What is Web Activity Data? Best Datasets & Databases 2024

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Eugenio Caterino
Editor & Data Industry Expert

What is Web Activity Data?

Web activity data is information collected about user interactions and behavior on websites. It includes data such as page views, clicks, time spent on pages, and other actions taken by visitors. This data is typically gathered through tracking technologies like cookies and is used by website owners to analyze and understand user engagement, improve website performance, and personalize user experiences.
Web activity data refers to the information collected about an individual’s online behavior, including their browsing history, search queries, and interactions with websites and online platforms. Examples of web activity data include the pages visited, time spent on each page, clicks, purchases made, and social media interactions. This data is used by businesses and organizations for various purposes, such as improving user experience, personalizing content and advertisements, conducting market research, and analyzing consumer behavior. In this page, you’ll find the best data sources for web activity data.

Best Web Activity Datasets & APIs

4.8(4)

CrawlBee | Web Scraping Data | Web Data Extraction | Web Data | Web Activity Data

Available for 249 countries
1.5B rows
1 days of historical data
98% Accuracy
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample preview
revenue share
4.9(2)

Factori Web Data | Global web browsing & activity data feed (4.2 Billion records)

by Factori
Available for 247 countries
4.2B Web Data Records
1 years of historical data
90% match rate
Starts at
$5,000 / month
Free sample preview
5.0(4)

Success.ai | Intent Data | 15k Topics for Keyword, Sentiment, and Web Activity data – Best Price Guarantee

Available for 241 countries
700M LinkedIn Professional Profiles
99% Accuracy
Starts at
$5,000 / purchase
Free sample preview
50% revenue share
4.9(7)
Available Pricing:
Monthly License
Yearly License
Usage-based
Free sample preview
Pricing available upon request
Free sample preview
5.0(3)
Pricing available upon request
4.9(2)
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample preview
5.0(2)
Starts at
$0.15$0.13 / Resolved Con...
Free sample preview
15% Datarade discount
50% revenue share
5.0(2)
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample preview
5.0(2)
Pricing available upon request
Free sample preview

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Frequently Asked Questions

How is Web Activity Data collected?

Web Activity Data can be collected through various methods such as browser cookies, tracking pixels, and data collection software. External data providers may also purchase and aggregate data from various sources to compile comprehensive datasets.

What is Web Activity Data used for?

Web Activity Data is used for a wide range of purposes, including targeted advertising, website optimization, market research, and fraud detection.

What’s a quality checklist for Web Activity Data?

A quality checklist for Web Activity Data should include factors such as the accuracy of the data, the scope and depth of the data, and the transparency of the data collection methods used by the provider.

How is Web Activity Data priced?

The pricing of Web Activity Data can vary based on factors such as the volume of data purchased, the depth of the data, and the level of granularity of the data. Some pricing models may include pay-per-use, subscription-based models, or one-time purchases.

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