Buy Consumer Purchase Data

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Nikkei POS - Consumer Purchase Data Japan | Tickerized, 30 years history, sourced from 1,600 retail chains

by Nikkei Market Data
A consumer purchase data sourced from 1,600 retail chains in Japan, with long history. ... Nikkei is one of the largest POS data holders and has the longest history in this field.
Available for 1 countries
20K manufacturers
30 years of historical data
40% of the total sales of Japan Supermarket Association
Available Pricing:
One-off purchase
Monthly License
Yearly License
Free sample available

Photon Commerce - Consumer Electronics Purchase History Data (USA)

by Photon Commerce
Access over $800 million in consumer electronics purchase data. ... Using its AI technology, Photon collects, processes, validates, and manages purchase data from the receipts
Available for 1 countries
800M dollars
6 years of historical data
Available Pricing:
One-off purchase
Monthly License
Yearly License
Revenue share
10% Datarade discount
Free sample available
revenue share
Above Data
Based in USA
Above Data
Above Data procures and packages unique data assets in a flexible, intuitive and no-code environment allowing you to get quick answers before the competition
Ethically Sourced
Unique Insights
Platform - Reklaim profile banner
Based in USA
Reklaim is the only company in the world allowing consumers control and transparency on their data. With an ecosystem of 150+ million profiles, when purchasi...
Based in United Kingdom
Skimlinks is a data provider offering Audience Data, Brand Affinity Data, Identity Graph Data, In-Market Audience Data, and 4 others. They are headquartered ...
Based in USA
Connexity is a data provider offering Consumer Lifestyle Data, Demographic Data, In-Market Audience Data, Interest Data, and 7 others. They are headquartered... - AI Keyboard profile banner
AI Keyboard
Based in India
AI Keyboard
Bobble AI is transforming conversations of over 30 million users and counting. It includes speech-to-text capabilities and is accessible in approximately 100... - AnalyticsIQ profile banner
Based in USA
AnalyticsIQ is a predictive marketing data company that creates data to understand the complete view of individuals - regardless of whether they are at home ...

The Ultimate Guide to Consumer Purchase Data 2021

Learn about consumer purchase data analytics, sources, and collection.

What is Consumer Purchase Data?

Consumer purchase data is a set of information comprised of statements or actions which accumulate during a buyer’s journey toward a purchase. However, in the customer experience and service industries, it can mean much more than just the reason for a visit or purchase. Consumer purchase data enables businesses to predict which specific product or service a consumer is likely to buy next. Consumer purchase data covers the information of consumer’s buying patterns, past purchasing history and that can be affected by various elements, such as health observation, environmental awareness, stock availability, perceived status, product appearance, nutritional value, and others.

How is Consumer Purchase Data collected?

How you obtain consumer purchase data depends on whether it is first- or third-party data (or both) that you’re looking for.

    1. For first-party data, you must look in your own record, CRM systems and web analytics. To find first-party customer purchase data, you can examine and track accounts that are interacting and using your content on an IP level by a variety of tools. Known first-party data is more accessible to find once received - this comes from form submissions on your own website, and the consequent data and information created, like
      name, organisation and job title.
  1. Third-party data is obtained by partnering with a third-party provider or partner, who can help you improve first-party data with third-party insight, and recognise your
    preferred or addressable market. This must also be obtained via a vendor partner that must come from form submissions, collected through forms from competitor sites or more likely, business blogs.

    # What are the attributes of Consumer Purchase Data?
    There are two attributes of consumer purchase data, both of which work on the combination of IP addresses and browser cookies to trace users online.

  2. First-party consumer purchase data: First-party consumer purchase data comes from tracking your website and is usually called engagement data. Many marketing automation programs have created first-party consumer purchase data for more than a decade now and most marketers have access to it. First-party consumer purchase data can be anonymous, meaning there’s no name connected with the record, or it can be known, meaning the person has filled out a form and has given their name and contact information.

  3. Third-Party consumer purchase: Third-party consumer purchase data is a much newer field. While marketing automation traces your own web properties, third-party consumer purchase data providers can trace cookies and information from sites other than your own.

What is Consumer Purchase Data used for?

Here are common uses for consumer purchase data:

  • Build targeted account lists – Sales and marketing teams uses consumer purchase data to dynamically separate outreach lists for accounts that show an active interest.
  • Account-based marketing (ABM) – Sales and marketing teams can select ABM accounts based on their level of analysis and account-wide intent.
  • Personalization – Marketing and sales teams can better personalize original outreach with devices that match whatever accounts are already looking for.
  • Targeted advertising – Consumer purchase data can be used to produce more targeted ads to both known and unknown customers.

How can a user assess the quality of Consumer Purchase Data?

We can assess the quality of consumer purchase data from the following points:

  • Relevancy: The consumer purchase data should match the requirements for the intended use.
  • Completeness: The consumer purchase data should not have value gaps or missing data points.
  • Timeliness: The data should be updated regularly.
  • Consistency: The data should be in an easily-readable format, so that it can be cross referenced and integrated with existing systems easily.

    Who are the best Consumer Purchase Data providers?

    Finding the right Consumer Purchase Data provider for you really depends on your unique use case and data requirements, including budget and geographical coverage. Popular Consumer Purchase Data providers that you might want to buy Consumer Purchase Data from are Above Data, Reklaim, Skimlinks, Connexity, and AI Keyboard.

Where can I buy Consumer Purchase Data?

Data providers and vendors listed on Datarade sell Consumer Purchase Data products and samples. Popular Consumer Purchase Data products and datasets available on our platform are Reklaim Purchase/Shopping Data. Credit Card + Identifer by Reklaim, PurchaserIQ by AnalyticsIQ - Consumer Purchase Data USA - 241M Individuals by AnalyticsIQ, and Consumer FMCG Purchases Dataset – Ecommerce Data Anywhere in the World – Vumonic by Vumonic.

How can I get Consumer Purchase Data?

You can get Consumer Purchase Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Consumer Purchase Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Consumer Purchase Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Consumer Purchase Data?

Consumer Purchase Data is similar to Demographic Data, Audience Data, Social Media Data, Marketing Data, and Consumer Panel Data. These data categories are commonly used for Purchase Intelligence and Consumer Intelligence.

What are the most common use cases for Consumer Purchase Data?

The top use cases for Consumer Purchase Data are Purchase Intelligence, Consumer Intelligence, and Consumer Data Enrichment.