What is Business Location Data? Examples, Datasets and Providers

Business Location Data Use Cases in Detail

Business location data is used across various industries for market analysis, B2B lead generation, sales prospecting, and location intelligence. If you’re in sales or marketing, we suggest using this data to target potential clients based on their proximity and tailor your outreach for more effective engagement.

What Types of Information Are Included in Business Location Data?

Business location data typically includes details like business name, address, latitude and longitude, contact details (e.g., phone number, email), and sometimes additional attributes like industry, size, revenue, and operating hours. Our recommendation: if you’re conducting a deep market analysis, look for datasets that include detailed attributes like business size or revenue for a more comprehensive view.

Key Attributes of Business Location Data

How Accurate is Business Location Data?

The accuracy of business location data depends on the provider and their data sources. Top providers report success rates of up to 97%. If accuracy is crucial for logistics, planning, or targeted marketing, we suggest selecting a provider known for high data accuracy and offering real-time or frequently updated datasets.

How Frequently is Business Location Data Updated?

The frequency of updates for business location data can vary based on the provider and the use case. Some providers offer real-time updates, while others update their data daily, weekly, or monthly. If your business relies on the most current information, such as for sales territory planning or market outreach, we recommend choosing a dataset with daily or weekly updates.

How is Business Location Data Delivered?

Business location data is usually delivered through multiple formats, including .csv, .json, and APIs. Delivery methods may include secure cloud storage (such as S3 buckets), email, SFTP, or API integrations, making it easy to incorporate into your existing systems. We suggest choosing the delivery method that best suits your workflow and technical requirements.

How Much Does Business Location Data Cost?

The cost of business location data depends on several factors, including geographic coverage, data volume, and update frequency. Pricing models may include one-off purchases, monthly subscriptions, or usage-based pricing, such as per API call. Many providers on Datarade also offer free data samples, which we recommend reviewing before making a purchase to ensure the data meets your needs. For large-scale or long-term projects, negotiating custom pricing could save you money.

What Geographic Areas Are Covered by Business Location Data?

Business location data typically offers extensive geographic coverage, spanning multiple continents and countries. Some datasets provide global coverage with details on millions of businesses across regions like North America, Europe, Asia, and Oceania. If you’re focusing on a specific market, we recommend verifying that the dataset covers your target regions.

Can Business Location Data Be Integrated with Other Data Types?

Yes, business location data can be combined with other types of data, such as demographic or mobility data, to create more robust analyses. If you’re planning to use location data for strategic decisions, we recommend combining it with firmographic or foot traffic data to better understand customer behavior and market potential.

Can I Request Custom Business Location Data?

Yes, many providers offer the option to request custom datasets tailored to your specific needs. This could involve focusing on particular geographic regions, adding specific business attributes, or choosing a custom delivery method. If your project requires unique insights, we recommend discussing custom data options with the provider to ensure you get exactly what you need.