Contact level Intent Data
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LeadSift is a B2B intent data provider that identifies persona level insights. We combine data mining, machine learning, and AI to determine when a persona and a company are likely to be entering into a buying cycle. We identify millions of data points daily from publicly available sources related explicitly to people engaging with your competitors, partners, or complimentary companies relevant content and attending events. Once we identify a buyer persona, we then go through a matching process to understand who they are and where they work. All the data is passed over in information is delivered in a corporate context directly into the most popular CRM’s and Marketing automation systems so that the data can be leveraged immediately by marketing and sales. We are enabling our customers to have a 360-degree view of their buyers beyond what they currently know from their first-party data.
By understanding intent at a persona level, the data is actioned across multiple channels, from paid media to email nurturing and direct outreach.
There are three main benefits of our data, identify net new prospects/accounts, better prioritization of target prospects and target accounts, and identifying churn risks/upsell opportunities within your existing customer base.
Data OfferingConsumer Behavior DataIn-market Audience DataInterest DataB2B Marketing DataIntent DataCompany DataB2B Contact DataSemantic Website DataFirmographic DataSocial Media DataB2B Leads Data
Pricing starts at $1000 per month for account intent data
$1500 per month for contact intent data
- Yearly subscription
- Revenue Share
Optimized paid media campaigns
Data Sources & Collection
We rely on data from across the public web and use a combination of data-mining, Third-party data providers, and a proprietary data set.
Most B2B intent data providers are currently reliant on account level data that makes it extremely challenging to use. Knowing that IBM is starting to show interest in your solutions category is great in concept, but when activating becomes a guessing game of who should be engaged.
With LeadSift, all of the data is collected and shared at the persona level, so you have full transparency into WHO within IBM have started researching a specific competitor or topic. It enables sales and marketing to be more direct in their outreach and identify additional stakeholders that may not currently be at the table.
Our data set is also not built around a specific taxonomy, so our clients have full autonomy when creating campaigns to track the companies and terms they like with minimal turn around time (24 hours).
All data is GDPR and ICO compliant