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25 Results

Mapping Resources: Canada Demographic Data

by Mapping Resources
Demographics Canada covers the essential characteristics of population, households, dwellings, labor force, and income using a combination of the latest census information and updated household cou...
Available for 1 countries
1.1K Variables
10 years of historical data
Starts at
$1,495$1,345.50 / year
10% Datarade discount
Free sample available - BIGDBM profile banner
Based in USA
BBIGDBM provides software development on top of highly accurate Big Data.
1 Billion
Online & Offline Identifiers
Identity Resolution Graph
Data Market - BoldData profile banner
Based in Netherlands
With unbeatable locally sourced data, skilled data experts and smart technology, we help tech start-ups, multinationals and non-profits to unlock the power o...
Data you can trust
> 250M
companies worldwide
> 2,000
happy customers - Predik Data-driven profile banner
Predik Data-driven
Based in Costa Rica
Predik Data-driven
We are experts in the collection, extraction, management and analysis of large volumes of all types of data, from alternative and complex sources to traditio...
Updated & consistent
Latam & US Markets
Strict controls - Grepsr profile banner
Based in USA
Grepsr's managed web scraping solutions will get you all the web data you need.
Records per day
Lifetime users
Countries - Mapping Resources profile banner
Mapping Resources
Based in USA
Mapping Resources
Experienced team working in Business Intelligence, Geomarketing, and Geospatial Mapping tools for data visualization.
50+ Years
Team Experience
Better Business Bureau Rating
Satisfied Customers - Multimedia Lists profile banner
Multimedia Lists
Based in USA
Multimedia Lists
Data and lists are our business. We compile them, clean them up, merge/purge them, manage them for other companies and we find YOU lists that can target any ...
US Consumers
Consumer Compiled

The Ultimate Guide to Geodemographic Data 2021

Learn about geodemographic data analytics, sources, and collection.

What is Geodemographic Data?

Geodemographic data is a sub-category of geospatial data. Geodemographic data refers to location-based data that segments individuals based on where they live and their demographic profile. Geodemographic data takes comparisons and characteristics of individuals in locations and begins to classify them into different segments based on these observations. Geodemographic data is mostly used by individuals in marketing, to determine which segments exist, classify other individuals into these groups, and make business-related, informed decisions on these findings.

How is Geodemographic Data collected?

The collection process for geodemographic data is quite extensive. This is because it usually deals with a wide range of metrics to measure. The bigger the location, the more data there is to gather. Data collection for geodemographic data uses a wide range of collection techniques. This includes conversion of data, remote sensing data processing, geographical information science and field data collection. Location data can be gathered using GPS, as well as WiFi and beacons. Demographic data can be accessed through a variety of sources, including census information and socio-geographical academic studies.

What are the attributes of Geodemographic Data?

Geodemographic data should consist of a number of attributes to be considered a valid source of location-based intelligence. Some key attributes to consider when analyzing geodemographic data are:

  • The geographic location of structures, buildings, countries, cities, and any other points or locations that would be of major interest.
  • The traffic situation of locations. This particularly refers to the traffic congestion levels of areas.
  • Statistics on hospitality and tourism, which indicate an area’s affluence level.
  • The lifestyle and careers of individuals in that location.
  • Location of renewable resources.
  • Natural disasters and events. This documents how frequently natural disasters or phenomenon occur.

What is Geodemographic Data used for?

As a third party source for intelligence on location based data, geodemographic data has proven itself useful to marketers, business directors, developers, and others. It gives proper insights when it comes to decision making. Geodemographic data provides clarity and helps users understand their customers and assets.

Geodemographic data is useful in determining where to open a new branch in expansion strategy. It is also useful in providing intelligence on what a location’s population is like. For individuals looking to buy property, geodemographic data provides analytics on what locations are available and most suitable for such purchases.

How can a user assess the quality of Geodemographic Data?

There are ways to ensure that your geodemographic data is high-quality. Data quality is dependent on two things: accuracy and precision. Check whether your geodemographic data provider has verifiaction methods in place to ensure that their location and demographic information is sourced from reliable outlets and that it’s as detailed as possible - this way, you can check that their data is as accurate and precise as possible.

Who are the best Geodemographic Data providers?

Finding the right Geodemographic Data provider for you really depends on your unique use case and data requirements, including budget and geographical coverage. Popular Geodemographic Data providers that you might want to buy Geodemographic Data from are BIGDBM, BoldData, Predik Data-driven, Grepsr, and Mapping Resources.

Where can I buy Geodemographic Data?

Data providers and vendors listed on Datarade sell Geodemographic Data products and samples. Popular Geodemographic Data products and datasets available on our platform are Demographic Data | Psychographic Data | Consumer Data | Grepsr by Grepsr, Mapping Resources: Canada Demographic Data by Mapping Resources, and Geographical Statistical Analysis or Geolocation Data | Grepsr by Grepsr.

How can I get Geodemographic Data?

You can get Geodemographic Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Geodemographic Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Geodemographic Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Geodemographic Data?

Geodemographic Data is similar to Location Data, Map Data, Satellite Data, Point of Interest (POI) Data, and GIS Data. These data categories are commonly used for Location Intelligence and Location Analytics.

What are the most common use cases for Geodemographic Data?

The top use cases for Geodemographic Data are Location Intelligence, Location Analytics, and Demographic Segmentation.