Best Data for Programmatic Advertising

Programmatic advertising refers to the automated buying and selling of online advertising spots. The process uses advertising IDs and audience data to enable targeted marketing on various platforms and media channels from a wide range of publishers.
Our Data Partners
131 countries covered
Integrate IAB-compliant segmented data into your ad campaigns. OAN's audience data maximizes engagement, optimizes ad spend, and delivers personalized conten...
180 million US devices
90% Match rate to GOOG & FB
2 countries covered
Improve your ROAS with our custom user segments for your programmatic telecom ad campaigns. Target specific user groups by geo, carrier, ISP, device attribut...
1.2M business contacts
98% Onboard Match Rate
USA covered
* 2.1 million US contact * 181k US Construction businesses * 2mil deliverable B2B email addresses * 1.5 million B2C linkages (business personas linked to ...
300 Million+ Consumers
70% Greater than 70% match rate
USA covered
With Consumer REACH Direct you'll have multiple products at your fingers to both reach your current prospects directly, and enrich your current data and even...
25B Raw Consumer Data Points
50% Avg Onboarding rates
USA covered
NetWise B2B Audience Segments for digital advertising are available on-demand via the leading DSP, DMP and Onboarding Platforms. NetWise offers 500+ standard...
3 months untouched
98% valid email
Canada covered
QuoteWay Canada offers comprehensive Demographic Data, featuring approximately 1.3M records from Canada. This data includes age, gender, address, and identit...
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OnAudience
Based in United Kingdom
OnAudience.com is one of the biggest data providers in the world with a database that includes more than 50 billion of user profiles. We have developed propr...
Taxonomy
+1600 segments
Coverage
Data from 200+ markets
Raw Data
To fuel your own engine!
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Datonics
Based in USA
Datonics was the first company to deliver third party audience data to programmatic platforms. Over the past decade, we have developed extensive relationship...
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Gravy Analytics by Unacast
Based in USA
Gravy Analytics and Unacast Merge to Become Leader in Location Data and Insights! Together, the new company’s strength is in its diversified client base and ...
100%
deterministic data
600 MM
MAUs globally
2K+ brands
represented
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NetWise
Based in USA
NetWise is a B2B marketing data solutions company that has enriched its vast B2B data by linking B2B contacts to consumer IDs via the most complete B2B-to-Co...
70M
B2B-to-Consumer Linkages
30M
US Businesses
47M
US Business Emails
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Audiencerate
Based in United Kingdom
Access to the largest digital marketplace in the world. Guaranteed ROI with best in class match rates and flexible financial models.
GDPR
compliant
CCPA
compliant
T.C.F. 2.0
Ready
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Factori
Based in USA
Factori is a flexible and adaptable data provider. We help you make smarter decisions and build better solutions based on real world location data.
5.2 B
Event per Day
1.6 B
Consumer Profiles
7000+
Brands Tracked

Frequently Asked Questions about Programmatic Advertising

Learn everything about Programmatic Advertising. Understand data sources, popular use cases, and data quality.

What is programmatic advertising?

Programmatic advertising is a process through which marketers can exchange spots for online advertisements. Using advertising IDs and audience data the programmatic ad market allows marketers to bid for “screen time” on various platforms and media channels.

Why should you consider programmatic advertising?

Programmatic advertising is the fastest way to gain large-scale exposure for marketing campaigns. Having access to external custom built audiences enables rapid growth.