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Identity & Lifestyle Data | LATAM | 243M Dataset | Marketing & Cons...
Identity & Lifestyle Data | LATAM | 243M Dataset | Marketing & Consumer Intel...
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Identity & Lifestyle Data | LATAM | 243M Dataset | Marketing & Consumer Intelligence | Key Markets Insights

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national_id
id_type
names_1.name
names_1.last_seen
names_2.name
names_2.last_seen
names_3.name
names_3.last_seen
gender
dob
addresses_1.address
addresses_1.postcode
addresses_1.last_seen
addresses_2.address
addresses_2.postcode
addresses_2.last_seen
addresses_3.address
addresses_3.postcode
addresses_3.last_seen
phones_1.phone
phones_1.type
phones_1.last_seen
phones_2.phone
phones_2.type
phones_2.last_seen
phones_3.phone
phones_3.type
phones_3.last_seen
emails_1.name
emails_1.last_seen
emails_2.name
emails_2.last_seen
emails_3.name
emails_3.last_seen
address.latitude
address.longitude
lifestyle.location.dist
lifestyle.location.latitude
lifestyle.location.longitude
lifestyle.arts
lifestyle.arts.museum_and_theater_goers
lifestyle.arts.photo_and_video_enthusiasts
lifestyle.entertainment
lifestyle.entertainment.games_adventure
lifestyle.entertainment.games_arcade
lifestyle.entertainment.games_board
lifestyle.entertainment.games_card
lifestyle.entertainment.games_casino
lifestyle.entertainment.games_casual
lifestyle.entertainment.games_dice
lifestyle.entertainment.games_family
lifestyle.entertainment.games_music_and_rhythm
lifestyle.entertainment.games_puzzle
lifestyle.entertainment.games_racing_and_vehicle_simulators
lifestyle.entertainment.games_role_playing_games
lifestyle.entertainment.games_shooters_and_fps
lifestyle.entertainment.games_simulation
lifestyle.entertainment.games_sports
lifestyle.entertainment.games_strategy
lifestyle.entertainment.games_trivia
lifestyle.entertainment.games_word
lifestyle.food_and_drink
lifestyle.food_and_drink.foodies_or_cooking_enthusiasts
lifestyle.food_and_drink.restaurant_frequenters
lifestyle.health_and_fitness
lifestyle.health_and_fitness.fitness_enthusiasts
lifestyle.health_and_fitness.gym_goers
lifestyle.health_and_fitness.runners_or_joggers
lifestyle.interests_and_activities
lifestyle.interests_and_activities.country_club_members
lifestyle.interests_and_activities.gamers
lifestyle.interests_and_activities.movie_goers
lifestyle.interests_and_activities.news_readers
lifestyle.interests_and_activities.reading_enthusiasts
lifestyle.retail
lifestyle.retail.beauty_and_health_buyers
lifestyle.retail.big_box_retailer_shoppers
lifestyle.retail.cpg_buyers
lifestyle.retail.consumer_electronics_buyers
lifestyle.retail.department_store_value_shoppers
lifestyle.retail.fashion_shoppers_or_fashion_followers
lifestyle.retail.hotel_visitors
lifestyle.retail.sports_and_outdoor_buyers
lifestyle.retail.upscale_shoppers
lifestyle.retail.young_and_hip_shoppers
lifestyle.sports
lifestyle.sports.golf_enthusiasts
lifestyle.sports.soccer_enthusiasts
lifestyle.sports.sports_enthusiasts
lifestyle.telecommunication
lifestyle.telecommunication.downloaders
lifestyle.telecommunication.dual_sim_phone_users
lifestyle.travel
lifestyle.travel.air_travelers
lifestyle.travel.business_travelers
lifestyle.travel.leisure_travelers
lifestyle.life_stages
lifestyle.life_stages.singles
lifestyle.life_stages.college_students
lifestyle.general_demographics
lifestyle.general_demographics.55+
lifestyle.general_demographics.male
lifestyle.general_demographics.18-24
lifestyle.general_demographics.25-34
lifestyle.general_demographics.35-44
lifestyle.general_demographics.45-54
lifestyle.general_demographics.female
lifestyle.general_demographics.low_income
lifestyle.general_demographics.high_income
lifestyle.general_demographics.young_mothers
lifestyle.general_demographics.average_income
lifestyle.general_demographics.millennial_males
lifestyle.general_demographics.families_with_kids
lifestyle.general_demographics.millennial_females
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Sign In To Preview Data
Volume
243M
RECORDS
Data Quality
100%
Brazil ID
Avail. Format
.csv
File
Coverage
2
Countries
History
12
months

Data Dictionary

[Sample] Li Geo Sample 10 Mx
Attribute Type Example Mapping
national_id
 Integer 2892932127
id_type
 String CURP
names_1.name
 String Aurora V.
