Best Data for Advertising

Data-driven advertising refers to the act of scalable communication that is automised and personalised through data. Most commonly used data types in advertising are audience, location and interest data. The use of data removes the guesswork and increases your ROI drastically.
Our Data Partners
248 countries covered
Test your ad, message or concept for effectiveness in ANY country (Africa, Europe, NA, LATAM, APAC) in the world.
251M Individuals
USA covered
3 months of historical data
HousingIQ contains data related to consumer housing attributes including home value, length of residence, pre-movers, and more.
1.39M in-app events
94% from Italy
4 countries covered
The dataset includes in aggregated form demographic data on usage of mobility apps by drivers
240M households
USA covered
Whether you're experienced with automotive digital retailing or just getting started, attracting new online shoppers is critical to any auto dealer’s success...
10K records
99% Accuracy
106 countries covered
Zyte is a leading provider of news and articles data for businesses and researchers. Whether you need data for market research, sentiment analysis, media mon...
1K Data Attributes
100% Most accurate state and region data per {truth}set analysis
USA covered
Speedeon's Consumer Marketing Prospect Database contains more than 1,000 attributes on individuals and households, including lifestyle, family, finances, int... - Vendigi profile banner
Based in USA
#Home by Vendigi provides data for all things home buyers, home sellers and home ownership. Discover a spectrum of data spanning the home ownership lifecycle... - AmeriBase profile banner
Based in USA
In an industry where mergers and acquisitions are the norms, a “status quo” data provider can be a really good thing. At Ameribase Digital by Lighthouse list...
Years of Experience - SafeGraph profile banner
Based in USA
SafeGraph is a data company that builds datasets on the physical world for teams at ESRI, Microsoft, Sysco, and Goldman Sachs. Our high-precision Places data...
POI in US and CAN
Brands in US and CAN
Fill Rates - BoldData profile banner
Based in Netherlands
With unbeatable locally sourced data, skilled data experts and smart technology, we help tech start-ups, multinationals and non-profits to unlock the power o...
Data you can trust
> 250M
companies worldwide
> 2,000
happy customers - World Climate Service profile banner
World Climate Service
Based in USA
World Climate Service
Subseasonal and seasonal weather and climate forecasts. Long range weather forecasting. Web and data delivery.
Save Time
Save Time
Confident Accuracy
3 sources for fcst - PTV Group profile banner
PTV Group
Based in Germany
PTV Group
• Spatial Data • Cloud Services • Software & Tools • Consulting

Frequently Asked Questions about Advertising

Learn everything about Advertising. Understand data sources, popular use cases, and data quality.

What is data-driven advertising?

Data-driven advertising refers to the use of automation and audience data that enable a scalable delivery of highly personalised communication to potential customers.

Why is data important in advertising?

Given a sufficient amount of data about the target audience marketers are able to customise their mass communication to reflect a near 1-on-1 conversation. When messaging becomes more personalised, the audience will engage with it better.

How to do data-driven advertising?

Data driven advertising, like all marketing starts with understanding the target audience. Data can help marketers to define the audience based on e.g. their straits related to their location or interests. With this knowledge based on data marketers can customise their communication to reflect a very personalised message that can be automatically triggered when a new prospect falls in to the predefined audience.