Identity Resolution

Identity resolution is a highly data-driven use case that heavily depends on identity graph data. Identity resolution helps companies to build unified and harmonized customer profiles (B2B / B2C) in order to get holistic insights & personalise omni-channel customer communication.
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Our Data Partners
BDEX Identity Graph for Identity Resolution⎢USA⎢900M Identity Linkages 900M identity linkages (MAID-MD5/SHA256) icon
900M identity linkages (MAID-MD5/SHA256)
BDEX Identity Graph for Identity Resolution⎢USA⎢900M Identity Linkages USA covered icon
USA covered
Identity graph with over 900M MAID-MD5/SHA256 identity linkages and over 500M monthly uniques.
Throtle - Consumer Identity Resolution USA (130M+ households, 250M+ individuals) 250 million individuals  icon
250 million individuals
Throtle - Consumer Identity Resolution USA (130M+ households, 250M+ individuals) 100% Quality of Consumer Data - Truth{set} Truthscore™ Index icon
100% Quality of Consumer Data - Truth{set} Truthscore™ Index
Throtle - Consumer Identity Resolution USA (130M+ households, 250M+ individuals) USA covered icon
USA covered
Enabling brands to recognize individual customers across channels, screens and stages of their journeys.
IDMERIT | IDMVerify - Global Company Identity Verifcation Solution - KYC 2+2 Know Your Customer  3B People icon
3B People
IDMERIT | IDMVerify - Global Company Identity Verifcation Solution - KYC 2+2 Know Your Customer  80% match rate icon
80% match rate
IDMERIT | IDMVerify - Global Company Identity Verifcation Solution - KYC 2+2 Know Your Customer  215 countries covered icon
215 countries covered
IDMverify is a best-in-class identity verification solution that can provide quick and easy personal identity and business verification. Utilizing an API (RE...
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Zeotap
Based in Germany
Zeotap
Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful e...
50-70%
Match Rate
3Bn+
Data Profiles
150+
Channel Integrations
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Adstra
Based in USA
Adstra
Adstra is the new data model for the data-driven enterprise. Adstra comprises a comprehensive suite of portable data and identity solutions. We can ingest an...
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BDEX
Based in USA
BDEX
The BDEX Data Exchange Platform combines real-time consumer behaviors in a true marketplace environment with the most powerful identity graph in the US. BDEX...
1.3B
Mobile Devices
1.5B
Hashed Emails
900M
ID Linkages
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Frequently Asked Questions about Identity Resolution

Learn everything about Identity Resolution. Understand data sources, popular use cases, and data quality.
What is Identity Resolution?

Identity resolution helps companies to create unified identity profiles of their customers in order to harmonize and personalize their customer experience. Customers usually interact with companies across different channels such as the web, email, mobile apps, phone, or in a store - and in each interaction the customer might be identified by a different ID. Most common IDs are names, email addresses, postal addresses, phone numbers, mobile identifiers, or cookies. Identity resolution usually depends on a large-scale and verified identity graph: A database that connects different IDs to a single entity or profile.