OnAudience

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Taxonomy
+1600 segments
Coverage
Data from 200+ markets
Raw Data
To fuel your own engine!
Targeting
Custom segments in 48h
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OnAudience Data Products: APIs & Datasets

Explore OnAudience’s datasets, databases, and data feeds.
It contains raw data that has been extracted from the user’s browser behaviour. The data can be used as good source material for ad targe...
3.08B Unique AppNexus IDs Globally / Month
100% Nielsen Digital Ad Rating
249 countries covered
30 days of historical data
OnAudience DMP allows companies to collect all 1st party data about customers from various sources and next divide them into specific seg...
3.08B Unique AppNexus IDs Globally / Month
100% Nielsen Digital Ad Rating
249 countries covered
30 days of historical data
Reach the right people with high-quality audience data. Our audience segments are available via Xandr, The Trade Desk, Pubmatic, Equativ
463B Unique Xandr IDs Globally / Month
249 countries covered
30 days of historical data
OnAudience provide CTV data and segments based on users' activity within TV apps. Our taxonomy includes diversified categories: • in...
450M CTV user profiles
116 countries covered
30 days of historical data
Data about users’ behaviour on the internet which includes visited urls, location and time of their activity. Thanks to our partnerships ...
600M records
249 countries covered
3 years of historical data
Data about users’ behaviour on the internet linked to a particular keyword of interest. It comprises visited urls, location and time of u...
249 countries covered
3 years of historical data

OnAudience Pricing & Cost

Learn about OnAudience’s prices, subscription cost, and API pricing.

OnAudience distributes data segments in the CPM model or the revenue share. Raw Data price is estimated based on the region and data format.

OnAudience’s APIs and datasets range in cost from $1 / CPM to €5,000 / month. OnAudience offers free samples for individual data requirements. Get talking to a member of the OnAudience team to receive custom pricing options, information about data subscription fees, and quotes for OnAudience’s data offering tailored to your use case.

OnAudience Reviews

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About OnAudience

Learn more about OnAudience’s data sources, use cases, and integrations.

OnAudience in a Nutshell

OnAudience is one of the biggest data providers in the world with a database that includes more than 27 billion of anonymous user profiles. We have developed proprietary DMP technology, which is serving to store, analyze and monetize data.

Headquarters
United Kingdom

Country Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (51)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
Åland Islands
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
Other (9)
Antarctica
Bouvet Island
British Indian Ocean Territory
Christmas Island
Cocos (Keeling) Islands
French Southern Territories
Heard Island and McDonald Islands
South Georgia and the South Sandwich Islands
United States Minor Outlying Islands
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

Data Offering

OnAudience provides segments via main DSPs ex. AppNexus, The Trade Desk, Hybrid, Adobe Audience Manager.

OnAudience delivers data sets to brands and agencies as raw feeds for analytical purposes.

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Use Cases

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Certifications & Associations

Logo of IAB Europe GDPR Transparency & Consent Framework certification

Data Sources & Collection

OnAudience partners with media buyers, media sellers, networks, publishers and technology providers and research companies to collect and understand internet users’ data.

Key Differentiators

  • Capabilities for creating custom segments
  • Brand and personality segments
  • Online access to global taxonomy (with IDs and coverage)
  • Access to the DMP (free look-alikes, audience reports, all datasets)

Data Privacy

CCPA compliant
GDPR compliant

Integrations

Logo of Adform integration
Logo of Adobe Audience Manager integration
Logo of adsquare integration
Logo of AppNexus Data Marketplace integration
Logo of BidTheatre integration
Logo of Eyeota Data Marketplace integration
Logo of Google Marketing Platform integration
Logo of Improve Digital integration
Logo of LiveRamp IdentityLink™ Data Store integration
Logo of Lotame Data Exchange integration
Logo of MediaMath integration
Logo of Narrative I/O integration
Logo of Oracle Data Marketplace (BlueKai) integration
Logo of Pubmatic integration
Logo of Rubicon integration
Logo of SmartAdServer integration
Logo of The Trade Desk integration
Logo of Zeotap Customer Intelligence Platform (CIP) integration

What are you looking for?

Karolina
from OnAudience is ready to assist you

Frequently asked questions about OnAudience

What does OnAudience do?

OnAudience.com is one of the biggest data providers in the world with a database that includes more than 50 billion of user profiles. We have developed proprietary DMP technology, which is serving to store, analyze and monetize data.

How much does OnAudience cost?

OnAudience’s APIs and datasets range in cost from $1 / CPM to €5,000 / month. OnAudience offers free samples for individual data requirements. Get talking to a member of the OnAudience team to receive custom pricing options, information about data subscription fees, and quotes for OnAudience’s data offering tailored to your use case.

What kind of data does OnAudience have?

Demographic Data, Consumer Behavior Data, Audience Data, Alternative Data, and 11 others

What data does OnAudience offer?

OnAudience provides segments via main DSPs ex. AppNexus, The Trade Desk, Hybrid, Adobe Audience Manager. OnAudience delivers data sets to brands and agencies as raw feeds for analytical purposes.

How does OnAudience collect data?

OnAudience partners with media buyers, media sellers, networks, publishers and technology providers and research companies to collect and understand internet users’ data.

What platforms is OnAudience integrated with?

MediaMath, adsquare, The Trade Desk, AppNexus Data Marketplace, Adform, SmartAdServer, Adobe Audience Manager, LiveRamp IdentityLink™ Data Store, Lotame Data Exchange, Oracle Data Marketplace (BlueKai), Rubicon, Eyeota Data Marketplace, Improve Digital, Pubmatic, BidTheatre, Narrative I/O, Google Marketing Platform, and Zeotap Customer Intelligence Platform (CIP)