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Geodemographic Data | Asia/ MENA | Latest Estimates on Population, ...
Geodemographic Data | Asia/ MENA | Latest Estimates on Population, Consuming ...
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Geodemographic Data | Asia/ MENA | Latest Estimates on Population, Consuming Class, Demographics, Retail Spend | GIS Data | Map Data product image in hero

Geodemographic Data | Asia/ MENA | Latest Estimates on Population, Consuming Class, Demographics, Retail Spend | GIS Data | Map Data

GapMaps
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Contact Provider Save for later
file
column_id
classification_label
label
Base_Premium
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Data Quality
100%
Coverage of Major cities (150m grids)
Avail. Formats
.json and .csv
File
Coverage
6
Countries

Data Dictionary

[Sample] Gap Maps Singapore Data Dictionary (5)
Attribute Type Example Mapping
file
 String singapore
column_id
 String p2022
classification_label
 String Population Summary
label
 String Resident Population 2022
Base_Premium
 String Base
[Sample] Gap Maps Singapore All Sample
Attribute Type Example Mapping
area_id
 Integer 27587
p2022
 Integer 0
p1_2022
 Integer 0
p2_2022
 Integer 0
p3_2022
 Integer 0
p4_2022
 Integer 0
p5_2022
 Integer 0
p6_2022
 Integer 0
a04
 Integer 0
a59
 Integer 0
a1014
 Integer 0
a1519
 Integer 0
a2024
 Integer 0
a2529
 Integer 0
a3034
 Integer 0
a3539
 Integer 0
a4044
 Integer 0
a4549
 Integer 0
a5054
 Integer 0
a5559
 Integer 0
a6064
 Integer 0
a6569
 Integer 0
a7074
 Integer 0
a7579
 Integer 0
a8084
 Integer 0
a8589
 Integer 0
a90
 Integer 0
chinese
 Integer 0
malays
 Integer 0
indians
 Integer 0
others
 Integer 0
w2022
 Integer 0
uc2022
 Integer 0
mc2022
 Integer 0
nc2022
 Integer 0
fb
 Integer 0
fr
 Integer 0
ap
 Integer 0
onf
 Integer 0
tr
 Integer 0
fbpc
 Integer 0
frpc
 Integer 0
appc
 Integer 0
onfpc
 Integer 0
trpc
 Integer 0
Product Attributes
Attribute Type Example Mapping
Population
 String
Worker Population
 String
Consuming Class
 String
Premium Consuming Class
 String
Demographics
 String Age Profile
Resident Retail Spending
 String Food & Beverage

Description

GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent geodemographic data at 150m grids across Asia and MENA. Understand who lives in a catchment, where they work and their spending potential.
Sourcing accurate and up-to-date geodemographic data across Asia and MENA has historically been difficult for retail brands looking to expand their store networks in these regions. Either the data does not exist or it isn't readily accessible or updated regularly. GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent geodemographic datasets across Asia and MENA at 150m x 150m grid levels in major cities and 1km grids outside of major cities. With this information, brands can get a detailed understanding of who lives in a catchment, where they work and their spending potential which allows you to: - Better understand your customers - Identify optimal locations to expand your retail footprint - Define sales territories for franchisees - Run targeted marketing campaigns. Premium geodemographics data for Asia and MENA includes the latest estimates (updated annually) on: 1. Population (how many people live in your local catchment) 2. Demographics (who lives within your local catchment) 3. Worker population (how many people work within your local catchment) 4. Consuming Class and Premium Consuming Class (who can can afford to buy goods & services beyond their basic needs and /or shop at premium retailers) 5. Retail Spending (Food & Beverage, Grocery, Apparel, Other). How much are consumers spending on retail goods and services by category. Primary Use Cases for GapMaps Geodemographic Data: 1. Retail (eg. Fast Food/ QSR, Cafe, Fitness, Supermarket/Grocery) - Customer Profiling: get a detailed understanding of the demographic profile of your customers, where they work and their spending potential - Analyse your trade areas at a granular 150m x 150m grid levels using all the key metrics - Site Selection: Identify optimal locations for future expansion and benchmark performance across existing locations. - Target Marketing: Develop effective marketing strategies to acquire more customers. - Integrate GapMaps demographic data with your existing GIS or BI platform to generate powerful visualizations. 2. Commercial Real-Estate (Brokers, Developers, Investors, Single & Multi-tenant O/O) - Tenant Recruitment - Target Marketing - Market Potential / Gap Analysis 3. Marketing / Advertising (Billboards/OOH, Marketing Agencies, Indoor Screens) - Customer Profiling - Target Marketing - Market Share Analysis

Country Coverage

Asia (6)
India
Indonesia
Malaysia
Philippines
Saudi Arabia
Singapore

Pricing

Free sample available
License Starts at
One-off purchase Not available
Monthly License Not available
Yearly License Available
Usage-based Not available
Request detailed pricing

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Quality

Self-reported by the provider
100%
Coverage of Major cities (150m grids)
100%
Coverage in Non-Urban Areas (1km grids)

Delivery

Methods
S3 Bucket
SFTP
Frequency
yearly
Format
.json
.csv

Use Cases

Categories

Related Searches

Related Products

Frequently asked questions

What is Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data?

GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent geodemographic data at 150m grids across Asia and MENA. Understand who lives in a catchment, where they work and their spending potential.

What is Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data used for?

This product has 5 key use cases. GapMaps recommends using the data for Location Intelligence, Location-based Analytics, Retail Site Selection, Location Planning, and Location Insights. Global businesses and organizations buy Demographic Data from GapMaps to fuel their analytics and enrichment.

Who can use Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data?

This product is best suited if you’re a Medium-sized Business or Enterprise looking for Demographic Data. Get in touch with GapMaps to see what their data can do for your business and find out which integrations they provide.

Which countries does Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data cover?

This product includes data covering 6 countries like India, Indonesia, Saudi Arabia, Singapore, and Malaysia. GapMaps is headquartered in Australia.

How much does Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data cost?

Pricing information for Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data is available by getting in contact with GapMaps. Connect with GapMaps to get a quote and arrange custom pricing models based on your data requirements.

How can I get Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data?

Businesses can buy Demographic Data from GapMaps and get the data via S3 Bucket and SFTP. Depending on your data requirements and subscription budget, GapMaps can deliver this product in .json and .csv format.

What is the data quality of Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data?

GapMaps has reported that this product has the following quality and accuracy assurances: 100% Coverage of Major cities (150m grids), 100% Coverage in Non-Urban Areas (1km grids). You can compare and assess the data quality of GapMaps using Datarade’s data marketplace. GapMaps has received 1 review from clients.

What are similar products to Geodemographic Data Asia/ MENA Latest Estimates on Population, Consuming Class, Demographics, Retail Spend GIS Data Map Data?

This product has 3 related products. These alternatives include Premium GIS Data Asia/ MENA Latest Estimates on Population, Consuming Class, Retail Spend, Demographics Map Data Demographic Data, Retail Store Data: Accurate Places Data Global Location Data on 52M+ Places, and Global Demographic data Geodemographic data Consumer data Audience targeting data. You can compare the best Demographic Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request
License Starts at
One-off purchase Not available
Monthly License Not available
Yearly License Available
Usage-based Not available

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