ConsumerWatch Network (CWN) 1st Party data| Consumer Data|1700+ Purchase Intent Behaviors|75MM B2C Audience data|4BB Online Events product image in hero

ConsumerWatch Network (CWN) 1st Party data| Consumer Data|1700+ Purchase Intent Behaviors|75MM B2C Audience data|4BB Online Events

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IAB_Category_Code
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Sign In To Preview Data
Volume
4B
online engagements flagged
Data Quality
95%
HEM accurcay
Avail. Formats
.csv and .txt
File
Coverage
1
Country

Data Dictionary

[Sample] CWN Actives sample.csv
Attribute Type Example Mapping
String *****@*****.*** ** *******@*****.*** Email Address
Integer ## Contact Age
String * Contact Gender
IAB_Category_Code
Integer 640
String **** Contact First Name
String ***** Contact Last Name
String ### ********** ** Address
String Gloucester City Name
String MA State Name
Integer 1930 Postal Code
ID
Integer 2399261

Description

CWN Online Actives sourced from online consumer engagement and transaction data contains a key set of Audience Data individual active consumer attributes that includes: Gender, Age and 1700+ IAB (Interactive Advertising Bureau) category codes with specific Brand or Product type engagements.
Active consumer Consumer Data-engagement/transaction Purchase Intent data from BizWatch Network & its consumer publishing partners, ConsumerWatch Network (CWN) represents a unique data asset. Leveraging both reach & scale, CWN Online Actives contains a key set of individual active consumer attributes that includes: Gender, Age & 1700+ IAB (Interactive Advertising Bureau) category codes. CWN Online Actives sources all of its activity data from recent category & brand level web-based & mobile engagement transactions. The CWN Active universe consists of 75 million individual consumers generating over 3 billion recent purchase and/or pre-purchase content engagements. The 140 (of 1700+) most populated CWN Online Active IAB Category segments are listed below. "Hobbies & Interests>Internet & Online Activities>Social Networking" 42,247,975 "Brand>Google" 34,620,117 "Brand>Facebook" 33,380,827 "In-Market>Shopping>Venue>Online Shopping" 30,477,078 "News & Politics" 30,434,688 "Brand>Twitter" 30,183,235 "In-Market>Entertainment>Streaming Services" 26,569,968 "Brand>Youtube" 25,436,983 "Hobbies & Interests>Arts & Crafts>Pop Culture>Celebrities" 23,326,330 "Hobbies & Interests>Arts & Crafts>TV>Networks>FX" 22,725,462 "Hobbies & Interests>News>US " 22,644,908 "Brand>Amazon" 22,183,536 "Hobbies & Interests>Arts And Crafts>TV>Genres>Comedy" 21,873,571 "Hobbies & Interests>Sports>Football>General" 21,871,477 "In-Market>Sporting Goods>Team Sports>Football" 20,455,182 "Healthy Living>Nutrition" 19,979,433 "Pop Culture" 19,896,785 "In-Market>Shopping>Venue>Discount & Big Box Stores" 19,708,560 "Hobbies & Interests>Sports>Football>Super Bowl " 19,336,044 "Hobbies & Interests>Arts & Crafts>TV>Networks>Showtime" 19,311,017 "Hobbies & Interests>Sports>Football>NFL" 19,242,006 "Brand>Disney" 18,619,705 "Hobbies & Interests>Internet & Online Activities>Streaming Media & Downloads>Video " 18,266,732 "Hobbies & Interests>News>Weather" 18,183,359 "Hobbies & Interests>Internet & Online Activities>Photo Sharing " 18,155,174 "Hobbies & Interests>Arts & Crafts>TV>Networks>Starz" 18,118,181 "In-Market>Financial>Investment Types>Stocks & Bonds" 17,990,723 "In-Market>Food And Beverages>Restaurants>Fast Food" 17,819,719 "Video Gaming" 17,812,533 "Hobbies & Interests>Arts & Crafts>TV>Networks>CBS " 17,614,427 "Hobbies & Interests>Arts &Crafts>Pop Culture>Nerdy " 17,395,253 "Brand>Instagram " 17,389,805 "Food & Drink>Cooking" 16,821,655 "In-Market>Food & Beverages>Food>Fruits & Vegetables" 16,722,498 "Hobbies & Interests>Cooking>Nutrition" 16,666,208 "Hobbies & Interests>Pets>General" 16,614,946 "Brand>Netflix" 16,284,488 "Brand>Walmart" 15,674,916 "Hobbies & Interests>Arts & Crafts>TV>Genres>Sci-Fi" 15,495,155 "Brand>Fox" 15,430,029 "Brand>CBS" 15,348,186 "Food & Drink>Desserts & Baking" 14,761,260 "Brand>Apple" 14,578,220 "Hobbies & Interests>Education>Colleges" 14,556,891 "In-Market>Food & Beverages>Food>Snacks>Healthy" 14,526,770 "Hobbies & Interests>Arts & Crafts>TV>Networks>NBC" 14,209,169 "Food & Drink" 14,192,775 "Hobbies & Interests>News>Local" 14,159,419 "In-Market>Food & Beverages>Food>Snacks>Confectioneries" 13,918,808 "Automotive>Auto Type>Luxury Cars" 13,899,091 "Hobbies & Interests>Arts & Crafts>Books & Literature>Comics" 13,805,331 "Brand>NBC" 13,617,370 "In-Market>Financial>Credit Cards>General" 13,471,156 "In-Market>Sporting