Madison Logic

Accelerate your pipeline by identifying, prioritizing, and engaging your top accounts.

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About

Since 2005, B2B companies have been using Madison Logic to convert their best accounts faster by finding and engaging with the most influential individuals throughout the buyer journey.

Through the Madison Logic Platform (MLP), our global account-based marketing platform, we bring sales and marketing together with integrated buyer insights and journey optimization to make every interaction a meaningful one.

From our offices in four countries across three continents we provide a true partnership with our global client base.

When 70% of your purchase process occurs before individuals on the buying committee self-identify, successful account-based marketing strategies must include both inbound and outbound strategies that raise product awareness and increase account penetration at all stages in the buyer journey.

ML Platform from Madison Logic is the only global account-based marketing platform that uses technology, actionable data, and content to speed the buyer journey at all stages.

Headquarter
United States of America

Data Offering

B2B Leads DataB2B Marketing DataIntent DataB2B Contact Data

Pricing

Madison Logic has not published pricing information for their data services. This is common practice for data vendors and providers. Contact Madison Logic to obtain current pricing.

Use Cases

We help clients see 507% 3-year ROI, 3x conversion to MQA, 2x conversion to closed-won, and a 66% decrease in qualification time according to the Forrester Consulting Total Economic ImpactTM study.

Geo Coverage

North America (1)
United States of America

Data Sources & Collection

The ML Data Cloud exposes the who, what, where, and when of a particular buyer’s journey. You can use data from your marketing automation and CRM combined with firmographic, technographic, audience and intent data to find your perfect targets. With 18-month historic intent data, ML can also find new accounts that are currently engaging in the content your best accounts engaged with before buying.

Key Differentiators

Madison Logic is the leading account-based marketing platform that empowers you to accelerate your pipeline by identifying, prioritizing, and engaging your top accounts.

Integrations

Logo of Oracle Eloqua integration

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