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Credit Card Transaction Data

Credit card transaction data is information relating to the exchange of funds during a purchase action. It's often used by retailers and financial institutions e.g. in analyzing shopper behaviour and spending habits. Datarade helps you find the right data providers and datasets.

Top Credit Card Transaction Data APIs, Datasets, and Databases

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US Consumer Card Payments

by Facteus
US consumer card transactions from 15 million debit and credit cards
Country
USA
Belize
Bermuda
+ 10 more
Use CaseConsumer Data Enrichment
Available Pricing:
Yearly subscription
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Premium Partner
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Consumer Ecommerce Purchases Dataset -- Anywhere in the World

by Vumonic
A set of cleaned, categorized ecommerce puchases for any ecommerce market in the world (any geography or product vertical).
Volume10M transactions/dataset
Quality95% CI
Country
India
United Kingdom
USA
+ 10 more
History3 years of past data available
Use CaseHedge Funds, Consumer Trend Analysis + 3 more
Available Pricing:
One-off purchase
Yearly subscription
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Top Credit Card Transaction Data Providers, Vendors, and Companies

Find the top Credit Card Transaction Data aggregators, suppliers, and firms.

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Based in Panama

QueXopa is a lead Alt Data Provider speciallized in Latam & Global Emerging Markets. We create value by finding the best suitable formats of Producer Data, so clients can capture at full capabilit...

Based in United States of America

Facteus is a leading provider of actionable insights from financial data. The company’s data products come directly from over 1,000 financial services companies giving access to the “truth” of act...

Based in United Kingdom

Fable Data aggregates consumer transaction data sourced from banks, card issuers and open banking companies across Europe. We selectively partner with diverse data providers to build a sample repr...

Based in United States of America

Cardlytics is a data provider offering Credit Card Transaction Data, Loyalty Card Data, Demographic Data, and Alternative Data. They are headquartered in United States of America. Cardlytics offers...

Based in United States of America

Mastercard Advisors is a data provider offering Purchase History Data, Credit Card Transaction Data, Purchase Behavior Data, Consumer Transaction Data, Demographic Data, In-market Audience Data, St...

Based in United States of America

Epsilon is a data provider offering Seasonal Audience Data, Online Purchase Data, Purchase History Data, Marketing Data, Third-Party Data, Consumer Transaction Data, Address Data, Direct Marketing ...

Based in Spain

BBVA API Market Paystats is a data provider offering Demographic Data, Credit Card Transaction Data, and Consumer Behavior Data. They are headquartered in Spain.

Based in United States of America

Visa Audiences is a data provider offering Custom Audience Data, Online Purchase Data, Consumer Transaction Data, Credit Card Transaction Data, In-market Audience Data, Consumer Spending Data, Demo...

Based in United States of America

Amex Advance is a data provider offering Credit Card Transaction Data. They are headquartered in United States of America.

Based in United Kingdom

Money Dashboard is a data provider offering Credit Card Transaction Data, Brand Affinity Data, Mobile App Usage Data, and Stock Market Data. They are headquartered in United Kingdom.

The Ultimate Guide to Credit Card Transaction Data 2020

Learn everything about Credit Card Transaction Data. Understand data sources, popular use cases, and data quality.

What is Credit Card Transaction Data?

Credit card transaction data is the financial information generally collected at the moment of a transfer of funds between a card holder’s account and a business’s account. It consists of the use of either a debit card or a credit card to generate data on the transfer for the purchase of goods or services. For instance, when a customer walks into a quick service restaurant and orders a burger, it’s likely that she will pay with a debit or credit card. This information is captured by the bank and recorded as a transaction. Anyone who has ever checked their bank statement online and seen such transactions listed has witnessed consumer purchase data first hand.