Goods>Camping, Hiking, & Backpacking" 13,322,654 "Hobbies & Interests>Arts & Crafts>TV>Genres>Action " 13,307,699 "In-Market>Food & Beverages>Food>Cheese" 12,991,597 "Television" 12,929,380 "In-Market>Food & Beverages>Food>Snacks>Nuts" 12,762,630 "Hobbies & Interests>Arts & Crafts>Movies>Sci-Fi & Fantasy" 12,714,898 "Hobbies & Interests>Arts & Crafts>TV>Genres>Mystery & Thrillers" 12,630,659 "Style & Fashion>Women's Fashion>Women's Accessories>Women's Hats & Scarves" 12,286,518 "Hobbies & Interests>Cooking>Baking" 12,131,081 "In-Market>Apparel & Accessories>Hats" 12,105,744 "Brand>Clorox" 11,952,817 "Hobbies & Interests>Arts & Crafts>Visual Arts>Arts & Crafts" 11,932,084 "Hobbies & Interests>News>Newspapers" 11,915,561 "In-Market>Food & Beverages>Non-Alcoholic>Juice" 11,786,654 "Hobbies & Interests>Arts & Crafts>Music>Pop" 11,771,221 "In-Market>Food & Beverages>Food>Meats" 11,608,100 "Brand>CNN" 11,357,807 "In-Market>Shopping>Behavior>Value Shoppers" 11,222,637 "In-Market>Food & Beverages>Alcoholic>Spirits" 11,105,836 "Hobbies & Interests>News>Financial" 11,078,101 "Brand>Microsoft" 11,041,744 "Hobbies & Interests>Cooking>Cuisines>Italian" 11,041,092 "Hobbies & Interests>Cooking>Cuisines>American" 11,021,066 "Hobbies & Interests>Sports>Basketball>General" 10,973,566 "In-Market>Food & Beverages>Non-Alcoholic>Carbonated>Soft Drinks " 10,921,438 "Brand>Tootsie Roll Industries" 10,558,270 "In-Market>Food & Beverages>Food>Baking" 10,534,419 "Brand>Marvel Comics" 10,287,086 "Hobbies & Interests>Arts & Crafts>Music>Country" 10,189,387 "Hobbies & Interests>News>Blogs" 10,174,198 "Hobbies & Interests>Cooking>Recipes & Tips" 10,130,027 "In-Market>Food & Beverages>Non-Alcoholic>Coffee" 10,118,971 "Hobbies & Interests>Games & Puzzles" 10,099,152 "Hobbies & Interests>Arts & Crafts>TV>Networks>OWN" 9,946,505 "In-Market>Food & Beverages>Non-Alcoholic>Milk" 9,835,011 "Hobbies & Interests>Sports>Baseball & Softball>General" 9,820,384 "Hobbies & Interests>Exercise & Fitness>Walking" 9,804,112 "Automotive>Makes>Lincoln" 9,760,004 "Brand>Star Wars" 9,734,453 "Hobbies & Interests>Arts & Crafts>Music>R&B" 9,683,708 "In-Market>Apparel & Accessories>Clothing>Dresses" 9,632,035 "Hobbies & Interests>Cooking>Cuisines>Latin American" 9,628,275 "In-Market>Food & Beverages>Alcoholic>Beer" 9,583,917 "In-Market>Food & Beverages>Cookware" 9,514,586 "Hobbies & Interests>Lifestyles>Healthy Living" 9,442,585 "Brand>Hearst Communications " 9,407,115 "Television>Comedy TV" 9,271,682 "Hobbies & Interests>Arts & Crafts>Movies>Classic" 9,248,771 "News & Politics>Weather" 9,030,786 "Brand>Sony" 8,918,152 "Brand>DC Comics" 8,746,615 "Hobbies & Interests>Arts & Crafts>Music>Classic Rock" 8,729,933 "In-Market>Food & Beverages>Alcoholic>Wine" 8,727,318 "Hobbies & Interests>Arts & Crafts>TV>Networks>ESPN" 8,716,662 "Education>Homework & Study" 8,709,616 "In-Market>Furniture>Cabinets" 8,701,701 "Hobbies & Interests>Sports>Baseball & Softball>Teams>Washington Nationals" 8,645,596 "Brand>Gap" 8,615,890 "Hobbies & Interests>News>Sports" 8,563,627 "Brand>Ford" 8,510,391 "In-Market>Apparel & Accessories>Clothing>Outerwear" 8,504,819 "Hobbies & Interests>Arts & Crafts>TV>Genres>Crime " 8,450,315 "Brand>Starbucks " 8,422,252 "In-Market>Entertainment>Activities & Events>Amusement Parks And Theme Parks" 8,305,308 "Brand>Reddit" 8,250,931 "In-Market>Shopping>Venue>Online Auctions" 8,146,989 "Hobbies & Interests>Seasonal & Events>Halloween" 8,081,203 "News and Politics>Crime" 8,076,573 "Automotive" 8,062,167 "Brand>Ebay" 7,975,569 "Brand>TJX" 7,878,965 "Hobbies & Interests>Sports>Baseball & Softball>MLB" 7,809,600 "Hobbies & Interests>Cooking>Cuisines>Soul Food" 7,745,141 "In-Market>Electronics>Handhelds & Tablets" 7,729,106 "Hobbies & Interests>Cooking>Cuisines>BBQ" 7,721,869 "In-Market>Food & Beverages>Vegetarians" 7,676,035 "In-Market>Entertainment>Music>Online Streaming & Downloads" 7,563,437 "In-Market>Sporting Goods>Team Sports>Baseball & Softball" 7,527,269 "Hobbies & Interests>Arts & Crafts>Music>Hip Hop" 7,467,482 "Hobbies & Interests>News>Magazines" 7,412,853 "In-Market>Food & Beverages>Restaurants>Casual Dining" 7,400,340 "Hobbies & Interests>Sports>Football>College Football" 7,390,207 "Technology & Computing" 7,367,530 "Hobbies & Interests>Arts & Crafts>TV>Live Events>The Academy Awards" 7,187,262 "Hobbies And Interests>Arts & Crafts>DIY" 7,145,692 "Hobbies & Interests>Arts & Crafts>TV>Networks>HBO" 7,109,381 Key Target Attributes include Purchase Intent data, Ecommerce data, Online Shopping data, Product data, Entertainment data, Interest data, Consumer Behavior data and Consumer Data

