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Home/Geospatial Data/Point of Interest (POI) Data/
SafeGraph
SafeGraph
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SafeGraph

Start icon5.0(17)Badge iconVerified Data Provider
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Data Experts
Elianne
7.1M
POI in US and CAN
5,500+
Brands in US and CAN
>90%
Fill Rates
CCPA
Compliant
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SafeGraph - Instantly Purchasable Datasets

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SafeGraph Data Products: APIs & Datasets
Explore SafeGraph’s datasets, databases, and data feeds.
SafeGraph Visit Attribution Data - US, UK, Canada| POI and Business Listing Information with Building Footprints and Spatial Hierarchy Metadata
Build your own audience of visitors by leveraging SafeGraph's Places and Geometry data to accurately determine visitors from location pin...
8M POI
3 countries covered
3 years of historical data
Request Sample View Product
Transaction Data at Individual POI | Spend Patterns | US Credit Card/Debit Card Transaction Data
SafeGraph Spend is an aggregated transaction dataset containing spending behavior at individual points of interest indicating showing spe...
400K POI
USA covered
3 years of historical data
Request Sample View Product
Global POI Data | 11M+ POIs for Brands | Business Listings | POI for Maps
Global business listings information about points of interest (POI), such as brand, address, location, lat/log, open-hours, and NAICS cat...
11M POI (Points of Interest)
240 countries covered
1 years of historical data
Request Sample View Product
US Spending Data | Aggregated Spend Patterns | Credit Card/Debit Card Transactions
SafeGraph Spend is an aggregated transaction dataset containing spending behavior at individual points of interest indicating showing spe...
400K POI
USA covered
3 years of historical data
Request Sample View Product
Consumer Data | Aggregated Spend Patterns | Retail Transactions
SafeGraph Spend is an aggregated transaction dataset of consumer data containing spending behavior at individual points of interest. Thi...
400K POI
100% fill rates
USA covered
2 years of historical data
Request Sample View Product
Online Purchase Data | Aggregated Transaction Patterns for In-Person and Online
SafeGraph Spend is an aggregated transaction dataset of consumer data containing spending behavior at individual points of interest (with...
400K POI
100% fill rates
USA covered
2 years of historical data
Request Sample View Product
View all Data Products

SafeGraph Pricing & Cost

Learn about SafeGraph’s prices, subscription cost, and API pricing.

We make our data available via annual subscription, as well as offer a self-service usage-based.

SafeGraph’s APIs and datasets range in cost from $0.05 / purchase to $100,000 / year. SafeGraph offers free samples for individual data requirements. Get talking to a member of the SafeGraph team to receive custom pricing options, information about data subscription fees, and quotes for SafeGraph’s data offering tailored to your use case.
Receive detailed pricing