Since debit and credit cards are commonly used to pay for goods and services, they represent a strong percentage of the consumption expenditure in a country. These two types of payment methods combined make up for more transactions than cash. Transaction data has increased through the expansion of payment channels available to customers. Additionally, incentive and reward programs have increased the use of electronic cards. The use of contactless and e-commerce payment has also allowed for a growth in card transaction data, due to the simplicity of the transaction. The use of Interactive debit transactions have increased rapidly in the last 6 years.

Who uses Credit Card Usage Data and for what use cases?

Consumer card transaction data is particularly valuable to retailers, restaurants and financial institutions interested in learning more about consumer behavior as it relates to shopping. With enough de-identified user data over enough time, clear patterns begin to emerge. Financial institutions and retailers can utilize that data and see spending habits, share of wallet, method of payment preference, and more reference data.

From there, predicting a consumer’s next move becomes less about guesswork and more about transaction data analytics. Transaction data, especially for credit card use, is being turned into a revenue stream and sold for digital advertising and other marketing purposes by many credit card companies. Credit card data is collected by regional code and allows for an analysis of the type of consumers found within a specific region and if there are any similarities.

It can identify areas that are more likely to make certain types of purchases, like shoes, for instance. The raw data collected is often kept anonymous and aggregated, yet it can still define users within a specific region for certain types of purchases. For example, due to privacy protection, all we know from know from the data is that there are x-thousand shoe-buyers in a given area, online, at any one time. Using this information, online advertisers can then bid on online users from those areas, and target them with ads for shoes.

This information is beneficial to companies or stores as it provides data on the kind of consumer they are targeting and how to increase their revenue in sales, allowing marketing and other teams to more successfully promote targeted offers, deliver personalized financial advice, and drive more meaningful customer interactions.

Due to privacy concerns, companies such as MasterCard do not share detailed data on an individual basis. Some companies such as MasterCard are planning on combining their card transaction data with purchase history and loyalty cards. This will allow for a more defined collection of statistical data of consumer buying and spending habits collected from real purchases, which makes it more reliable.

Some companies such as PayPal offer an incentive rate program for merchants who offer more detailed information on their sales transactions. These are only eligible for merchants who comply with Level 2 or Level 3 (PCI compliance) transactions. Transactions that fall under Level 1 qualify as a normal card transaction.

To ensure that the data being shared is accurate, card companies perform strict verification of data being collected at either Level 2 or 3. Therefore only this information is eligible for incentive rates being offered by card issuers as it is more accurate. This is a form of collecting transaction data that is more individualized, as it is completed by the merchant after the transaction has been made.

The levels refer to the amount of data submitted for the card. The higher the level, the more data needs to be reported. Level requirements usually differ between companies but are similar to the following offered by PayPal:

Level 1
Any merchant who accepts credit cards complies with this level. It functions as a normal credit card and is authorized and associated with normal transaction data.

Level 2
Additional data regarding the actual sales such as tax, customer code, purchase number, invoice number etc. is captured at the point of sale. Most of the time it is combined with the merchants’ information such as Tax ID number, state and postal code data.

Level 3
Significant additional information on the actual product or service is shared such as line items, product codes, item description, unit price and quantities as well as shipping postal code data are needed in addition to the Level 2 requirements.

The marketing industry claims that sharing Credit Card Transaction Data can be beneficial to consumers as it allows card companies and merchants to provide better products and services tailored to them directly. This may result in favorable products or services for the consumer. However, the downside for consumers is that such direct targeting tends to increase spending habits.

It is also claimed that less mass marketing will be done and instead only specific groups that are susceptible to the advertisements will be targeted. But in reality, businesses benefit enormously, as this type of information is useful for identifying promising areas of growth, enhancing direct marketing response rates, and improving retention of existing customers. Exploring payment and spending trends can offer more opportunity for revenue growth as well as for improved consumer experiences in stores and online.

Most businesses would benefit from using some form of transaction Data analytics to inform business and marketing decisions. Credit Card Transaction Data can drive meaningful digital insights and interactions. It can leverage de-identified data about clients and competitors to set benchmarks and opportunities for growth. Driven by billions of anonymized transactions from millions of de-identified consumers, Transaction Data is an unparalleled source of market intelligence about consumer spending patterns.

