Data Unify
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Data Unify Data Products: APIs & Datasets
Data Unify Pricing & Cost
Our pricing is flexible and designed to fit a wide range of needs—from one-time dataset deliveries to ongoing access via API or our data team. We support models based on data volume, update frequency, and customization level. Since every use case is unique, let’s connect to find the right fit for you.
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About Data Unify
Data Unify in a Nutshell
Data Unify fuses unrivaled social‑media data acquisition with Data Unify’s generative‑AI insight engine to turn raw digital exhaust into decisive intelligence.
Our pipelines collect and normalize billions of TikTok, Instagram, and YouTube signals—spanning 30 M+ influencer profiles, post‑level engagement metrics, and real‑time trend indicators—while Data Unify’s copilot ingests news, reports, and internal documents, automatically summarizing and contextualizing them for smarter campaigns.
. Seamless connectors pull fresh updates each day, apply customizable topic filters, and surface AI‑driven alerts so brands can react to culture in the moment
dataunify.ai
. The result is an end‑to‑end insight stack: high‑volume, clean social datasets
. Marketing teams, analysts, and LLM builders rely on us to discover creators, forecast trends, fuel personalization, and quantify impact—all through one scalable, API‑first platform or customized data pulls.
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Data Offering
We offer one of the largest and most structured portfolios of social media data. Our datasets include influencer profiles, post-level metrics, engagement signals, audience insights, and trend indicators. Data is sourced at scale via proprietary methods then cleaned, normalized, and enriched for immediate use.
Need something specific? We support fully custom data pulls across platforms, verticals, geographies, and content types—no query is too complex.
Use Cases
🎯 Influencer Discovery & Vetting
Agencies need to identify the right creators across niches and follower tiers, using data-driven matching (e.g., brand‑influencer matchmaking via machine learning)
📈 Campaign Planning & Attribution
Teams require performance metrics (engagement, reach, growth, ROI tracking) to optimize budgets, A/B test creatives, and measure impact .
🔍 Competitive & Trend Intelligence
Monitoring top-performing content formats (“OOTD”) and real-time shifts in consumer sentiment enables agencies to stay ahead of trends
📊 Audience Segmentation & Sentiment Analysis
Detailed demographic, psychographic, and sentiment insights power targeted outreach and campaign resonance
🏥 Industry-Specific Use Cases - Reputational Monitoring
Verticals like fashion, beauty, health, finance, retail, and public sector rely on social analytics for brand awareness, consumer engagement, reputational monitoring, trend forecasting, and crisis response
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Data Sources & Collection
We collect data from publicly available sources across the open web, including creator profiles, content, and engagement signals. Our proprietary infrastructure enables continuous, high-volume collection while respecting platform terms. Once collected, the data undergoes rigorous cleaning, normalization, deduplication, and enrichment processes to ensure consistency and usability.
We can also apply any of your custom transformation needs to make it insight-ready for a wide range of use cases.
Key Differentiators
What sets us apart is our ability to deliver raw social media data at massive scale—millions of profiles, posts, and engagement signals—quickly and reliably. We’re an API-first platform, making it easy to integrate high-volume, structured data directly into your workflows.
And when off-the-shelf data isn’t enough, our in-house team of data experts offers custom transformations on demand—like content tagging, audience segmentation, or trend scoring.
You get scale and speed by default, and precision when you need it.
Frequently asked questions about Data Unify
What does Data Unify do?
We provide large-scale, structured social media datasets for TikTok, Instagram, and beyond—enabling fast, reliable access to influencer, content, and engagement data. Ideal for brands, researchers, and platforms needing high-quality social insights at scale.
How much does Data Unify cost?
The supported pricing models for Data Unify’s data are available by getting in contact with them via Datarade. Get talking to a member of the Data Unify team to receive custom pricing options, information about data subscription fees, and quotes for Data Unify’s data offering tailored to your use case.
What kind of data does Data Unify have?
User Profiles Data, Social Media Data, and B2B Marketing Data
What data does Data Unify offer?
We offer one of the largest and most structured portfolios of social media data. Our datasets include influencer profiles, post-level metrics, engagement signals, audience insights, and trend indicators. Data is sourced at scale via proprietary methods then cleaned, normalized, and enriched for immediate use. Need something specific? We support fully custom data pulls across platforms, verticals, geographies, and content types—no query is too complex.
How does Data Unify collect data?
We collect data from publicly available sources across the open web, including creator profiles, content, and engagement signals. Our proprietary infrastructure enables continuous, high-volume collection while respecting platform terms. Once collected, the data undergoes rigorous cleaning, normalization, deduplication, and enrichment processes to ensure consistency and usability. We can also apply any of your custom transformation needs to make it insight-ready for a wide range of use cases.
What are the best use cases for Data Unify’s data?
🎯 Influencer Discovery & Vetting Agencies need to identify the right creators across niches and follower tiers, using data-driven matching (e.g., brand‑influencer matchmaking via machine learning) 📈 Campaign Planning & Attribution Teams require performance metrics (engagement, reach, growth, ROI tracking) to optimize budgets, A/B test creatives, and measure impact . 🔍 Competitive & Trend Intelligence Monitoring top-performing content formats (“OOTD”) and real-time shifts in consumer sentiment enables agencies to stay ahead of trends 📊 Audience Segmentation & Sentiment Analysis Detailed demographic, psychographic, and sentiment insights power targeted outreach and campaign resonance 🏥 Industry-Specific Use Cases - Reputational Monitoring Verticals like fashion, beauty, health, finance, retail, and public sector rely on social analytics for brand awareness, consumer engagement, reputational monitoring, trend forecasting, and crisis response