Advertising Data | Auction, Bids & Wins Data from Mobile, TV, & Web Ads | 150 billion+ monthly Real Time Bidding Data product image in hero

Advertising Data | Auction, Bids & Wins Data from Mobile, TV, & Web Ads | 150 billion+ monthly Real Time Bidding Data

Dappier
5.0(1)Badge iconVerified Data Provider
#
ad_position
app_bundle
app_id
app_name
auction_id
bid_time
category
content_coppa_flag
content_language
content_rating
domain
environment_type
geo_city
geo_country
geo_metro
geo_region
geo_zip
inventory_interstitial
inventory_source
inventory_source_relationship
ip_address
ip_range
placement
platform_bandwidth
platform_browser
platform_browser_version
platform_carrier
platform_device_didmd5
platform_device_didsha1
platform_device_dpidmd5
platform_device_dpidsha1
platform_device_idfa
platform_device_ifa
platform_device_make
platform_device_model
platform_device_screen_size
platform_device_type
platform_js
platform_os
platform_os_version
segment_id
segment_user_id
site_id
site_name
time_of_week
user_id
video_boxing_allowed
video_companion_required
video_playback_method
video_player_size
video_start_delay
test
placement_type
geo_lat
geo_long
video_min_duration
video_max_duration
video_player_width
video_player_height
banner_width
banner_height
banner_width_max
banner_height_max
banner_width_min
banner_height_min
dnt
geo_type
bid_time_epoch_in_usecs
page_url
exchange_predicted_view_rate
available_deal_ids
battrs
exchange_auction_id
rewarded
ua
bid_floor_micros
bid_floor_currency
display_manager
display_manager_ver
exchange_device_make
exchange_device_model
user_id_type
auction_type
publisher_id
ads_txt
matched_user_groups
ipv6_address
user_id_hashed
ip_address_hashed
ipv6_address_hashed
is_gdpr
gdpr_consent_string
request_id
person_linked_ids
household_linked_ids
video_protocols
banner_top_frame
user_time_of_week
bid_time_utc
inventory_source_user_id
mccmnc
us_privacy
video_placement
experiment_user_index
publisher_name
carrier
platform_device_ifa_type
deal_bid_floors
seller_id
data_center
site_referrer
video_api
require_native_video
is_gdpr_consented
qag_media_rating
bcat
platform_device_hwv
platform_device_language
platform_device_w
platform_device_h
platform_device_ppi
platform_device_pxratio
deal_ats
tmax
video_skippable
is_skadnetwork
lmt
banner_format
content_id
content_episode
content_title
content_series
content_season
content_genre
content_contentrating
content_keywords
content_livestream
content_len
content_network_id
content_network_name
content_network_domain
content_channel_id
content_channel_name
content_channel_domain
content_cat
ssai
topics_id
topics_taxonomy_version
bw_content_genre
audio_startdelay
audio_minbitrate
audio_maxbitrate
audio_feed
audio_companion_required
bidreq_universal_ids
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Sign In To Preview Data
Volume
50
Countries Running Local Ads
Avail. Formats
.csv and .json
File
Coverage
250
Countries
History
1
years

