Consumer data is essential for businesses that want to understand customer behavior and market trends in 2025 and beyond.

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This list features top consumer data providers that offer insights into different aspects of consumer activity. Indeed, consumer data includes behavior data, transaction data, demographic data, identity resolution data, and audience targeting data. Each category supports various use cases, such as customer engagement, optimizing marketing efforts, and making informed decisions.

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The companies listed here provide the best data on consumer spending, credit history, purchase trends, marketing performance, customer reviews and more. Here are the leading consumer data providers for 2025.

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Alesco Data

Alesco Data is a leading provider of consumer behavior and marketing data, helping businesses optimize targeting, segmentation, and direct marketing campaigns.
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• Maintains a consumer database of over 264 million U.S. individuals with rich demographic and psychographic insights.
• Offers identity resolution solutions, including email, postal, and phone matching.
• Provides automotive, B2B, and CPG (consumer packaged goods) datasets.
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Acxiom

Acxiom delivers consumer marketing data, enabling brands to create targeted, data-driven advertising campaigns.
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• Analyzes customer behavior and purchase history.
• Uses AI-driven insights to improve personalized marketing campaigns.
• Ensures data privacy compliance, aligning with GDPR and CCPA regulations.
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Affinity Solutions

Affinity Solutions provides consumer transaction data, helping brands maximize marketing impact and customer engagement.
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• Tracks 18B+ annual transactions from 150M+ credit and debit cards.
• Uses proprietary AI, Comet™, to connect campaigns to real-world purchases.
• Offers industry-wide solutions for retail, finance, and consulting.
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Alliant

Alliant is a leading provider of consumer transaction and audience targeting data, empowering brands to improve marketing performance through data-driven solutions.
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• Built on the Alliant DataHub, aggregating billions of consumer transactions.
• Offers people-based audience targeting rooted in real purchase behaviors.
• Enhances first-party data with data enrichment for deeper customer insights.
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AtData

AtData (formerly TowerData) specializes in consumer data, focusing on email intelligence and identity verification to enhance marketing strategies.
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• Verifies and enriches consumer email data.
• Identifies anonymous online visitors.
• Prevents fraud by analyzing email behavior and digital identities.
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BIGDBM

BIGDBM is a leading consumer behavior data provider specializing in US consumer and B2B datasets for identity resolution, marketing, and lead generation.
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• Offers 280M+ consumer demographic records with behavioral affinities and segmentation clusters.
• Provides 765M+ email addresses and 600M+ phone numbers.
• Delivers real-time identity verification and IP-to-consumer linkages.
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Consumer Edge

Consumer Edge is a leading provider of consumer transaction data, delivering deep insights into global spending behavior for investors, private equity firms, and
corporate decision-makers.
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• Tracks 100M+ credit and debit card transactions across 30K+ brands and 700+ parent companies.
• Provides merchant-attributable data.
• Offers real-time and historical data on consumer spending patterns, loyalty trends, and demographic insights.
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Datacy

Datacy specializes in consumer behavior analytics, offering brands deep insights into online shopping decisions and digital engagement.
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• Tracks real-time consumer behavior across 1 billion+ clicks, views, and posts.
• Provides purchase journey analysis from product discovery to final transaction.
• Offers custom data solutions to help businesses optimize marketing strategies.
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Envestnet | Yodlee

Envestnet | Yodlee is a market leader in consumer transaction data, providing de-identified financial insights from millions of banking and credit card transactions.
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• Captures 15M+ active users' financial transactions across 3,000+ merchants and 600+ stock tickers.
• Provides real-time (T+1) consumer spending insights.
• Offers de-identified payroll and income data, allowing businesses to analyze employment trends and wage growth.
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ExactOne

ExactOne provides real-time consumer transaction data from 600,000+ daily active users in the UK and France, delivering granular insights into spending behaviors.
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• Tracks credit and debit card transactions across 1,800+ merchants and 400+ financial tickers.
• Offers detailed consumer demographics including age, income, employment, and homeownership status.
• Supports competitor analysis, market share tracking, and economic impact modeling.
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Experian

Experian is a leading global provider of consumer credit rating data, helping businesses and individuals make informed financial decisions.
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• Provides credit reports, FICO® scores, and financial insights to assess consumer creditworthiness.
• Offers identity protection solutions, including fraud alerts and credit freezes.
• Analyzes credit trends and borrowing behaviors.
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Facteus

Facteus provides consumer spending data, helping businesses and investors track economic trends and purchasing behaviors.
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• Analyzes 61 billion transactions from 140M+ credit and debit cards.
• Delivers predictive insights on inflation, retail sales, and market trends.
• Uses synthetic data technology to ensure privacy and security.
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GapMaps

GapMaps offers a robust portfolio of consumer data products covering behavioral, visitation, segmentation, and demographic insights across the globe.
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• Understand attitudes, sentiment, and consumption patterns with 1,800+ consumption indexes.
• Track global consumer movement using mobile location signals from 641M monthly active users across 154 countries.
• Access over 40,000 U.S. and Canadian demographic variables, including spending, housing, and population estimates.
  
