Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered) product image in hero

Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered)

Acxiom
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Request Data Sample
Coverage
2
Countries

Description

Use Acxiom’s consumer marketing data available for insight and analytics to ensure the most precise audiences.
For decades, Acxiom has been providing insight that enables clients to better manage audiences, personalize customer experience across channels and create more profitable customer relationships. Companies can access these insights for effective market analysis, segmentation and modelling, to make better marketing decisions and ultimately increase revenue faster with more efficient marketing. Acxiom uses multiple data sources to overcome single source weaknesses and deliver extensive coverage of households and marketable adults. It includes a wide variety of demographics, lifestyle characteristics and behavioral information, which is available to add insight to the market and increase understanding of existing and prospective consumers. Fields include: • Individual Demographics – age, gender, life-stage • Household Characteristics – household size, number and ages of children • Life Events – marital status, birth of children, moving home • Financial – income ranges, economic stability, affordability and expenditure • Interests – reading, gardening, food, arts, family, pets • Behaviors – charitable causes, products bought, method of payment • Travel and leisure - holidays, sport, entertainment • Employment – education, occupation, employment status • Automotive – car ownership, insurance • Media – technology, channel use, press readership • Personicx Segmentation Anonymized sample records for geographical areas or random samples. Data can be provided in the form of enhancement, a given geography or defined sample, as per clients’ requirements. Use cases & Benefits: Know your customer - understanding the characteristics, lifestyles and drivers of your customers and prospects is essential for any customer engagement. Uses include: • Improve success of marketing strategies • Customer insight drives decisions, predictive modelling • Segmentation • Retention strategies • New customer acquisition • Cross-sell, up-selling strategies • Channel management • Contact strategy • Customer relationship management • Lifetime value and behavior modelling

Country Coverage

Europe (2)
Germany
United Kingdom

Pricing

Revenue share is available at
License Starts at
One-off purchase Available
Monthly License Available
Yearly License Available
Usage-based Available

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Delivery

Methods
S3 Bucket
SFTP
Frequency
daily
weekly
monthly
quarterly
yearly
real-time
on-demand

Use Cases

Channel management
Customer relationship management
Cross-sell, up-sell strategies
Customer insight drives decisions predictive modelling
Improve success of marketing strategies

Categories

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Frequently asked questions

What is Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered)?

Use Acxiom’s consumer marketing data available for insight and analytics to ensure the most precise audiences.

What is Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered) used for?

This product has 5 key use cases. Acxiom recommends using the data for Channel management, Customer relationship management, Cross-sell, up-sell strategies, Customer insight drives decisions predictive modelling, and Improve success of marketing strategies. Global businesses and organizations buy Consumer Behavior Data from Acxiom to fuel their analytics and enrichment.

Who can use Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered)?

This product is best suited if you’re a Small Business, Medium-sized Business, or Enterprise looking for Consumer Behavior Data. Get in touch with Acxiom to see what their data can do for your business and find out which integrations they provide.

Which countries does Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered) cover?

This product includes data covering 2 countries like Germany and United Kingdom. Acxiom is headquartered in United States of America.

How much does Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered) cost?

Pricing information for Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered) is available by getting in contact with Acxiom. Connect with Acxiom to get a quote and arrange custom pricing models based on your data requirements.

How can I get Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered)?

Businesses can buy Consumer Behavior Data from Acxiom and get the data via S3 Bucket and SFTP.

What is the data quality of Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered)?

You can compare and assess the data quality of Acxiom using Datarade’s data marketplace. Acxiom appears on selected Datarade top lists ranking the best data providers, including 10 Best Data Providers for Customer Segmentation, Top 7 Identity Graph & Resolution Providers, and Who’s New on Datarade? .

What are similar products to Acxiom - Consumer Marketing Data - Analytics File and Services (Germany & UK Covered)?

This product has 3 related products. These alternatives include WiserBrand Consumer Review Data Consumer Behavior Reasons of the calls from consumers to companies, Consumer Behaviour Data USA Understand Consumption Patterns and Preferences of Consumers Consumer Sentiment Data Consumer Marketing Data, and Echo Analytics GeoPersona Interest Segments Europe Audience Targeting Data Available Globally GDPR-Compliant. You can compare the best Consumer Behavior Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request
License Starts at
One-off purchase Available
Monthly License Available
Yearly License Available
Usage-based Available