Data Dictionary

[Sample] sample-advertisingdata.csv
Attribute Type Example Mapping
ad_position
app_bundle
String g15147002586
app_id
String stv/172298
app_name
String samsung tv plus
auction_id
String 1732268202161193.2933170889.84
bid_time
String 36:42.2
category
String IAB1_7
content_coppa_flag
content_language
content_rating
String TV-PG
domain
environment_type
String APP
geo_city
Integer 5879400
geo_country
String USA
geo_metro
Integer 743
geo_region
String USA/AK
geo_zip
Integer 99504
inventory_interstitial
inventory_source
String STICKYADS
inventory_source_relationship
ip_address
String ##.###.##.###
ip_range
String 69.178.54.214
placement
platform_bandwidth
platform_browser
String Tizen Browser
platform_browser_version
Integer 5
platform_carrier
platform_device_didmd5
platform_device_didsha1
platform_device_dpidmd5
platform_device_dpidsha1
platform_device_idfa
platform_device_ifa
String d1962808-e535-21f5-8c7f-3ab845801340
platform_device_make
String Samsung
platform_device_model
String Tizen TV
platform_device_screen_size
String NA
platform_device_type
String CONNECTED_TV
platform_js
platform_os
String Tizen
platform_os_version
Float 5.5
segment_id
segment_user_id
site_id
site_name
time_of_week
Integer 7476
user_id
String mid.D1962808-E535-21F5-8C7F-3AB845801340
video_boxing_allowed
video_companion_required
Boolean f
video_playback_method
String AUTOPLAY_SOUND_ON
video_player_size
String L
video_start_delay
Integer -1
test
Boolean f
placement_type
String VIDEO
geo_lat
geo_long
video_min_duration
Integer 1
video_max_duration
Integer 30
video_player_width
Integer 1920
video_player_height
Integer 1080
banner_width
banner_height
banner_width_max
banner_height_max
banner_width_min
banner_height_min
dnt
geo_type
bid_time_epoch_in_usecs
Float 1.73e+15
page_url
exchange_predicted_view_rate
available_deal_ids
String stv/FWM-FWM-00001,stv/FWM-USD-00218,stv/FWM-USD-00581,stv...
battrs
String AUDIO_AUTO_PLAY,AUDIO_USER_INITIATED,EXPANDABLE_AUTOMATIC...
exchange_auction_id
String o0f28-1732268202523616814-16-523319-midroll_1-2
rewarded
ua
String Mozilla/5.0 (SMART-TV; Linux; Tizen 5.5) AppleWebKit/538....
bid_floor_micros
Integer 0
bid_floor_currency
String USD
display_manager
String FreeWheel
display_manager_ver
Integer 1
exchange_device_make
String Samsung
exchange_device_model
String Tizen+TV+2020
user_id_type
String OTHER_MOBILE_ID
auction_type
Integer 2
publisher_id
String stv/529566-523319
ads_txt
String NO_DOMAIN
matched_user_groups
ipv6_address
user_id_hashed
ip_address_hashed
ipv6_address_hashed
is_gdpr
gdpr_consent_string
request_id
String 1732268202161193.2933170889.84
person_linked_ids
household_linked_ids
video_protocols
String VAST_2_0,VAST_3_0,VAST_2_0_WRAPPER,VAST_3_0_WRAPPER
banner_top_frame
user_time_of_week
Integer 7236
bid_time_utc
String 36:42.2
inventory_source_user_id
mccmnc
us_privacy
String 1YNY
video_placement
String IN_STREAM_PLACEMENT
experiment_user_index
publisher_name
String Wurl
carrier
platform_device_ifa_type
String dpid
deal_bid_floors
String 13.0,13.0,13.0,13.0
seller_id
String stv/529566-523319
data_center
String us-east-1
site_referrer
video_api
require_native_video
is_gdpr_consented
Integer 0
qag_media_rating
String UNKNOWN
bcat
platform_device_hwv
platform_device_language
platform_device_w
platform_device_h
platform_device_ppi
platform_device_pxratio
deal_ats
String 1,1,1,1
tmax
Integer 200
video_skippable
Integer 1
is_skadnetwork
lmt
Integer 0
banner_format
content_id
content_episode
content_title
content_series
content_season
content_genre
String CS,Entertainment,Sitcom
content_contentrating
String TV-PG
content_keywords
content_livestream
Integer 0
content_len
Integer 180
content_network_id
content_network_name
content_network_domain
content_channel_id
content_channel_name
content_channel_domain
content_cat
String IAB1_7
ssai
topics_id
topics_taxonomy_version
bw_content_genre
String sitcom,entertainment
audio_startdelay
audio_minbitrate
audio_maxbitrate
audio_feed
audio_companion_required
bidreq_universal_ids