names_1.last_seen
 DateTime 2024-12-15T00:00:00+00:00
names_2.name
 String Aurora Verduzco
names_2.last_seen
 DateTime 2024-11-15T00:00:00+00:00
names_3.name
 String Aur. Verduzco
names_3.last_seen
 DateTime 2024-01-15T00:00:00+00:00
gender
 String *
dob
 DateTime 1946-07-07T00:00:00+00:00
addresses_1.address
 String Peatonal Querétaro 770 Edif. 792 , Depto. 787 San Gerardo...
addresses_1.postcode
 Integer 66181
addresses_1.last_seen
 DateTime 2024-06-15T00:00:00+00:00
addresses_2.address
 String Circuito Sur Montaño 294 257 Nueva Liechtenstein, MICH 04038
addresses_2.postcode
 Float 4038.0
addresses_2.last_seen
 DateTime 2024-04-15T00:00:00+00:00
addresses_3.address
 String Avenida Djibouti 108 Edif. 731 , Depto. 871 Nueva Jordani...
addresses_3.postcode
 Float 597.0
addresses_3.last_seen
 DateTime 2024-01-15T00:00:00+00:00
phones_1.phone
 Integer 1547194163163783
phones_1.type
 String MOBILE
phones_1.last_seen
 DateTime 2024-12-15T00:00:00+00:00
phones_2.phone
 Integer 3862934058
phones_2.type
 String HOME
phones_2.last_seen
 DateTime 2024-01-15T00:00:00+00:00
phones_3.phone
 String
phones_3.type
 String
phones_3.last_seen
 String
emails_1.name
 String aurorav@email.com
emails_1.last_seen
 DateTime 2024-11-15T00:00:00+00:00
emails_2.name
 String averduzco@email.com
emails_2.last_seen
 DateTime 2024-01-15T00:00:00+00:00
emails_3.name
 String
emails_3.last_seen
 String
address.latitude
 Float 44.106945
address.longitude
 Float 114.758598
lifestyle.location.dist
 Float 70.05
lifestyle.location.latitude
 Float 44.107
lifestyle.location.longitude
 Float 114.759
lifestyle.arts
 Float 0.6
lifestyle.arts.museum_and_theater_goers
 Float 0.45
lifestyle.arts.photo_and_video_enthusiasts
 Float 0.36
lifestyle.entertainment
 Float 0.13
lifestyle.entertainment.games_adventure
 Float 0.23
lifestyle.entertainment.games_arcade
 Float 0.32
lifestyle.entertainment.games_board
 Float 0.41
lifestyle.entertainment.games_card
 Float 0.59
lifestyle.entertainment.games_casino
 Float 0.13
lifestyle.entertainment.games_casual
 Float 0.71
lifestyle.entertainment.games_dice
 Float 0.54
lifestyle.entertainment.games_family
 Float 0.97
lifestyle.entertainment.games_music_and_rhythm
 Float 0.9
lifestyle.entertainment.games_puzzle
 Float 0.16
lifestyle.entertainment.games_racing_and_vehicle_simulators
 Float 0.69
lifestyle.entertainment.games_role_playing_games
 Float 0.35
lifestyle.entertainment.games_shooters_and_fps
 Float 0.65
lifestyle.entertainment.games_simulation
 Float 0.81
lifestyle.entertainment.games_sports
 Float 0.3
lifestyle.entertainment.games_strategy
 Float 0.17
lifestyle.entertainment.games_trivia
 Float 0.39
lifestyle.entertainment.games_word
 Float 0.19
lifestyle.food_and_drink
 Float 0.94
lifestyle.food_and_drink.foodies_or_cooking_enthusiasts
