What is Brand Data? Examples, Datasets and Providers

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Eugenio Caterino
Editor & Data Industry Expert

What is Brand Data?

Brand data is collection and analysis of information related to a brand’s performance, reputation, and customer perception. It includes data points such as brand awareness, customer sentiment, market share, and brand equity. By leveraging brand data, companies can gain insights into their brand’s strengths and weaknesses, make informed decisions, and develop effective marketing strategies to enhance their brand’s image and drive business growth.
Examples of Brand Data include information about a brand’s name, logo, slogan, products, services, target audience, market share, and customer perception. Brand Data is used for market research, brand analysis, competitive intelligence, marketing strategies, and brand management. In this page, you’ll find the best data sources for brand data, brand databases, and branded datasets.

Best Brand Datasets & APIs

5.0(2)

Brand Data | Brand Reputation Data | Entity Resolution & Disambiguation | Trend Analysis

Available for 250 countries
55 languages
5 years of historical data
99.95% SLA
Pricing available upon request
Free sample preview

Brand Data API | Global Brand Sentiment Data | 3.5M+ daily news articles

by Webz.io
Available for 249 countries
300K News Sites
16 years of historical data
Available Pricing:
Monthly License
Yearly License
Free sample preview
5.0(1)
Starts at
$5,000$4,750 / purchase
Free sample preview
5% Datarade discount
50% revenue share
5.0(17)

SafeGraph Brand Data | Global Coverage | 52M+ Places

Available for 3 countries
11M POI (Points of Interest)
3 years of historical data
Starts at
$0.10 / purchase
Free sample preview
5.0(3)

Echo Analytics | GeoPersona Brand Segments | US | Segmentation Data | Available Globally | GDPR-Compliant

Available for 1 countries
400 Million Average Monthly Users
20 months of historical data
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample preview
5.0(3)
Pricing available upon request
5.0(1)

IPqwery Global Brand Data | Trademark Data | Logo Data | +10M records | +20K companies

by IPqwery
Available for 43 countries
20 x1,000 companies
30 years of historical data
100% active trademarks
Available Pricing:
One-off purchase
Yearly License
Free sample preview
5.0(2)

Alesco CPG Database - Product Data - 55+ Million Brand Loyal Consumers - Opt-in Emails Available - US Data - available for licensing!

Available for 1 countries
12.9M Coffee Buyers
90 days of historical data
76.3% emails available
Available Pricing:
One-off purchase
Yearly License
Usage-based
Free sample preview
5.0(1)

Xtract.io - Location Data | All Dickey's Restaurant Brand Locations in US

by Xtract
Available for 1 countries
1.57K records
12 months of historical data
96% accuracy
Starts at
$60 / purchase
Free sample preview
4.8(12)
Starts at
$1,000 / purchase

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