The Data Appeal Company

Human Experience Intelligence.

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+25%
Avg Revenue Growth Over 1 Yr
+21%
Increase in Customer Sentiment
+20%
Increase in Customer Feedback
8%
Decrease in Negative Feedback

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About

The Data Appeal Company collects, monitors and interprets a unique combination of geolocation data, online feedback, purchasing behaviours and industry trends. Alternative Data is our core. We provide the most powerful mix of geospatial data, contextual data and customer perception insights for financial institutions, banks and credit unions.
We analyse any point of interest worldwide, through the analysis of over 100 data sources.
Thanks to our proprietary algorithms and artificial intelligence, machine learning and semantic analysis technology, we read and evaluate natural language, in its original form, identifying the logics and emotional tone expressed, to exactly understand the sentiment of content.

Headquarter
Italy

Data Offering

Our algorithms define customer sentiment and the reputation of a business. Location Intelligence data enables users understand any POI, location or territory. This data includes property and offering type, geolocation, services provided, hours of operation, amenities, contact information, contextual data (weather, events, traffic, etc.), customer type and origin, the most discussed, appreciated and criticized topics, trending keywords and channels, reviewer demographics, seasonality and more.

Pricing

Our pricing is fit to match your needs! Our products consist of:
Data Appeal Studio, Travel Appeal Dashboard, Custom Reports and API.
For each product, clients can hand pick the data points and indicators that are most relevant to them and select the specific competitors that they want to monitor.

  • Monthly license
  • Yearly license
  • Usage-based

Use Cases

  1. Assessment of Others
    Analyzing any business or client (investment management, risk assessment, smart lending, hedge funds, mutual funds, etc.)
  2. Self Assessment
    Assessing a businesses’s or brand’s own performance and customer perception
  3. Location-based Assessment
    Location and territory-based analysis

Geo Coverage

Europe (51)
Åland Islands
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom

Data Sources & Collection

We have over 130 data sources - both private and public - including social media channels, online review websites, OTAs, country-specific review sites, the impact of events, flight searches and bookings, economic insights and spending habits.

Key Differentiators

Data Appeal goes from granular to holistic. At a macro level, we analyse the bigger picture, proving behavioral and reputation data with contextual, qualitative insights for businesses, brand and territories to better understand customer perception and their market positioning against competitors.
Our proprietary and qualitative data is unique, providing clients with human intelligence insights or customer perception.
We have created our own exclusive Proprietary Indexes, including: The Sustainability Index, Covid Safety Index, Lifestyle Index, Security Index, Technology Confidence Index and Customer Sentiment.

Data Privacy

The Data Appeal Company S.p.A. located at Via Ippolito Pindemonte, 63, 50124 Florence (FI), Italy, email: [email protected]elappeal.com, cf/PI 04633420262, as owner of this processing, informs the parties concerned that their personal data, as entered, will be treated accordingly as specified in the privacy policy of this site, as disclosure pursuant to Article 13 D.lgs. n. 196/2003– and, starting from May 25, 2018, pursuant to Article 13 EU Regulation 2016/679, available at the following link: Data Appeal Privacy Policy.

GDPR compliant

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Frequently asked questions about The Data Appeal Company

What does The Data Appeal Company do?

We are a data provider. We offer the most powerful mix of geo-spatial, business information and customer perception data for any Point of Interest worldwide. Leverage our information to drive growth and make winning decisions

How much does The Data Appeal Company cost?

Our pricing is fit to match your needs! Our products consist of: Data Appeal Studio, Travel Appeal Dashboard, Custom Reports and API. For each product, clients can hand pick the data points and indicators that are most relevant to them and select the specific competitors that they want to monitor.

What kind of data does The Data Appeal Company have?

Sentiment Data, B2B Contact Data, Business Listings Data, Online Search Trends Data, and Hotel Rates & Pricing Data

What data does The Data Appeal Company offer?

Our algorithms define customer sentiment and the reputation of a business. Location Intelligence data enables users understand any POI, location or territory. This data includes property and offering type, geolocation, services provided, hours of operation, amenities, contact information, contextual data (weather, events, traffic, etc.), customer type and origin, the most discussed, appreciated and criticized topics, trending keywords and channels, reviewer demographics, seasonality and more.

How does The Data Appeal Company collect data?

We have over 130 data sources - both private and public - including social media channels, online review websites, OTAs, country-specific review sites, the impact of events, flight searches and bookings, economic insights and spending habits.

What’s The Data Appeal Company’s data privacy policy?

The Data Appeal Company S.p.A. located at Via Ippolito Pindemonte, 63, 50124 Florence (FI), Italy, email: [email protected], cf/PI 04633420262, as owner of this processing, informs the parties concerned that their personal data, as entered, will be treated accordingly as specified in the privacy policy of this site, as disclosure pursuant to Article 13 D.lgs. n. 196/2003– and, starting from May 25, 2018, pursuant to Article 13 EU Regulation 2016/679, available at the following link: Data Appeal Privacy Policy.

What are the best use cases for The Data Appeal Company’s data?

Assessment of Others Analyzing any business or client (investment management, risk assessment, smart lending, hedge funds, mutual funds, etc.) Self Assessment Assessing a businesses’s or brand’s own performance and customer perception Location-based Assessment Location and territory-based analysis

What do you need?