OnAudience
Data & tech solutions that will help you improve marketing
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About
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 27 billion of anonymous user profiles. We have developed proprietary DMP technology, which is serving to store, analyze and monetize data.
- Headquarter
- United Kingdom
Data Offering
OnAudience provides segments via main DSPs ex. Google DV360, Adform, AppNexus, The Trade Desk, Invibes, Hybrid, Adobe Audience Manager.
OnAudience delivers data sets to brands and agencies as raw feeds for analytical purposes.
Pricing
OnAudience distributes data segments in the CPM model or the revenue share. Raw Data price is estimated based on the region and data format.
For more information, please contact us: [email protected]
- Monthly license
- Usage-based
Use Cases
The case for Advertisers: https://www.onaudience.com/resources/audience-data-creating-custom-audience-for-bwin-campaigns/
The case for Agencies: https://www.onaudience.com/resources/case-study-custom-audiences-for-vmlyr/
The case about DMP and raw data:
https://www.onaudience.com/resources/case-study-a-dmp-and-raw-data-stream-for-web2metrics/
Geo Coverage
Certifications & Associations
Data Sources & Collection
OnAudience.com partners with media buyers, media sellers, networks, publishers and technology providers and research companies (e.g., GFK) to collect and understand internet users’ data.
Key Differentiators
- Capabilities for creating custom segments
- Brand and personality segments
- Online access to global taxonomy (with IDs and coverage)
- Access to the DMP (free look-alikes, audience reports, all datasets)
Data Privacy
Integrations