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InsightOne Nordic

InsightOne Nordic specializes in consumer marketing data, helping businesses optimize their target audience strategies.
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• Segments and profiles customer databases.
• Enriches consumer data with third-party insights.
• Uses AI and machine learning to predict consumer purchasing behaviors.
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Massive Data Heights

Massive Data Heights offers consumer review data, using AI to benchmark product performance and online sentiment.
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• Analyzes billions of consumer reviews and feedback.
• Organizes and categorizes reviews using advanced AI segmentation.
• Provides real-time competitive analysis.
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Measurable AI

Measurable AI specializes in consumer transaction data from e-receipts, providing deep insights into spending behaviors across emerging markets like Southeast Asia, Latin America, and the Middle East.
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• Captures SKU-level transactional data from e-commerce, ride-hailing, and food delivery sectors.
• Provides real-time and historical purchase data mapped to merchants and industry tickers.
• Offers aggregated and granular datasets for financial firms, corporations, and market research.
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PreciseTarget

PreciseTarget specializes in consumer purchase data, helping retailers and brands improve advertising efficiency.
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• Uses AI-powered audience targeting to identify high-value shoppers.
• Enhances Google and Meta ad performance.
• Provides purchase behavior insights.
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QuoteWay

QuoteWay is a leading provider of consumer data that specializes in high-quality leads, demographic insights, and audience segmentation for businesses.
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• Maintains a 1.3 million consumer database, offering verified email, phone, and postal data.
• Complies with CASL (Canadian Anti-Spam Legislation).
• Offers data solutions for email marketing, telemarketing, SMS campaigns, and lead generation.
  
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Relevant Audience

Relevant Audience is a digital marketing agency using consumer marketing data to drive business growth.
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• Optimizes SEO and digital advertising by analyzing consumer search behavior.
• Helps e-commerce and real estate companies understand consumer trends.
• Provides transparent, data-driven insights with a performance marketing focus.
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Stirista

Stirista is a data-driven marketing agency specializing in consumer behavior data, offering real-time insights, identity linkage, and multi-channel audience targeting.
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• Provides 247M+ consumer records with demographic, behavioral, and purchase intent data.
• Maintains a real-time, cookieless identity graph.
• Integrates CTV, email retargeting, and prospect data.
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Techsalerator

Techsalerator is a global B2B and B2C data provider offering deep firmographic, location, and contact information globally.
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• Covers 270M POI locations, 56M U.S. businesses, and worldwide consumer data.
• Specializes in identity graphs, lead generation, and audience segmentation.
• Integrates with platforms like AWS Data Exchange and Zoho.
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The Data Appeal Company

The Data Appeal Company provides rich consumer data, combining sentiment, behavior, and foot traffic analytics across 195 countries and 251 million mapped points of interest (POIs).
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• 320B+ pieces of online content daily to derive real-time consumer sentiment and behavior trends.
• Offers consumer insights from both POS and online sources, with 4 years of historical data.
• Enables targeted, location-based campaigns with data on popularity, sentiment, and visitor trends.
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Trakstar

TrackStar is an all-in-one credit business software built for efficiency, compliance, and growth.
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• Provides and track consumer credit data for credit repair and financial services.
• Offers real-time client portals, automated updates, and digital disputing based on credit report insights.
• Built for compliance and performance, supporting businesses working with consumer credit rating data.
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TransUnion

TransUnion provides consumer credit rating data and financial insights, helping businesses manage risk and make informed lending decisions.
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• Monitors consumer credit behavior through real-time credit reports and risk assessments.
• Offers fraud prevention tools to detect identity theft and financial irregularities.
• Provides deep insights into consumer spending, borrowing, and payment habits.
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Versium

Versium is a data technology company specializing in consumer behavior data, offering identity resolution and AI-powered insights to optimize marketing effectiveness.
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• Provides B2B2C identity graph data, helping businesses identify, segment, and engage with ideal prospects.
• Enhances consumer behavior analysis by tracking over 2 trillion insight attributes across 300M+ individuals.
• Offers demographic, interest, and contact data.
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WiserBrand

WiserBrand specializes in consumer marketing data by providing deep insights into customer interactions, sentiment, and behavior through AI-driven call transcriptions and review analysis.
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• Transcribes and analyzes 350K+ customer calls per month across 63 countries to extract detailed consumer insights.
• Aggregates over 5M+ consumer reviews from 140K companies worldwide.
• Provides full-text transcriptions, metadata, and call reasons.
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xiQ

xiQ leverages consumer spending data to enhance B2B sales and marketing strategies.
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• Provides AI-driven sales insights based on consumer purchase behaviors.
• Uses psychological and financial analysis to predict buyer intent.
• Integrates with Outlook and Salesforce for seamless CRM insights.
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Yelp

Yelp is a leading online platform that connects consumers with local businesses through user-generated reviews and ratings.
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• Provides high-quality business information, reviews, and location intelligence to enhance consumer products and business operations.
• Companies leverage Yelp data for local search, mapping, social analytics, financial insights, and operational intelligence.
• Ensures fresh, accurate, and reliable data through advanced verification processes.
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1010data

1010data delivers consumer transaction data, helping businesses analyze spending patterns and optimize pricing strategies.
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• Processes real-time retail and financial transactions for market insights.
• Provides competitive benchmarking across consumer brands and financial services.
• Enhances AI-driven decision-making and risk assessment.
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33Across

33Across provides advanced identity resolution technology and programmatic monetization solutions, helping businesses understand consumer behavior in a cookieless digital landscape.
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• Collects consumer behavior data to power audience segmentation and programmatic transactions.
• Uses Lexicon, a privacy-safe identity infrastructure, to track and analyze consumer interactions online.
• Integrates directly with publishers and ad tech partners for enhanced consumer targeting.
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