Best Data for Audience Targeting

Data-driven audience targeting uses modern technology to derive pinpoint accurate audiences based on their past online and offline behaviours, and characteristics. Targeting audiences with data enables deeper personalisation and higher engagement rates.

Our Data Partners

Best Datasets for Audience Targeting

Find the top Audience Targeting databases, APIs, feeds, and products.

250M MAUs in the US

100% deterministic data

2 countries covered

Thousands of ready-to-use, active intent audiences built on the places and events consumers visit in the real-world. Unacast Audience Targeting Data can be c...

300M Consumer email records

100% Opt-in Consumer Email

USA covered

Birds Eye Blue Audience Targeting Data: Whether it's optimizing ad placements, refining product offerings or personalizing outreach, our audience targeting d...

131 countries covered

Integrate IAB-compliant segmented data into your ad campaigns. OAN's audience data maximizes engagement, optimizes ad spend, and delivers personalized conten...

400M Hundreds of Millions, Globally:Home and Work Devices

193 countries covered

5 years of historical data

Unlock understanding of Audience Targeting with home and work locations of devices, offering precise U.S. census block and international geohash5 level insig...

500 million profiles

9 countries covered

Our platform enables access to global and local audiences from some of the world's leading data companies.

463B Unique Xandr IDs Globally / Month

249 countries covered

30 days of historical data

Reach the right people with high-quality audience data. Our audience segments are available via Xandr, The Trade Desk, Pubmatic, Equativ

Best Data Providers for Audience Targeting

Find the top Audience Targeting companies, vendors and providers.

Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful e...

50-70%

Match Rate

3Bn+

Data Profiles

150+

Channel Integrations

Stirista features a wide variety of audience types including Geolocation (Visitor Data), B2B, Consumer, Purchase-based, Online Activity, Intent, B2B Technolo...

Location

Data Updated in Real-Time

60 Million

B2B Professionals

SafeGraph is a data company that builds datasets on the physical world for teams at ESRI, Microsoft, Verizon, and Mapbox. Our high-precision Places dataset c...

51M+

POI Globally

12,000+

Brands Globally

>90%

Fill Rates

Whether you are an Enterprise customer that requires a much higher quality of data, or SMB that needs to meet qualified prospects where they are online. BizW...

Recent Engaged Content

Audience

Activated for Online Advtg

1st Party

Engaged Purchase Activity

We have over 1 million human resources located throughout the world ready for your projects.

LBDigital has the data you need! Our data is privacy-compliant, sourced from online and offline partners, and cross-validated for verification. Select from a...

Frequently Asked Questions about Audience Targeting

Learn everything about Audience Targeting. Understand data sources, popular use cases, and data quality.

What is audience targeting?

Audience targeting refers to the activity where marketers reach precise groups of customers that are identified with a specific stage of buyer readiness.

How audience targeting works?

By leveraging data from the market marketers are enabled to create tailored ads and target customers exactly when they are ready to buy.