More personalized areas where Credit Card Transaction Data can also help are:

  • Better understanding your customers’ spending habits
  • Allowing you to offer personalized, targeted marketing, as your customer’s transactions likely reveals specific interests and needs in individual customers that you can leverage
  • Addressing needs to increase engagement with customers will help to grow your business.
  • Analyzing trends and patterns in purchases to attract new customers. Your existing customers’ purchase behavior can reflect larger trends that are on the way in.

What are typical Credit Card Transaction Data attributes?

Typical Credit Card Transaction Data attributes include:

  • Name
  • Region
  • Transaction
  • Purchase
  • Purchase-void
  • Refund
  • Refund-void
  • Pre-authorization
  • Private label payment
  • Private label payment-void

Type of credit cards:

  • Standard (MasterCard, Visa, Discover, AMEX)
  • Pre-paid (MasterCard, Visa, Discover, AMEX)
  • Corporate (purchasing) cards (as long as it is a process able standard card, i.e. standard Visa means corporate Visa cards are processable)
  • Private label cards (depending on the terms of agreement between the company’s financial terminal data generator

How is Credit Card Transaction Data typically collected?

Transaction Data is typically collected by card companies, banks, stores, and businesses where purchases are made. This data is then sold on to Transaction Data providers who sell it to businesses to help in target marketing and improving their business.

How to Assess The Quality of Credit Card Transaction Data?

Good quality Consumer Card Transaction Data is necessary to improve your business target marketing and planning. The data should be up-to-date in real time. The Consumer Card Transaction Data provider should update the data regularly. The data provided should be customizable to your personal business needs. Data should be tested regularly to ensure the level of business improvement over time.

How is Credit Card Transaction Data Typically Priced?

Credit card usage Data is sold by many credit card companies either directly to businesses, or to Transaction Data providers who clean and transform the raw transaction data and sell it to businesses, for digital advertising and other marketing purposes.

Typical pricing models would include:

  • Pay per batch - you pay for a one time dataset of historical data
  • Subscription fee - you gain access to a real time API via a recurring fee
  • Custom quotes - tailored offering or your specific needs

Challenges with Transaction Data?

The common challenges are obtaining up-to-date data that will meet the individual needs of your company.

Keeping this type of data anonymous is also a challenge for debit and credit card companies who share the information with third parties. Data with certain properties, especially a geographical location attached, are hard to keep unsourced. Other patterns of behavior are also unique enough to identify individuals, indicating that complete anonymity is impossible. As more information becomes available and is tagged by people’s consuming behavior, this will only get harder to do. The standards for protection and enforcement against the release of this data varies among OECD member nations and is liable to change.

How do I get a credit card data sample?

Dataset samples for transactional data are often not provided openly. In order to evaluate the data quality, businesses can use online marketplaces to get in touch with the data providers directly. Having listed out the specifics of the company’s particular use case helps the provider configure a suitable sample for further analysis.

How to buy credit card data?

Due to the delicate nature of the anonymized datasets, credit card data is not openly available online. Credit card data can be bought from financial data brokers and data providers which are found on global data marketplaces. Companies looking to leverage transactional insights for their business can use Datarade to get in touch with the data aggregators directly and discuss partnership opportunities.

What to ask Your Data Providers?

Questions buyers might want to ask data providers include:

  • How often is the data updated?
  • Can the data be customized to meet the needs of my business?
  • Will the data work with my existing business technologies?
  • Is training on using any analytics platform needed/provided?

Categories Related to Credit Card Transaction Data

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Popular Credit Card Transaction Data Use Cases

Find out the most common applications of Credit Card Transaction Data.

Purchase Intelligence spending analytics purchase behavior analytics Credit Card Analytics Revenue Forecasting Audience Targeting Hedge Funds Marketing Consumer Trend Analysis