Description

Advertising Data and Real time bidding data derived from a proprietary advertising technology platform trusted by leading brands and agencies. Provides comprehensive insights into ad performance across multiple screens. It includes metrics like impressions, clicks, CTR, and demographic targeting.
Adveritising data and real time bidding data from multiple screens (TV, mobile, and web) and detailed performance metrics that span impressions, clicks, geographic data, view-ability, and demographic targeting. Our dataset ensures high accuracy, derived from a proprietary advertising technology platform trusted by leading brands and agencies to deliver cross-platform campaigns. This dataset includes key metrics from ad auctions, bids & wins such as: -impressions -geographic data -clicks -viewability -demographic targeting -click-through rates (CTR) How is the data generally sourced? This dataset is sourced from auction-level insights, tracking bids, wins, and performance metrics across major ad exchanges and programmatic platforms. Data collection adheres to strict compliance standards, ensuring transparency and reliability. What are the primary use cases or verticals of this Data Product? Primary use cases include: Predictive analytics: Build models to forecast campaign success. Audience segmentation: Create more personalized and targeted ad experiences. Campaign optimization: Optimize ad placement, timing, and performance. Ad personalization: Drive engagement by tailoring ads to demographic and geographic audiences. Industries served include advertising, media, retail, and e-commerce, with applicability in both programmatic and direct ad placements. Advertising Data is a key component of our comprehensive data suite, designed to empower companies and marketers with actionable insights. Enables a holistic view of the advertising ecosystem, helping clients achieve higher ROI and better campaign outcomes.

Country Coverage

Africa (58)
Algeria
Angola
Benin
Botswana
Burkina Faso
Burundi
Cabo Verde
Cameroon
Central African Republic
Chad
Comoros
Congo
Congo (Democratic Republic of the)
Côte d'Ivoire
Djibouti
Egypt
Equatorial Guinea
Eritrea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Guinea-Bissau
Kenya
Lesotho
Liberia
Libya
Madagascar
Malawi
Mali
Mauritania
Mauritius
Mayotte
Morocco
Mozambique
Namibia
Niger
Nigeria
Rwanda
Réunion
Saint Helena, Ascension and Tristan da Cunha
Sao Tome and Principe
Senegal
Seychelles
Sierra Leone
Somalia
South Africa
South Sudan
Sudan
Swaziland
Tanzania, United Republic of
Togo
Tunisia
Uganda
Western Sahara
Zambia
Zimbabwe
Asia (51)
Afghanistan
Armenia
Azerbaijan
Bahrain
Bangladesh
Bhutan
Brunei Darussalam
Cambodia
China
Cyprus
Georgia
Hong Kong
India
Indonesia
Iran (Islamic Republic of)
Iraq
Israel
Japan
Jordan
Kazakhstan
Korea (Democratic People's Republic of)
Korea (Republic of)
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Lebanon
Macao
Malaysia
Maldives
Mongolia
Myanmar
Nepal
Oman
Pakistan
Palestine, State of
Philippines
Qatar
Saudi Arabia
Singapore
Sri Lanka
Syrian Arab Republic
Taiwan
Tajikistan
Thailand
Timor-Leste
Turkey
Turkmenistan
United Arab Emirates
Uzbekistan
Vietnam
Yemen
Europe (52)
Albania
Andorra
Austria
Belarus
Belgium
Bosnia and Herzegovina
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Faroe Islands
Finland
France
Germany
Gibraltar
Greece
Guernsey
Holy See
Hungary
Iceland
Ireland
Isle of Man
Italy
Jersey
Kosovo
Latvia
Liechtenstein
Lithuania
Luxembourg
Macedonia (the former Yugoslav Republic of)
Malta
Moldova (Republic of)
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russian Federation
San Marino
Serbia
Slovakia
Slovenia
Spain
Svalbard and Jan Mayen
Sweden
Switzerland
Ukraine
United Kingdom
Åland Islands
North America (13)
Belize
Bermuda
Canada
Costa Rica
El Salvador
Greenland
Guatemala
Honduras
Mexico
Nicaragua
Panama
Saint Pierre and Miquelon
United States of America
Oceania (25)
American Samoa
Australia
Cook Islands
Fiji
French Polynesia
Guam
Kiribati
Marshall Islands
Micronesia (Federated States of)
Nauru
New Caledonia
New Zealand
Niue
Norfolk Island
Northern Mariana Islands
Palau
Papua New Guinea
Pitcairn
Samoa
Solomon Islands
Tokelau
Tonga
Tuvalu
Vanuatu
Wallis and Futuna
Other (9)
Antarctica
Bouvet Island
British Indian Ocean Territory
Christmas Island
Cocos (Keeling) Islands
French Southern Territories
Heard Island and McDonald Islands
South Georgia and the South Sandwich Islands
United States Minor Outlying Islands
South America (42)
Anguilla
Antigua and Barbuda
Argentina
Aruba
Bahamas
Barbados
Bolivia (Plurinational State of)
Bonaire, Sint Eustatius and Saba
Brazil
Cayman Islands
Chile
Colombia
Cuba
Curaçao
Dominica
Dominican Republic
Ecuador
Falkland Islands (Malvinas)
French Guiana
Grenada
Guadeloupe
Guyana
Haiti
Jamaica
Martinique
Montserrat
Paraguay
Peru
Puerto Rico
Saint Barthélemy
Saint Kitts and Nevis
Saint Lucia
Saint Martin (French part)
Saint Vincent and the Grenadines
Sint Maarten (Dutch part)
Suriname
Trinidad and Tobago
Turks and Caicos Islands
Uruguay
Venezuela (Bolivarian Republic of)
Virgin Islands (British)
Virgin Islands (U.S.)

