer Data 2020

Learn everything about Consumer Data. Understand data sources, popular use cases, and data quality.

What is Consumer Data?

Consumer data is information all about consumers, from their household, demographic and lifestyle details to their behaviors and buying habits. This dataset is wide-ranging and can provide an insight into all sorts of details about your consumers. If you can access information about your customers’ online shopping behavior - how often they shop, whether they are repeat buyers, how much they spend - you can analyze this and create a detailed customer profile that allows you to market certain products to specific people or demographic groups.

How is Consumer Data collected?

There are many different ways to collect consumer data:
First party data - This data is collected by a first-party when a consumer interacts with their website. It could be their personal details when they register for a site or their buying preferences when they complete a purchase.
Third-party data - These are details that are collected by a third-party by accessing a consumer’s information across a whole host of sites. The third-party then collates this into a detailed consumer profile which can be sold on. Clickstream data comes into play here - you can track how a customer has ended up on your site, which is especially useful if they are a first time buyer. Was your advertising campaign a success? Did they come to your site through social media? Was it through key search terms? By answering these questions you can try this same technique to encourage even more customers to reach your site.

Sometimes information is taken from networking sites or (local) governments to analyze different consumers and make sense of their habits and behavioral choices.

What are the attributes of Consumer Data?

It is hard to define what exact information might appear in a consumer datatset. There are almost limitless details that are provided under the umbrella of consumer data. From an individual’s very basic details, such as name, age, gender, location to more personal things like their shopping habits or online preferences.
Some datasets might tell you about a consumer’s family information or personal interests whereas others might focus on their financial information and purchase habits. It’s the wide scope of data available that means it is important to make sure that a data provider’s dataset meets your personal needs before buying.

What is Consumer Data used for?

Many different businesses and companies use consumer data. Companies use consumer profiles to target their advertising campaigns to those they appeal to. Others use it to improve their response rates and increase their sales opportunities. The benefits of using consumer data are almost endless, but if you pick the right dataset it can massively increase your company’s profitability.

How can a user assess the quality of Consumer Data?

Due to wide amount of consumer data available the best consumer datasets will be tailored to your specific needs. Make sure to ask for a data sample before you buy to ensure that this is the case as there are many different types of consumer datasets out there. Lastly, always make sure to check the data provider’s reviews before you buy.

Categories Related to Consumer Data

Explore similar categories related to Consumer Data.

Featured Top Lists for Consumer Data

Explore featured lists of providers for Consumer Data.