Best Data for Advertising

Data-driven advertising refers to the act of scalable communication that is automised and personalised through data. Most commonly used data types in advertising are audience, location and interest data. The use of data removes the guesswork and increases your ROI drastically.
Our Data Partners
248 countries covered
Test your ad, message or concept for effectiveness in ANY country (Africa, Europe, NA, LATAM, APAC) in the world.
131 countries covered
Integrate IAB-compliant segmented data into your ad campaigns. OAN's audience data maximizes engagement, optimizes ad spend, and delivers personalized conten...
249 countries covered
Media owners publish ads.txt, app-ads.txt and sellers.json to prevent fraud in their advertisement supply chain. This dataset contains information based on 2...
5B Unique Xandr IDs Globally / Month
231 countries covered
OAN provides audience data. We specialize in depth categories of gaming industry and deliver unique categories. But gaming data is just a part of all audienc...
200M Consumer email records
100% Opt-in Consumer Email
USA covered
Birds Eye Blue USA Audience Data: Whether it's optimizing ad placements, refining product offerings or personalizing outreach, our audience data unlocks endl...
20M Records
USA covered
Cybba's Audience Targeting Data Product offers sector-specific audience segmentation, combining proprietary and third-party data for in-depth consumer insigh...
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Vendigi
Based in USA
Vendigi
#Home by Vendigi provides data for all things home buyers, home sellers and home ownership. Discover a spectrum of data spanning the home ownership lifecycle...
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SafeGraph
Based in USA
SafeGraph
SafeGraph is a data company that builds datasets on the physical world for teams at ESRI, Microsoft, Verizon, and Mapbox. Our high-precision Places dataset c...
51M+
POI Globally
12,000+
Brands Globally
>90%
Fill Rates
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BoldData
Based in Netherlands
BoldData
With unbeatable locally sourced data, skilled data experts and smart technology, we help tech start-ups, multinationals and non-profits to unlock the power o...
GDPR-proof
Data you can trust
> 250M
companies worldwide
> 2,000
happy customers
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World Climate Service
Based in USA
World Climate Service
Subseasonal and seasonal weather and climate forecasts. Long range weather forecasting. Web and data delivery.
Save Time
Save Time
Skill
Confident Accuracy
Data
3 sources for fcst
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Datandard
Based in Denmark
Datandard
Data should be easy to purchase and use. With Datandard you can get access to high quality datasets that are delivered in bulk in formats that are easy to in...
Affordable
Priced at 25% vs competitors
Timely
Real-time feeds available
Global
Data sourced globally
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PTV Group
Based in Germany
PTV Group
• Spatial Data • Cloud Services • Software & Tools • Consulting
Coverage
Worldwide
Consulting
Independent
Licensing
flexible

Frequently Asked Questions about Advertising

Learn everything about Advertising. Understand data sources, popular use cases, and data quality.

What is data-driven advertising?

Data-driven advertising refers to the use of automation and audience data that enable a scalable delivery of highly personalised communication to potential customers.

Why is data important in advertising?

Given a sufficient amount of data about the target audience marketers are able to customise their mass communication to reflect a near 1-on-1 conversation. When messaging becomes more personalised, the audience will engage with it better.

How to do data-driven advertising?

Data driven advertising, like all marketing starts with understanding the target audience. Data can help marketers to define the audience based on e.g. their straits related to their location or interests. With this knowledge based on data marketers can customise their communication to reflect a very personalised message that can be automatically triggered when a new prospect falls in to the predefined audience.