SafeGraph Reviews

Read authentic reviews about SafeGraph from your peers.
5.0 (17 reviews)
AN
Anonymous
University of Pittsburgh
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I am using SafeGraph’s data for my researching related to hourly popularity of venues. Previously, I could not find any data source providing hourly popularity of venues. Foursquare may be a candidate, but its API has so many restrictions and only provides a total visit count for each venue. However, SafeGraph provides hourly popularity of venues. It also provides hours of operations for venues, and devices staying so long time for each venue. This way, I can know which part of popularity is contributed by the employees of a venue. By subtracting it, I can know the real popularity contributed by customers. I am really happy that SafeGraph’s data helps move forward my research!”
AN
Anonymous
Placekey
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“After evaluating a number of POI data vendors, it was clear that SafeGraph's data is the most accurate. Although they don't convert as many POI as other providers, you know the ones they have in their data are accurate. Their docs and resources are also really helpful. I use their matching service regularly to clean up our data and rely on their Patterns data for our site selection and demand planning. ”
AN
Anonymous
University at Buffalo
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“Very useful dataset! We used SafeGraph dataset to examine the visiting behavior of people to different alcohol outlets, like bars and liquor stores. The dataset covers the entire US and provides good privacy protection (as the data are aggregated to POIs and census block groups).”
AN
Anonymous
University of Michigan
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“Academic research on 1) COVID-19, to study the effects of lockdown policies on social distancing behavior., 2) the George Floyd protests, developing a method to detect protest locations, 3) the Capitol insurrection. The data was offered in the context of the SafeGraph data consortium. ”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“Very useful and informative dataset! The columns contained in the data are very thoroughly constructed. The platform is easy to use, instructions are well documented. Downloading data is effortless. The community is very active and product managers are fast in replying questions.”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“Woring withSafegraph data has been an excellent experience. I have been working with Safegraph data for a couple of months now and am continually impressed. Safegraph provides an extremely rich dataset in addition to responsive technical support and customer service.”
AN
J. Hathaway
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“We work at the intersection of academia and business with an on-campus consulting class. As we tried to find traffic data, SafeGraph became the choice. Most other data vendors required generalized purchases like the entire state or city. We didn't need that much data. Plus, it added a lot of complications in data munging and experience with complex spatial formats. With SafeGraph, we could get a complex set of spatial data in a compact and tidy table format for only the specific locations that we needed. The shop.safegraph.com store is simple to work with and easy to navigate. Their Slack community is impressive. Questions are generally answered in minutes. I am a big fan.”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I use SafeGraph for location data, visits data, and spend data. It takes a little bit to get going (if you know Python, R, STATA, or another common language), perhaps a couple of hours. The data have proven to be predictive and quite useful for many types of projects. Well worth the money.”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I'm an academic that uses Safegraph for modeling demand to different in-person businesses. Their data is clean, extremely well documented and Safegraph's team responds almost immediately when I have a concern. Their geometry data (shapefiles of business locations) is quite impressive in terms of coverage and precision. With Safegraph data, I was able to recover very high-frequency demand data, something that is rare and particularly useful when matching this data with other high-frequency datasets.”
AN
Anonymous
Hidden Company
4.8
Data Quality
Data Volume
Value for Money
Customer Service
“I used SafeGraphs patterns, core, and census block group geometries data. Very easy to use and nicely aggregated data. The reason I'm giving 4 stars for data volume is because for the whole month there were around 2k visitors to a POI which seems a little on the lower side. This could be due to limitations in data collection”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I'm been using pattern and core-place data set from Safegraph for my research. The data set is increadible, very high quality and super tidy. For the Safegraph shop, easy to filter and download data. Also, the Safegraph community is super helpful, whenever a have questions, I will get response very soon! ”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I use Safegraph mobile location data to evaluate store-level traffic for a variety of local and national retail stores. I've found the ability to determine which home Census blocks store visitors arrive from. The data is well-structured, accessible and there's great API documentation”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“SafeGraph's data has proven particularly useful in site selection and evaluating competitive opportunities. They have a ton of resources available to help you get started, which is important because their product offering can be a bit daunting at first. In our experience, SafeGraph data is most valuable when joined with other datasets, such as US Census demographics. We're excited to use their non-USA products next!”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“Super helpful dataset! Using the data to determine externalities of COVID-19 policies. Data is incredibly informative, and the SafeGraph team is phenomenal! They have excellent resources and help available. ”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I used SafeGraph for point data and I found that it was farily easy to import into R without a lot of cleaning. The only kind of cleaning that I needed to do was to organize all the locations; however, for the most part the locations were consistent with the category of the data that I pulled. If I did have any trouble with the data I was able to get hep through the slack channel. In general the data was easy to use, there was a large volume that was worth the money and support is there. ”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“We are using safegraph data to research on the foot traffic of airports in the U.S. We find it very helpful with lots of documentation. The customer support is awesome. You can post in the slack channel and got a response very quickly”
AN
Anonymous
Hidden Company
5.0
Data Quality
Data Volume
Value for Money
Customer Service
“I have used SafeGraph data for a multitude of use cases, most recently to track visits between competing fast food brands. This helped me determine the value that renovating a chain has on the business. Great slack community and amazing data retrieval with a multitude of options (i.e. AWS CLI, web portal, etc)”

Your Review

There are still only a few reviews and ratings for SafeGraph at the moment. Have you worked with SafeGraph? You can help other data professionals better understand SafeGraph’s data products and services by leaving a review now.

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About SafeGraph

Learn more about SafeGraph’s data sources, use cases, and integrations.

SafeGraph in a Nutshell

SafeGraph is a data company. That’s it - that’s all we do. We predict the past. We want to understand how humans interact with the physical world. We are a market leader in accurate location data.

SafeGraph builds truth sets for machine learning, deep learning, and AI. We access truth sets by working with companies to securely manage, enhance, and monetize data.

SafeGraph is unlocking the world’s most powerful data so that machines and humans can answer society’s toughest questions.

Headquarter
USA

Geo Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (51)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
Åland Islands
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

Data Offering

We focused on providing the most accurate data on physical places. We offer everything from self-serve/on-demand to monthly flat-file delivery.