 Float 0.7
lifestyle.food_and_drink.restaurant_frequenters
 Float 0.86
lifestyle.health_and_fitness
 Float 0.67
lifestyle.health_and_fitness.fitness_enthusiasts
 Float 0.88
lifestyle.health_and_fitness.gym_goers
 Float 0.52
lifestyle.health_and_fitness.runners_or_joggers
 Float 0.61
lifestyle.interests_and_activities
 Float 0.57
lifestyle.interests_and_activities.country_club_members
 Float 0.33
lifestyle.interests_and_activities.gamers
 Float 0.64
lifestyle.interests_and_activities.movie_goers
 Float 0.01
lifestyle.interests_and_activities.news_readers
 Float 0.75
lifestyle.interests_and_activities.reading_enthusiasts
 Float 0.77
lifestyle.retail
 Float 0.61
lifestyle.retail.beauty_and_health_buyers
 Float 0.36
lifestyle.retail.big_box_retailer_shoppers
 Float 0.75
lifestyle.retail.cpg_buyers
 Float 0.43
lifestyle.retail.consumer_electronics_buyers
 Float 0.99
lifestyle.retail.department_store_value_shoppers
 Float 0.26
lifestyle.retail.fashion_shoppers_or_fashion_followers
 Float 0.83
lifestyle.retail.hotel_visitors
 Float 0.45
lifestyle.retail.sports_and_outdoor_buyers
 Float 0.43
lifestyle.retail.upscale_shoppers
 Float 0.94
lifestyle.retail.young_and_hip_shoppers
 Float 0.41
lifestyle.sports
 Float 0.56
lifestyle.sports.golf_enthusiasts
 Float 0.06
lifestyle.sports.soccer_enthusiasts
 Float 0.29
lifestyle.sports.sports_enthusiasts
 Float 0.97
lifestyle.telecommunication
 Float 0.21
lifestyle.telecommunication.downloaders
 Float 0.21
lifestyle.telecommunication.dual_sim_phone_users
 Float 0.19
lifestyle.travel
 Float 0.64
lifestyle.travel.air_travelers
 Float 0.22
lifestyle.travel.business_travelers
 Float 0.0
lifestyle.travel.leisure_travelers
 Float 0.26
lifestyle.life_stages
 Float 0.04
lifestyle.life_stages.singles
 Float 0.64
lifestyle.life_stages.college_students
 Float 0.45
lifestyle.general_demographics
 Float 0.03
lifestyle.general_demographics.55+
 Float 0.4
lifestyle.general_demographics.male
 Float 0.41
lifestyle.general_demographics.18-24
 Float 0.33
lifestyle.general_demographics.25-34
 Float 0.96
lifestyle.general_demographics.35-44
 Float 0.58
lifestyle.general_demographics.45-54
 Float 0.81
lifestyle.general_demographics.female
 Float 0.76
lifestyle.general_demographics.low_income
 Float 0.11
lifestyle.general_demographics.high_income
 Float 0.97
lifestyle.general_demographics.young_mothers
 Float 0.07
lifestyle.general_demographics.average_income
 Float 0.32
lifestyle.general_demographics.millennial_males
 Float 0.06
lifestyle.general_demographics.families_with_kids
 Float 0.69
lifestyle.general_demographics.millennial_females
 Float 0.76
[Sample] Li Geo Sample 10 Br
Attribute Type Example Mapping
national_id
 Integer 24777834015
id_type
 String CPF
names_1.name
 String Caleb P.
