What is Alternative Data? Examples, Providers & Datasets to Buy

Alternative data includes non-traditional data sources, such as social media and satellite data, offering unique market insights. This page features a guide and selected alternative data providers.
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Eugenio Caterino
Editor & Data Industry Expert

What is Alternative Data?

Alternative data refers to non-traditional sources of information used to gain insights and make informed decisions. It includes data from social media, satellite imagery, web scraping, credit card transactions, and more. This data complements traditional sources like financial statements and market reports, providing unique perspectives and uncovering hidden trends. Alternative data is increasingly utilized by businesses, investors, and researchers to enhance their understanding of markets, consumer behavior, and various industries.

What Are Examples of Alternative Data?

Examples of alternative data include datasets offering unique insights into consumer behavior, business performance, and market activity. Key examples include:

  • Web Traffic Data: Visitor statistics, bounce rates, and engagement metrics for websites.
  • Satellite Imagery: Visual data of agricultural fields, urban development, or shipping ports.
  • Social Media Data: Posts, mentions, and sentiment analysis from platforms like Twitter and Instagram.
  • Credit Card Transaction Data: Aggregated and anonymized consumer spending insights.
  • Foot Traffic Data: Data on visitor patterns and movements around physical locations.

Editor's Pick

Datarade considers factors such as data accuracy, reliability, coverage, timeliness, historical data availability, data formats, API capabilities, data delivery methods, pricing models and compliance with data collection regulations.

Datarade Marketplace Logo
Eugenio Caterino
Editor & Data Industry Expert

Best Alternative Data Databases, Datasets & API

The best alternative datasets provide innovative insights from unconventional sources, supporting analysis and decision-making across industries. This curated list features the top datasets and APIs, selected for quality, accuracy, and trusted providers where you can buy alternative data.

Logo of SafeGraph

Alternative Data | B2B Location Data | SafeGraph Places

by SafeGraph
5.0
USA
United Kingdom
Germany
+179
Free sample preview
API available
Starts at
$0.10 / purchase
Logo of CrawlBee

Crawlbee | Alternative Data | Web Scraping | Custom Datafeeds | Consumer Data | Commerce Data

by CrawlBee
4.8
USA
Free sample preview
API available
Pricing available upon request
Logo of Coresignal

Coresignal | Company Financial Data | Alternative Data | Global / 1B+ Records / Largest Professional Network / Updated Daily

by Coresignal
4.8
USA
United Kingdom
Germany
+246
Free sample preview
API available
Pricing available upon request
Logo of IPqwery

Alternative Data | KYB Data | Patents & Trademarks | +10M records | weekly updates

by IPqwery
5.0
USA
United Kingdom
Germany
+31
Free sample preview
API available
Pricing available upon request
Logo of Xverum

Point of Interest (POI) Data | 230M+ Locations | Global GIS Data | 3x Fresher Data, Alternative Data for Location Intelligence

by Xverum
5.0
USA
United Kingdom
Germany
+246
Free sample preview
Pricing available upon request
Logo of Predsearch

PredSearch | Alternative Data, Hedge Funds Data, Stock Market Data, Investors Data | Consumer Stocks Signal | Global coverage | 100+ Tickers

by Predsearch
USA
United Kingdom
Germany
+10
Free sample preview
Pricing available upon request
Logo of Consumer Edge

Consumer Edge Transact Signal EUR Consumer Alternative Data | Austria, France, Germany, Italy, Spain, UK | 6.7M Accounts, 5K Merchants, 600 Companies

by Consumer Edge
United Kingdom
Germany
France
+3
Free sample preview
API available
Pricing available upon request
Logo of Measurable AI

Rappi E-Receipt Data | Food Delivery Transactions (Alternative Data) | Latin America | Granular & Aggregate Data available

by Measurable AI
USA
Japan
Brazil
+4
Free sample preview
API available
Pricing available upon request
Logo of InfoTrie

InfoTrie's | Alternative Data | Custom Data Insights | E-Commerce data | Job Postings | SEC Filings | More with iFeed API

by InfoTrie
USA
United Kingdom
Germany
+246
API available
Pricing available upon request
Logo of Reomnify

Global Web Scraping Data | Bespoke Alternative Data | Cleaning and Standardisation | Frequent Updates

by Reomnify
USA
United Kingdom
Germany
+246
Free sample preview
Pricing available upon request

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Top Alternative Data Providers & Companies

When choosing alternative data providers, consider factors like the provider’s data collection methods, sources, and data cleaning processes. Look for providers with a strong track record and expertise in the specific industry or domain.

Investors use alternative data for predictive modeling, leveraging unique data sources to forecast market trends and stock performance. Alternative data supports market analysis, offering granular insights into consumer behavior and business dynamics. Additionally, risk assessment uses alternative data to evaluate potential disruptions or opportunities in specific industries.

Alternative Data Use Cases in Detail

Use Case 1: Investment Research and Analysis

Alternative data is widely used in investment research and analysis to gain insights into various industries and companies. By analyzing alternative data sources such as social media sentiment, web scraping, satellite imagery, credit card transactions, and more, investors can make more informed decisions about their investment strategies. This data can provide valuable information about consumer behavior, market trends, and company performance, helping investors identify potential investment opportunities and risks.