History

1 years of historical data

Volume

5 billion ad requests daily
50 Countries Running Local Ads
10 TV and Mobile Ad Platforms Supported

Pricing

Free sample available
10% discount if you buy via Datarade
License Starts at
One-off purchase Not available
Monthly License
$10,000$9,000 / month
Yearly License
$100,000$90,000 / year
Usage-based Not available

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Delivery

Methods
S3 Bucket
Frequency
hourly
daily
Format
.csv
.json

Use Cases

Advertising
Online Advertising
Marketing Intelligence
Mobile Advertising
Digital Advertising

Categories

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Frequently asked questions

What is Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data?

Advertising Data and Real time bidding data derived from a proprietary advertising technology platform trusted by leading brands and agencies. Provides comprehensive insights into ad performance across multiple screens. It includes metrics like impressions, clicks, CTR, and demographic targeting.

What is Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data used for?

This product has 5 key use cases. Dappier recommends using the data for Advertising, Online Advertising, Marketing Intelligence, Mobile Advertising, and Digital Advertising. Global businesses and organizations buy Marketing Data from Dappier to fuel their analytics and enrichment.

Who can use Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data?

This product is best suited if you’re a Small Business, Medium-sized Business, or Enterprise looking for Marketing Data. Get in touch with Dappier to see what their data can do for your business and find out which integrations they provide.

How far back does the data in Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data go?

This product has 1 years of historical coverage. It can be delivered on a hourly and daily basis.

Which countries does Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data cover?

This product includes data covering 250 countries like USA, China, Japan, Germany, and India. Dappier is headquartered in United States of America.

How much does Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data cost?

Pricing for Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data starts at USD10,000 per month. Dappier offers a 10% discount when you buy data from them through Datarade. Connect with Dappier to get a quote and arrange custom pricing models based on your data requirements.

How can I get Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data?

Businesses can buy Marketing Data from Dappier and get the data via S3 Bucket. Depending on your data requirements and subscription budget, Dappier can deliver this product in .csv and .json format.

What is the data quality of Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data?

You can compare and assess the data quality of Dappier using Datarade’s data marketplace. Dappier has received 1 review from clients.

What are similar products to Advertising Data Auction, Bids & Wins Data from Mobile, TV, & Web Ads 150 billion+ monthly Real Time Bidding Data?

This product has 3 related products. These alternatives include Brand Data Brand Reputation Data Entity Resolution & Disambiguation Trend Analysis, YouTube & Google Maps Data 21+ Attributes Channel metrics, Creator Info, Video Metrics Google My Business Rating, Maps Social Media Data , and Xverum: 2.5M+ Indian Companies Industry Data Every 30 Days Updated Indian Brand Data 5x More Accurate B2B Data from India. You can compare the best Marketing Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Starts at
$10,000$9,000 / month
License Starts at
One-off purchase Not available
Monthly License
$10,000$9,000 / month
Yearly License
$100,000$90,000 / year
Usage-based Not available