Best Data for Audience Segmentation
Top Data Products for Audience Segmentation
Find the right dataset, API, or database for Audience Segmentation.
Advanced TV Audience
Volume | 220M shoppers |
---|---|
Quality | 99% of US population |
Country | USA |
History | 5 years of past data available |
Use Case | Data Enhancement, Consumer Data Enrichment + 3 more |
Tamoco Audience Insights - US
Volume | 200M smartphones, 11.4M Points of Interests |
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Country | USA |
History | 2 years of past data available |
Use Case | Real Estate, Audience Segmentation + 2 more |
Audience Creation and Activation
Use Case | Audience Targeting, Audience Segmentation + 1 more |
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pH Segmentation
Volume | 242 Million US Adults |
---|---|
Country | USA |
History | 1 years of past data available |
Use Case | Audience Segmentation, Marketing + 3 more |
Auto Segment
Country | Netherlands |
---|---|
Use Case | Audience Segmentation, demographic segmentation |
Tamoco Audience Insights - UK
Volume | 1.5M Points of Interests, 8M smartphones |
---|---|
Country | United Kingdom |
History | 2 years of past data available |
Use Case | Real Estate, Audience Segmentation + 2 more |
Mobile Location Data US
Volume | 190M Monthly Active Uer, 31M Daily Active User |
---|---|
Country | USA |
History | 2 years of past data available |
Use Case | Urban Mobility Analysis, Attribution Analysis + 3 more |
Mobile Location Data EU
Country | Germany United Kingdom France + 48 others |
---|---|
Use Case | Customer Journey, Audience Segmentation + 2 more |
Predictive Credit Intelligence
Volume | 30M records |
---|---|
Quality | 0.98% AUC Score |
Country | USA |
History | 15 years of past data available |
Use Case | Predictive Analytics, Machine Learning (ML) + 3 more |
Cookie/Mobile Data Enrichment For DMPs & CDPs
Volume | 600M records |
---|---|
Country | USA Canada |
Use Case | Audience Segmentation, Audience Targeting + 3 more |
Top Data Providers for Audience Segmentation
Compare the best vendors offering data for Audience Segmentation.
Krill Technologies
Based in United States of America

Adstra
Based in United States of America

Datastream Group
Based in United States of America

Datonics
Based in United States of America

Gravy Analytics
Based in United States of America

Skyhook
Based in United States of America

start.io
Based in United States of America

Quadrant
Based in Singapore

Lifesight
Based in Singapore

PreciseTarget
Based in United States of America
Popular Data Types Used for Audience Segmentation
Explore the most commonly used data types for Audience Segmentation.
Frequently Asked Questions about Audience Segmentation
Learn everything about Audience Segmentation. Understand data sources, popular use cases, and data quality.
Table of Contents
What is audience segmentation?
Data-driven audience segmentation happens when data is used divide user groups in to smaller segments, enabling more personalised and engaging communication in marketing.
How audience segmentation works?
Audience segmentation is fuelled by data gathered from the market and the customers. The data-driven process works by connecting to a source of audience data that can match your ideal customer segments. Many data management platforms offer these functionalities built in.