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Best Data for Advertising

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Eugenio Caterino
Editor & Data Industry Expert
Data-driven advertising refers to the act of scalable communication that is automised and personalised through data. Most commonly used data types in advertising are audience, location and interest data. The use of data removes the guesswork and increases your ROI drastically.
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633K Companies
99% Registered companies
Austria covered
BoldData provides a high quality customized list with all 632,856 addresses of companies in Austria. Or buy our worldwide database with 300 million companies...
8.33M Companies
99% Registered companies
Australia covered
BoldData provides a high quality customized list with all 8,334,080 addresses of companies in Australia. Or buy our worldwide database with 300 million compa...
2.77M Companies
99% Registered companies
Argentina covered
BoldData provides a high quality customized list with all 2,772,389 addresses of companies in Argentina. Or buy our worldwide database with 300 million compa...
31M companies
99% Registered companies
China covered
BoldData provides a high quality customized list with all 30,971,054 addresses of companies in China. Or buy our worldwide database with 300 million companie...
3.19M companies
99% Registered companies
Netherlands covered
BoldData provides a high quality customized list with all 3,190,036 addresses of companies in the Netherlands. Or buy our worldwide database with 300 million...
11.4M companies
99% Registered companies
France covered
BoldData provides a high quality customized list with all 11,389,072 addresses of companies in France. Or buy our worldwide database with 300 million compani...
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Vendigi
Based in USA
#Home by Vendigi provides data for all things home buyers, home sellers and home ownership. Discover a spectrum of data spanning the home ownership lifecycle...
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SafeGraph
Based in USA
SafeGraph is a data company that builds datasets on the physical world for teams at ESRI, Microsoft, Verizon, and Mapbox. Our high-precision Places dataset c...
51M+
POI Globally
12,000+
Brands Globally
>90%
Fill Rates
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OnAudience
Based in UK
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 50 billion of user profiles. We have developed propr...
Taxonomy
+1600 segments
Coverage
Data from 200+ markets
Raw Data
To fuel your own engine!
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Datasys
Based in USA
Datasys compiles one of the largest consumer and business data sets in the world. We use our expansive data and technology platforms to help companies more a...
Scale
large quantities
Accurate
constantly updated & verified
250M +
Full consumer profiles
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Gravy Analytics by Unacast
Based in USA
Gravy Analytics and Unacast Merge to Become Leader in Location Data and Insights! Together, the new company’s strength is in its diversified client base and ...
100%
deterministic data
600 MM
MAUs globally
2K+ brands
represented
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Throtle
Based in USA
Partner with Throtle to maximize the impact of your healthcare digital strategy. Throtle offers valuable and effective identity solutions for the healthcare ...
250M
US Individuals
CCPA
Privacy Compliant
100%
Deterministic Matching

Frequently Asked Questions about Advertising

Learn everything about Advertising. Understand data sources, popular use cases, and data quality.

What is data-driven advertising?

Data-driven advertising refers to the use of automation and audience data that enable a scalable delivery of highly personalised communication to potential customers.

Why is data important in advertising?

Given a sufficient amount of data about the target audience marketers are able to customise their mass communication to reflect a near 1-on-1 conversation. When messaging becomes more personalised, the audience will engage with it better.

How to do data-driven advertising?

Data driven advertising, like all marketing starts with understanding the target audience. Data can help marketers to define the audience based on e.g. their straits related to their location or interests. With this knowledge based on data marketers can customise their communication to reflect a very personalised message that can be automatically triggered when a new prospect falls in to the predefined audience.