Demographic DataLocation DataCredit Card Transaction DataMap DataTraffic DataConsumer Behavior DataBusiness Listings DataStore Location Data
Show 35 more

Featured in

Best Data Providers For Location-Based Marketing
September 24, 2020
Read More
Top 10 POI Data Providers & APIs
March 10, 2020
Read More

Use Cases

  • Visit Attribution
  • Site Selection & Real Estate
  • Alternative Data
  • Underwriting
  • Market Research
  • Location-based Audiences
  • Geospatial & Map Enrichment
  • Consumer Data
  • Competitive Intelligence
  • Foot Traffic and Visitor Data
  • Transaction Data
  • Aggregated Spend Data
Advertising Audience Segmentation Audience Targeting Business Intelligence (BI) Competitive Intelligence Consumer Data Enrichment Consumer Intelligence Consumer Profiling
Show 19 more

Certifications & Associations

Logo of Network Advertising Initiative (NAI) certification

Data Sources & Collection

We onboard data from thousands of diverse sources. We compare, de-dupe, cross-reference, and discard bad data.

Our building footprints are derived from satellite imagery and supplemented with hand-drawn polygons.

We use machine learning and human feedback to associate POI business listing info with building footprints.

We algorithmically classify brands and denote spatial hierarchy. POIs (like restaurants) can exist within other POIs (like airports).

Key Differentiators

ALL OF THE SIGNAL, NONE OF THE NOISE
Business category, open hours, visit count, popular times and more are associated with each place. Noisy locations are removed (ATMs, Red Box kiosks, etc.). Closed stores are filtered out. Irrelevant businesses (like home LLCs with no employees) are kept out.

DETAILED & ACCURATE GEOMETRY
Building footprints are derived from satellite imagery and places are spatially hierarchical. Polygons for sub-stores are specified and tied to their parent store geometry (e.g. Starbucks inside a strip mall). SafeGraph’s geofences offer the most precise understanding in the market on where stores are located.

Data Privacy

View our privacy policy for a detailed description of our policies.

CCPA compliant
GDPR compliant

Integrations

Logo of AppNexus Data Marketplace integration
Logo of AWS Data Exchange integration
Logo of CARTO Data Observatory integration
Logo of Cherre integration
Logo of LiveRamp IdentityLink™ Data Store integration
Logo of Narrative I/O integration
Logo of Snowflake Data Marketplace integration
Logo of ThinkDataWorks Marketplace integration

What are you looking for?

Elianne
from SafeGraph is ready to assist you

Frequently asked questions about SafeGraph

What does SafeGraph do?

SafeGraph is a data company that builds datasets on the physical world for teams at ESRI, Microsoft, Sysco, and Goldman Sachs. Our high-precision Places dataset covers business listings, building footprints/polygons, and anonymized foot traffic data for every place where people spend money and time.

How much does SafeGraph cost?

SafeGraph’s APIs and datasets range in cost from $0.05 / purchase to $100,000 / year. SafeGraph offers free samples for individual data requirements. Get talking to a member of the SafeGraph team to receive custom pricing options, information about data subscription fees, and quotes for SafeGraph’s data offering tailored to your use case.

What kind of data does SafeGraph have?

Demographic Data, Location Data, Credit Card Transaction Data, Map Data, and 39 others

What data does SafeGraph offer?

We focused on providing the most accurate data on physical places. We offer everything from self-serve/on-demand to monthly flat-file delivery.

How does SafeGraph collect data?

We onboard data from thousands of diverse sources. We compare, de-dupe, cross-reference, and discard bad data. Our building footprints are derived from satellite imagery and supplemented with hand-drawn polygons. We use machine learning and human feedback to associate POI business listing info with building footprints. We algorithmically classify brands and denote spatial hierarchy. POIs (like restaurants) can exist within other POIs (like airports).

What’s SafeGraph’s data privacy policy?

View our privacy policy for a detailed description of our policies.

What are the best use cases for SafeGraph’s data?

Visit Attribution Site Selection & Real Estate Alternative Data Underwriting Market Research Location-based Audiences Geospatial & Map Enrichment Consumer Data Competitive Intelligence Foot Traffic and Visitor Data Transaction Data Aggregated Spend Data

What platforms is SafeGraph integrated with?

AppNexus Data Marketplace, LiveRamp IdentityLink™ Data Store, Narrative I/O, ThinkDataWorks Marketplace, AWS Data Exchange, CARTO Data Observatory, Snowflake Data Marketplace, Cherre, and Placekey