What is CPG Data? Examples, Datasets and Providers
What is CPG Data?
CPG (Consumer Packaged Goods) data is a sub-category of commerce data. It is information about any sales marketing actions a marketing team takes in the field and also refers to insights and sales predictions which are generated by predetermined datasets. It takes into account both product information and consumer behavior data which is relevant to retailers and producers and helps them maximize their industry profits.
What Are Examples of CPG Data?
Examples of CPG data include sales data, consumer demographics, market trends, and product information. CPG data is used by companies in the consumer packaged goods industry to analyze market performance, identify consumer preferences, and make informed business decisions.
Best CPG Datasets & APIs
Alesco CPG Database - CPG Data - 55+ Million Brand Loyal Consumers - Opt-in Emails Available - US Data - available for licensing!
CPG Data | Retail Store Location Data | 52M+ POI | SafeGraph Places
ConsumerWatch Network(CWN) Online Actives |CPG Data|1st Party data|700+ IAB Brand Intent/Transactions|75MM US Email| Audience Data | B2C Brand Data
Consumer Edge Vision Retention Data | CPG, Grocery, Food Delivery Psychographic | US Transaction | 100M+ Cards, 12K+ Merchants, Retail & Ecommerce
Datastream Group CPG/Brands Shoppers Feed. MAIDS/Hashed emails/Products
BestPlace: POI Dataset, GIS Database, Census data for Retail CPG & FMCG analytics
Alesco CPG Database - Product Data - 55+ Million Brand Loyal Consumers - Opt-in Emails Available - US Data - available for licensing!
Brandbook Consumer Panel - South African Market (inc. Retail, CPG, Restaurant, Pharma Data)
Global Convenience & Grocery Store Data | Points of Interest (POI)
Monetize data on Datarade Marketplace
Top CPG Data Providers
When sourcing for CPG data providers, consider factors like data accuracy, coverage, integration capabilities, pricing, data privacy, and security measures. Evaluate their data sources, data cleansing processes, analytics tools, and customer support to ensure they meet your specific business needs.
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BizWatch Network & ConsumerWatch NetworkBased in USAWhether you are an Enterprise customer that requires a much higher quality of data, or SMB that needs to meet qualified prospects where they are online. BizW... -
Alesco DataBased in USAWe offer the broadest range of accurate and targeted data in the industry. With over 20 years of expertise, we have helped thousands of clients create optimi... -
DatasysBased in USADatasys compiles one of the largest consumer and business data sets in the world. We use our expansive data and technology platforms to help companies more a... -
SocialSiftBased in USASocialSift blends human motion data and online footprints with Retail data to identify your core customers and drive better outcomes.
CPG Data Use Cases
- Overview
- Datasets
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