Madison Logic
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About Madison Logic
Madison Logic in a Nutshell
Since 2005, Madison Logic has helped B2B companies convert their best accounts faster. We empower marketers to accelerate their pipeline by identifying, prioritizing and engaging their top accounts.
Through the ML Platform, we bring sales and marketing together with integrated buyer insights and journey optimization to make every interaction a meaningful one.
From our offices in four countries across three continents we provide a true partnership with our global client base.
When 70% of your purchase process occurs before individuals on the buying committee self-identify, successful account-based marketing strategies must include both inbound and outbound strategies that raise product awareness and increase account penetration at all stages in the buyer journey.
The ML Platform from Madison Logic is the only global account-based marketing platform that uses technology, actionable data, and content to speed the buyer journey at all stages.
Data Offering
Featured in
Use Cases
We help clients see 507% 3-year ROI, 3x conversion to MQA, 2x conversion to closed-won, and a 66% decrease in qualification time according to the Forrester Consulting Total Economic ImpactTM study.
Data Sources & Collection
The ML Data Cloud exposes the who, what, where, and when of a particular buyer’s journey. You can use data from your marketing automation and CRM combined with firmographic, technographic, audience and intent data to find your perfect targets. With 18-month historic intent data, ML can also find new accounts that are currently engaging in the content your best accounts engaged with before buying.
Key Differentiators
Madison Logic is the leading account based marketing platform that empowers you to accelerate your pipeline by identifying, prioritizing, and engaging your top accounts.
Integrations
Frequently asked questions about Madison Logic
What does Madison Logic do?
Since 2005, Madison Logic has helped B2B companies convert their best accounts faster. We empower marketers to accelerate their pipeline by identifying, prioritizing and engaging their top accounts. Through the ML Platform, we bring sales and marketing together with integrated buyer insights and journey optimization to make every interaction a meaningful one. From our offices in four countries across three continents we provide a true partnership with our global client base. When 70% of your purchase process occurs before individuals on the buying committee self-identify, successful account-based marketing strategies must include both inbound and outbound strategies that raise product awareness and increase account penetration at all stages in the buyer journey. The ML Platform from Madison Logic is the only global account-based marketing platform that uses technology, actionable data, and content to speed the buyer journey at all stages.
How much does Madison Logic cost?
The supported pricing models for Madison Logic’s data are available by getting in contact with them via Datarade. Get talking to a member of the Madison Logic team to receive custom pricing options, information about data subscription fees, and quotes for Madison Logic’s data offering tailored to your use case.
What kind of data does Madison Logic have?
B2B Leads Data, B2B Intent Data, B2B Contact Data, and B2B Marketing Data
How does Madison Logic collect data?
The ML Data Cloud exposes the who, what, where, and when of a particular buyer’s journey. You can use data from your marketing automation and CRM combined with firmographic, technographic, audience and intent data to find your perfect targets. With 18-month historic intent data, ML can also find new accounts that are currently engaging in the content your best accounts engaged with before buying.
What are the best use cases for Madison Logic’s data?
We help clients see 507% 3-year ROI, 3x conversion to MQA, 2x conversion to closed-won, and a 66% decrease in qualification time according to the Forrester Consulting Total Economic ImpactTM study.
What platforms is Madison Logic integrated with?
Oracle Eloqua