Best Data for Behavioral Targeting

Behavioral targeting refers to the marketing strategy that uses web user information to reach the right audience within advertising campaigns. It often uses online audience data to define the right recipients for the messaging and enhances engagements rates.
Our Data Partners
2 countries covered
Either SDK based applications or Mobile Network Providers make GPS location data available. The ultimate tool to obtain consumer profiling and derive conc...
1.5B Unique users
85 countries covered
Improve your targeting capabilities by utilizing our telecom datasets, which enable you to connect with diverse user segments for telecom advertising campaigns.
10M daily
80% match rate
13 countries covered
This product has five key use cases. Datastream recommends using the data for Online Advertising, People-Based Marketing, Targeted Advertising, and Web Traff...
247M Consumer Records
USA covered
Stirista's instant intent and life event data enables marketers to have access to specific device information, CTV viewership habits, app user data, online c...
200M records
89% Accuracy
USA covered
We have applied political models to consumer data, which adds a unique layer of consumers' attitudes towards social and political issues. This information is...
1.5B DMP profiles
85 countries covered
Redmob's audience data enables you to connect with the ideal users from over 130 countries, expertly crafted to suit your requirements. Key attributes of our... - Stirista profile banner
Based in USA
Stirista features a wide variety of audience types including Geolocation (Visitor Data), B2B, Consumer, Purchase-based, Online Activity, Intent, B2B Technolo...
Data Updated in Real-Time
60 Million
B2B Professionals - inmarket profile banner
Based in USA
InMarket provides our customers with access to the most accurate and precise SDK-derived location data available. It also means creating breakthrough experie...
20million - Wersel Brand Analytics profile banner
Wersel Brand Analytics
Based in United Kingdom
Wersel Brand Analytics
Wersel Data-Hub is a powerful brand collaborative and analytics platform. It can access brands scattered data from every channel, collect and normalize it. T...
Data Integration
Data Visualization
Powerful Hosted Search
EPIC Translations
Based in USA
EPIC Translations
We have over 1 million human resources located throughout the world ready for your projects. - Humatrics profile banner
Based in United Kingdom
Humatrics is a leading company aiming to provide deeper, micro-centric analysis and insights into human behavior, motivations, and patterns. Through advanced...
Update Data
Very high
Match Rates
Records - Redmob profile banner
Based in Lithuania
We possess a profound understanding of the impact of big data and research in crafting robust, unique data segments tailored specifically for mobility analyt...
Users with Location Data
2 Billion
Device IDs

Frequently Asked Questions about Behavioral Targeting

Learn everything about Behavioral Targeting. Understand data sources, popular use cases, and data quality.

What is online behavioral targeting?

Behavioral targeting refers to the advertising technique where data from web users is used to show more relevant offers and improve campaign outcomes.

How does behavioral targeting work?

Behavioral targeting utilizes behvioral audience data from online sources to determine the right recipients for a marketer’s advertising campaign. The analytics take a look into the user’s previous online behaviour and help understand the users preferences based on it.