Best Data for Behavioral Targeting
Behavioral targeting refers to the marketing strategy that uses web user information to reach the right audience within advertising campaigns. It often uses online audience data to define the right recipients for the messaging and enhances engagements rates.
Recommended Data for Behavioral Targeting
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500K records
USA covered
Data on 500K restaurants with addresses, operating hours, delivery fees, and verified reviews.
2.2K audience segments
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SMS offers over 2,000 contextual-based audiences comprised of users categorized based on the context of the content they are engaging with and other online c...
1.8K Product Consumption Indexes
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GapMaps Consumer Behaviour Data from Applied Geographic Solutions includes an enhanced data series which consists of approximately 1800 indexes of product co...
72M Profiles
100% Safe Source Promise
India covered
Xverum’s Indian B2B Data offers 72M accurate and fresh leads, 7.2B intent signals, and insights into key decision-makers. Ideal for lead generation, prospect...
300K Users
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57 countries covered
Gain comprehensive insights into online user behavior across North America & the EU. Covering 1 million users, get valuable information on web browsing patte...
131 countries covered
Comprehensive segments for gaming audience data. Dive into the data of gaming trends with our gaming databases. This dataset is best used for programmatic ta...
Stirista
Based in USA
Stirista features a wide variety of audience types including Geolocation (Visitor Data), B2B, Consumer, Purchase-based, Online Activity, Intent, B2B Technolo...
Data Updated in Real-Time
B2B Professionals
OnAudience
Based in UK
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 50 billion of user profiles. We have developed propr...
+1600 segments
Data from 200+ markets
To fuel your own engine!
MBI Geodata
Based in Germany
MBI is a data company with a key focus on building global consistent and comparable datasets. Preferred data provider & partner to leading IT & GIS companies...
worldwide
globally consistent
strict & continuous controls
Audiencerate
Based in UK
Access to the largest digital marketplace in the world. Guaranteed ROI with best in class match rates and flexible financial models.
compliant
compliant
Ready
mfour
Based in USA
At MFour, we're the only platform that provides continuous consumer discovery by combining validated survey + behavior data across app, web, and location. Gi...
App, Web, & Venue
1st Party
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Humatrics
Based in UK
Humatrics is a leading company aiming to provide deeper, micro-centric analysis and insights into human behavior, motivations, and patterns. Through advanced...
Update Data
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Frequently Asked Questions about Behavioral Targeting
Learn everything about Behavioral Targeting. Understand data sources, popular use cases, and data quality.
What is online behavioral targeting?
Behavioral targeting refers to the advertising technique where data from web users is used to show more relevant offers and improve campaign outcomes.
How does behavioral targeting work?
Behavioral targeting utilizes behvioral audience data from online sources to determine the right recipients for a marketer’s advertising campaign. The analytics take a look into the user’s previous online behaviour and help understand the users preferences based on it.