Country Coverage

North America (1)
United States of America

Volume

75 million contact records
4 billion online engagements flagged

Pricing

Free sample available
5% discount if you buy via Datarade
Revenue share is available at 50%
License Starts at
One-off purchase
$5,000$4,750 / purchase
Monthly License
$5,000$4,750 / month
Yearly License
$10,000$9,500 / year
Usage-based
$5,000$4,750 / monthly

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Quality

Self-reported by the provider
95%
HEM accurcay
100%
engagement flag accurcay

Delivery

Methods
SFTP
Frequency
monthly
quarterly
yearly
on-demand
Format
.csv
.txt

Use Cases

Categories

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Frequently asked questions

What is ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events?

CWN Online Actives sourced from online consumer engagement and transaction data contains a key set of Audience Data individual active consumer attributes that includes: Gender, Age and 1700+ IAB (Interactive Advertising Bureau) category codes with specific Brand or Product type engagements.

What is ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events used for?

This product has 5 key use cases. BizWatch Network & ConsumerWatch Network recommends using the data for Data Onboarding, Behavioral Targeting, Audience Activation, Customer Data Insights, and Intent Based Marketing. Global businesses and organizations buy Consumer Behavior Data from BizWatch Network & ConsumerWatch Network to fuel their analytics and enrichment.

Who can use ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events?

This product is best suited if you’re a Medium-sized Business or Enterprise looking for Consumer Behavior Data. Get in touch with BizWatch Network & ConsumerWatch Network to see what their data can do for your business and find out which integrations they provide.

Which countries does ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events cover?

This product includes data covering 1 country like USA. BizWatch Network & ConsumerWatch Network is headquartered in United States of America.

How much does ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events cost?

Pricing for ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events starts at USD5,000 per purchase. BizWatch Network & ConsumerWatch Network offers a 5% discount when you buy data from them through Datarade. Connect with BizWatch Network & ConsumerWatch Network to get a quote and arrange custom pricing models based on your data requirements.

How can I get ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events?

Businesses can buy Consumer Behavior Data from BizWatch Network & ConsumerWatch Network and get the data via SFTP. Depending on your data requirements and subscription budget, BizWatch Network & ConsumerWatch Network can deliver this product in .csv and .txt format.

What is the data quality of ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events?

BizWatch Network & ConsumerWatch Network has reported that this product has the following quality and accuracy assurances: 100% engagement flag accurcay, 95% HEM accurcay. You can compare and assess the data quality of BizWatch Network & ConsumerWatch Network using Datarade’s data marketplace. BizWatch Network & ConsumerWatch Network has received 1 review from clients.

What are similar products to ConsumerWatch Network (CWN) 1st Party data Consumer Data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events?

This product has 3 related products. These alternatives include US B2C Contact data Email Address ConsumerWatch Network (CWN) 1st Party data 1700+ Purchase Intent Behaviors 75MM B2C Audience data 4BB Online Events, BIGDBM US Consumer and B2B Online Intent Data, and Stirista’s Purchase Intent Data, Event Data, Consumer Behavior Data, Interest Data, Identity Linkage Data - US. You can compare the best Consumer Behavior Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Starts at
$5,000$4,750 / purchase
License Starts at
One-off purchase
$5,000$4,750 / purchase
Monthly License
$5,000$4,750 / month
Yearly License
$10,000$9,500 / year
Usage-based
$5,000$4,750 / monthly