Consumer Intelligence

Consumer intelligence refers to the insights derived from audience and customer data. These insights are often used to understand market developments and consumer behaviour. Data on consumers helps marketers and investors gain better ROIs on their activities.

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Adstra Consumer
by Adstra
Adstra
232M records
3 countries covered
Our essential consumer data file on 232MM validated US individuals, focused on providing the 300 data elements marketers and advertisers most commonly use in...
15M applications
1 country covered
4 years of historical data
The dataset sees 1.1 million credit applications and 400,000 unique applications per month on a dataset totalling +15 million applications from 2016.
5M email address records
95% verified addresses
240 countries covered
FrescoData targets custom audiences and executes email marketing on behalf of clients using 10K+ attributes across known, deterministic, compiled, and intent...
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Adstra
Based in USA
Adstra
Adstra is the new data model for the data-driven enterprise. Adstra comprises a comprehensive suite of portable data and identity solutions. We can ingest an...
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Datastream Group
Based in USA
Datastream Group
Our Dedicated team is ready to create an innovative data solution that is tuned to your business needs.
Scale
large quantities
Accurate
constantly updated & verified
250M +
Full consumer profiles
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Gravy Analytics
Based in USA
Gravy Analytics
Gravy is the leading provider of real-world location intelligence. Its patented AdmitOne™ engine verifies consumer visits to millions of places, points-of-in...
100%
deterministic data
150+ MM
opted-in mobile devices
2K+ brands
represented
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Frequently Asked Questions about Consumer Intelligence

Learn everything about Consumer Intelligence. Understand data sources, popular use cases, and data quality.

What is consumer intelligence?

Consumer intelligence refers to the ideology of gathering and analysing data about audiences and customers. Such intelligence can be used to pull insights that help understanding the market developments and consumer behaviours.

Why is consumer intelligence important?

Insights based on consumer intelligence and data enable the statistical analysis of consumer and market behaviour. In other words, consumer intelligence helps bring certainty for business decision making.