Audience Targeting Data | Mobile IP Data | Home & Work Locations of Mobile Devices | GLOBAL Audiences | Geodemographic Data | 200M Home/Work Locations product image in hero

Audience Targeting Data | Mobile IP Data | Home & Work Locations of Mobile Devices | GLOBAL Audiences | Geodemographic Data | 200M Home/Work Locations

Veraset
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geohash_5
wfh
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Request Data Sample
Volume
400M
Hundreds of Millions, Globally:Home and Work Devices
Coverage
193
Countries
History
5
years

Data Dictionary

Product Attributes
Attribute Type Example Mapping
String ######*#-##*# -##**-**#*- **#######**# MAID
String idfa, gaid/aaid AAID
geohash_5
String 9q8yym4cy
String US Country Name
String united states of america Country Name
String CA State Abbreviation
String San Francisco City Name
String 95020 ZIP Code
String 320030018043 Neighborhood Code
wfh
work
String ###.##.###.## IP Address

Description

Unlock understanding of Audience Targeting with home and work locations of devices, offering precise U.S. census block and international geohash5 level insights. Ideal for audience targeting, site selection, trend forecasting, demographic patterns, targeted advertising & strategic decision-making.
With Veraset Home/Work, we've developed a sophisticated machine learning algorithm that accurately identifies the home and work locations of pseudonymous devices over six weeks, ideal home and work audience targeting data. We focus on the U.S. at the census block group level and use a similar geohash5 method for international data, ensuring our predictions are based on consistent nighttime location analysis and robust evidence. Our meticulous approach even identifies devices that work from home. Our Home Panel, integrated with census data, offers invaluable insights into demographics and behavior and audience targeting. This tool is not just about understanding where people live; it's about enriching your data to target your advertising more effectively and make informed decisions. Whether it's choosing the right site, engaging customers more effectively, analyzing competitors, predicting customer churn, enriching your existing data, mapping user journeys, or forecasting trends, our data provides a solid foundation for your strategies. Companies use Veraset's Audience Targeting Data for: - Site Selection - Customer Activation - Competitor Analysis - Churn Prediction - Enrichment of current Data - User Journey Mapping - Predictive Analytics - Trend Forecasting - Audience Targeting For up-to-date schema, visit: https://www.veraset.com/docs/home-work

Country Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (3)
Belarus
Romania
Russian Federation
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
Other (1)
United States Minor Outlying Islands
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

History

5 years of historical data

Volume

400 million Hundreds of Millions, Globally:Home and Work Devices

Pricing

10% discount if you buy via Datarade
License Starts at
One-off purchase Available
Monthly License Available
Yearly License Available
Usage-based Available

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Delivery

Methods
S3 Bucket
REST API
Frequency
monthly
quarterly
yearly
on-demand

Use Cases

Categories

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Frequently asked questions

What is Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations?

Unlock understanding of Audience Targeting with home and work locations of devices, offering precise U.S. census block and international geohash5 level insights. Ideal for audience targeting, site selection, trend forecasting, demographic patterns, targeted advertising & strategic decision-making.

What is Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations used for?

This product has 5 key use cases. Veraset recommends using the data for Advertising, Audience Targeting, Audience Segmentation, Out-of-home (OOH) Advertising, and Address Validation. Global businesses and organizations buy Identity Graph Data from Veraset to fuel their analytics and enrichment.

Who can use Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations?

This product is best suited if you’re a Medium-sized Business, Enterprise, or Small Business looking for Identity Graph Data. Get in touch with Veraset to see what their data can do for your business and find out which integrations they provide.

How far back does the data in Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations go?

This product has 5 years of historical coverage. It can be delivered on a monthly, quarterly, yearly, and on-demand basis.

Which countries does Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations cover?

This product includes data covering 193 countries like USA, China, Japan, India, and Brazil. Veraset is headquartered in United States of America.

How much does Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations cost?

Pricing information for Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations is available by getting in contact with Veraset. Connect with Veraset to get a quote and arrange custom pricing models based on your data requirements.

How can I get Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations?

Businesses can buy Identity Graph Data from Veraset and get the data via S3 Bucket and REST API.

What is the data quality of Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations?

You can compare and assess the data quality of Veraset using Datarade’s data marketplace. Veraset appears on selected Datarade top lists ranking the best data providers, including June Provider Spotlight.

What are similar products to Audience Targeting Data Mobile IP Data Home & Work Locations of Mobile Devices GLOBAL Audiences Geodemographic Data 200M Home/Work Locations?

This product has 3 related products. These alternatives include GeoPostcodes Population Data Demographic data Geodemographic data Consumer data Audience targeting data 55 year span Global coverage, Redmob: Mobile Audience Data I Global I 1.5B Users & Real-Time, and Factori Identity Data One Billion+ Identity Linkages, Validation and resolution Data . You can compare the best Identity Graph Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request
License Starts at
One-off purchase Available
Monthly License Available
Yearly License Available
Usage-based Available

Veraset

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