Best Near Data Alternatives Right Now: 12 Top Location Data Providers
Though one of the most rudimentary categories of data, location data has long been one of the most valuable. Since cartography first enabled our ancestors to plan travel routes and document the physical world, we’ve relied on geospatial information to understand our surroundings and the movement of people through them.
That hasn’t changed. In fact, demand for geospatial data has expanded across industries, with consumer goods, professional services, and technology companies all investing in mobility data-as-a-service for use cases from marketing to due diligence. Data supply also expanded, with the likes of Apple co-founder Steve Wozniak pushing democratized access to satellite and GPS data (see his recently-founded space data company Privateer). Indeed, the range of available location data providers can be overwhelming in its vastness. However, selecting a dependable, privacy-compliant and first-party location data vendor in 2023 isn't straightforward. The industry has been affected as many providers lost their licenses to sell location data, and other companies have gone bankrupt.
To help you find a trusted location data source, we’ve rounded up 12 of the best location data-as-a-service providers to buy from in 2023. Each vendor has a proven track record of industry experience and satisfied data customers. And if you’re looking for more advice on sourcing the right location data, contact our mobility data expert, Tasnim, who will recommend top data providers for your use case on whom your business can depend.
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Primary categories: POI data, footfall data, mobile location data
Foursquare is the leading cloud-based location technology platform for unlocking the power of places and movement. Their Stop-detection technology connects people to places with precision. Foursquare’s data spans a map of 120M+ POI in 200+ countries, captured from 9B+ monthly visits from 500M+ global devices. Companies including Coca-Cola, Apple, Airbnb and Uber use Foursquare’s location intelligence.
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Primary categories: mobile location data, raw mobility data
Veraset delivers reliable, privacy-compliant GPS data to clients globally, with billions of rows refreshed daily. They’re trusted by Fortune 100 companies, enterprise leaders, and top research institutions for verified mobility intelligence. Veraset’s data spans both mobility and POI data and is applicable for industries including real estate, urban planning, retail and academia.
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Primary categories: POI data, map data
Xtract.io is a POI data provider who help businesses to make their next strategic decision with the help of accurate places data. The company has a rich repository of 6 million POIs in total across 5000 categories for 3 key regions (US, UK, and Canada). This repository covers several attributes including demographic data, competitor location, positive influencers, negative influencers, and other key attributes like address, city, state, zip code, latitude, and longitude.
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Primary categories: mobile location data, POI data, foot traffic data
Echo Analytics is a data provider startup based in Paris. Since 2021, Echo Analytics has been creating, combining and converting thousands of public and private geospatial datasets into meaningful insights in a fully-compliant manner. Today, media & AdTech agencies, retailers, financial services, real estate, and more are using the company’s POI data to build efficient strategies for their businesses and identify relevant growth opportunities to increase their market share.
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Primary categories: mobile location data, footfall attribution data, mobility data
Factori has years of experience in understanding and localizing data supply so the company can provide accurate data for each of the fragmented markets it covers. Factori’s data offering spans 20 million POIs across 42 countries. It enables users to gather granular insights correlating sales with footfall, competition and user journey, as well as understanding consumer movement by zip code, origin-destination and catchment area.
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Primary categories: geospatial data, mobile location data, places data
SafeGraph is a data provider helping clients understand how humans interact with the physical world. They are a market leader in accurate location data. SafeGraph builds truth sets for machine learning, deep learning, and AI. With global coverage, SafeGraph is committed to providing the most accurate data on physical places. The company offers everything from self-serve/on-demand to monthly flat-file data delivery.
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Primary categories: mobile location data, consumer mobility data
Redmob specializes in creating robust, unique data segments tailored specifically for mobility and audience analytics. A central part of Redmob’s data offering is its location data feed, including, MAID with location (lat/long.), connection, operator, and other location-relevant insights. Users can obtain a deeper understanding of movement patterns with Redmob’s location data for insights and business intelligence.
Primary categories: POI data, location sentiment data, travel data, footfall data
The Data Appeal Company is an AI-based solution provider which enables the actionability of data from over 140 sources, providing the most powerful combination of Location, Sentiment and Market Intelligence datasets for any Point of Interest, brand or territory worldwide. Their POI database covers over 251 million POIs and is leveraged by a variety of industries including: destinations and tourism boards, consumer goods, retail, real estate, outdoor media and finance.
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Primary categories: POI visit data, raw location data, mobility data
Intuizi offers anonymized mobility data and point of interest datasets through data feeds or a business intelligence suite. The company’s data can be used for a variety purposes including competitive visitation analysis, loyalty program analysis, location planning, migration, point of origin, point of destination and others. Intuizi gathers mobile location data from over 400 million devices globally in adherence with GDPR and CCPA regulation.
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Primary categories: geospatial data, mobile location data, POI data
Quadrant is a Singapore-based, blockchain-powered location data platform that was established in 2019. The company’s mobile location data feeds power analyses and location-based solutions for various organizations. Quadrant provides over 20 billion mobile location data events per day from 900+ million devices across 219 countries, helping businesses perform sophisticated analyses to derive actionable intelligence.
Primary categories: POI data, consumer mobility data, footfall data
BestPlace co-founders Pavel Burangulov and Alexander Kiryanov developed an AI model that determines the best locations for new stores and predicts future sales. The accuracy of results was twice higher than of the traditional approach. 80% of value came from the geoanalytical features that describes consumers around the store location. Today BestPlace is a team of 40+ professionals with proprietary geoanalytical & AI software, unique & insightful data and global market experience.
Primary categories: raw location data, foot traffic data, POI data
Irys provides location datasets built for decision-makers. The company’s location intelligence spans North and South America, APAC, Oceania and Africa. Irys works to validate your intuitions and gain insight into the behavior of consumers, cities, and marketplaces with comprehensive location data.
To learn more about each of these location data providers, schedule a call with Datarade’s geospatial data expert, Tasnim. She’ll be able to consult you on the right provider for your business needs.
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