Use Case 2: Risk Management and Fraud Detection

Alternative data is also utilized in risk management and fraud detection across various industries. By incorporating alternative data sources into risk models, organizations can better assess and mitigate potential risks. For example, credit card companies can analyze transaction data to identify fraudulent activities and prevent financial losses. Insurance companies can leverage alternative data to assess the risk profile of policyholders and determine appropriate premiums. By utilizing alternative data, organizations can enhance their risk management practices and improve fraud detection capabilities.

Use Case 3: Supply Chain Optimization

Alternative data plays a crucial role in supply chain optimization by providing real-time insights into various aspects of the supply chain. Companies can leverage alternative data sources such as IoT sensors, weather data, and social media trends to monitor and predict demand patterns, optimize inventory levels, and improve logistics operations. By analyzing alternative data, organizations can make data-driven decisions to streamline their supply chain processes, reduce costs, and enhance overall operational efficiency.

Main Attributes of Alternative Data

Alternative data refers to non-traditional information that is used to gain insights and make informed decisions. It can be sourced from a variety of alternative data sources such as social media, satellite imagery, web scraping, credit card transactions, and more. The attributes of alternative data can vary depending on the specific dataset, but some common attributes include time-stamped data, unstructured data, high volume and velocity, diverse data types, and the ability to provide real-time or near real-time information. These attributes enable alternative data to offer unique perspectives and complement traditional data sources. Here’s a table of the main attributes you might find on Alternative Datasets:

Attribute Description
Unconventional Alternative data refers to non-traditional data sources that are not typically used in traditional financial analysis.
Large Volume It involves vast amounts of data, often in the form of unstructured or semi-structured data, which requires advanced data processing techniques.
Variety Alternative data encompasses a wide range of data types, including social media posts, satellite imagery, web scraping, credit card transactions, sensor data, and more.
Timeliness It provides real-time or near-real-time data, allowing for more up-to-date insights and faster decision-making.
Granularity Alternative data can offer detailed and specific information at a granular level, enabling more precise analysis and identification of trends.
Non-consensus It offers unique and differentiated insights that are not readily available through traditional data sources, potentially leading to a competitive advantage.
Correlation Potential Alternative data can reveal correlations and relationships that may not be apparent through traditional data sources, providing new perspectives for analysis.
Data Privacy Concerns Due to the nature of alternative data sources, privacy concerns and compliance with data protection regulations must be carefully addressed.
Data Quality Challenges Ensuring the accuracy, reliability, and consistency of alternative data can be challenging, as it often requires data cleansing and normalization processes.
Data Integration Complexity Integrating alternative data with existing data infrastructure and systems can be complex, requiring specialized tools and expertise.

Frequently Asked Questions

Where Can I Buy Alternative Data?

You can explore our data marketplace to find a variety of Alternative Data tailored to different use cases. Our verified providers offer a range of solutions, and you can contact them directly to discuss your specific needs.

How is the Quality of Alternative Data Maintained?

The quality of Alternative Data is ensured through rigorous validation processes, such as cross-referencing with reliable sources, monitoring accuracy rates, and filtering out inconsistencies. High-quality datasets often report match rates, regular updates, and adherence to industry standards.

How Frequently is Alternative Data Updated?

The update frequency for Alternative Data varies by provider and dataset. Some datasets are refreshed daily or weekly, while others update less frequently. When evaluating options, ensure you select a dataset with a frequency that suits your specific use case.

Is Alternative Data Secure?

The security of Alternative Data is prioritized through compliance with industry standards, including encryption, anonymization, and secure delivery methods like SFTP and APIs. At Datarade, we enforce strict policies, requiring all our providers to adhere to regulations such as GDPR, CCPA, and other relevant data protection standards.

How is Alternative Data Delivered?

Alternative Data can be delivered in formats such as CSV, JSON, XML, or via APIs, enabling seamless integration into your systems. Delivery frequencies range from real-time updates to scheduled intervals (daily, weekly, monthly, or on-demand). Choose datasets that align with your preferred delivery method and system compatibility for Alternative Data.

How Much Does Alternative Data Cost?

The cost of Alternative Data depends on factors like the datasets size, scope, update frequency, and customization level. Pricing models may include one-off purchases, monthly or yearly subscriptions, or usage-based fees. Many providers offer free samples, allowing you to evaluate the suitability of Alternative Data for your needs.

What Are Similar Data Types to Alternative Data?

Alternative Data is similar to other data types, such as Stock Market Data, ESG Data, Credit Rating Data, Commodity Data, and Currency Data. These related categories are often used together for applications like Hedge Funds and Algorithmic Trading.

Eugenio Caterino

Eugenio Caterino

Editor & Data Industry Expert @ Datarade

Eugenio is an editor and data industry expert with over a decade of experience specializing in B2B data marketplaces and e-commerce platforms. He has a strong background in data analytics, data science, and data management. Eugenio is passionate about helping companies leverage data and technology to drive innovation and business growth, ensuring they can easily and efficiently access the solutions they need.

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