names_1.last_seen
 DateTime 2024-12-15T00:00:00+00:00
names_2.name
 String Caleb Pacheco
names_2.last_seen
 DateTime 2024-11-15T00:00:00+00:00
names_3.name
 String Cal. Pacheco
names_3.last_seen
 DateTime 2024-01-15T00:00:00+00:00
gender
 String *
dob
 DateTime 1946-07-06T00:00:00+00:00
addresses_1.address
 String Recanto de Ribeiro, 12 Pastor, SP 21832-051
addresses_1.postcode
 String 21832-051
addresses_1.last_seen
 DateTime 2024-06-15T00:00:00+00:00
addresses_2.address
 String Viaduto das Neves, 70 Ribeiro do Norte, SP 42427096
addresses_2.postcode
 Integer 42427096
addresses_2.last_seen
 DateTime 2024-04-15T00:00:00+00:00
addresses_3.address
 String Chácara Cirino, 1 Brito, SP 30005-979
addresses_3.postcode
 String 30005-979
addresses_3.last_seen
 DateTime 2024-01-15T00:00:00+00:00
phones_1.phone
 Integer 1159770792
phones_1.type
 String HOME
phones_1.last_seen
 DateTime 2024-12-15T00:00:00+00:00
phones_2.phone
 Float 3187441266.0
phones_2.type
 String HOME
phones_2.last_seen
 DateTime 2024-11-15T00:00:00+00:00
phones_3.phone
 Integer 557181764351
phones_3.type
 String HOME
phones_3.last_seen
 DateTime 2024-01-15T00:00:00+00:00
emails_1.name
 String skywalker866@email.com
emails_1.last_seen
 DateTime 2024-11-15T00:00:00+00:00
emails_2.name
 String caleb0706@email.com
emails_2.last_seen
 DateTime 2024-09-15T00:00:00+00:00
emails_3.name
 String caleb1946@email.com
emails_3.last_seen
 DateTime 2024-01-15T00:00:00+00:00
address.latitude
 Float -47.810111
address.longitude
 Float 131.60751
lifestyle.location.dist
 Float 34.26
lifestyle.location.latitude
 Float -47.81
lifestyle.location.longitude
 Float 131.608
lifestyle.arts
 Float 0.98
lifestyle.arts.museum_and_theater_goers
 Float 0.03
lifestyle.arts.photo_and_video_enthusiasts
 Float 0.14
lifestyle.entertainment
 Float 0.41
lifestyle.entertainment.games_adventure
 Float 0.37
lifestyle.entertainment.games_arcade
 Float 0.97
lifestyle.entertainment.games_board
 Float 0.49
lifestyle.entertainment.games_card
 Float 0.4
lifestyle.entertainment.games_casino
 Float 0.39
lifestyle.entertainment.games_casual
 Float 0.92
lifestyle.entertainment.games_dice
 Float 0.26
lifestyle.entertainment.games_family
 Float 0.43
lifestyle.entertainment.games_music_and_rhythm
 Float 0.86
lifestyle.entertainment.games_puzzle
 Float 0.44
lifestyle.entertainment.games_racing_and_vehicle_simulators
 Float 0.55
lifestyle.entertainment.games_role_playing_games
 Float 0.82
lifestyle.entertainment.games_shooters_and_fps
 Float 0.52
lifestyle.entertainment.games_simulation
 Float 0.53
lifestyle.entertainment.games_sports
 Float 0.28
lifestyle.entertainment.games_strategy
 Float 0.27
lifestyle.entertainment.games_trivia
 Float 0.95
lifestyle.entertainment.games_word
 Float 0.5
lifestyle.food_and_drink
 Float 0.02
lifestyle.food_and_drink.foodies_or_cooking_enthusiasts
 Float 0.96
lifestyle.food_and_drink.restaurant_frequenters
 Float 0.03
lifestyle.health_and_fitness
 Float 0.71
lifestyle.health_and_fitness.fitness_enthusiasts
 Float 0.64
lifestyle.health_and_fitness.gym_goers
 Float 0.31
lifestyle.health_and_fitness.runners_or_joggers
 Float 0.58
lifestyle.interests_and_activities
 Float 0.56
lifestyle.interests_and_activities.country_club_members
 Float 0.86
lifestyle.interests_and_activities.gamers
 Float 0.78
lifestyle.interests_and_activities.movie_goers
 Float 0.5
lifestyle.interests_and_activities.news_readers
 Float 0.21
lifestyle.interests_and_activities.reading_enthusiasts
 Float 0.63
lifestyle.retail
 Float 0.13
lifestyle.retail.beauty_and_health_buyers
 Float 0.5
lifestyle.retail.big_box_retailer_shoppers
 Float 0.42
lifestyle.retail.cpg_buyers
 Float 0.36
lifestyle.retail.consumer_electronics_buyers
 Float 0.74
lifestyle.retail.department_store_value_shoppers
 Float 0.31
lifestyle.retail.fashion_shoppers_or_fashion_followers
 Float 0.27
lifestyle.retail.hotel_visitors
 Float 0.62
lifestyle.retail.sports_and_outdoor_buyers
 Float 0.2
lifestyle.retail.upscale_shoppers
 Float 0.3
lifestyle.retail.young_and_hip_shoppers
 Float 0.17
lifestyle.sports
 Float 0.69
lifestyle.sports.golf_enthusiasts
 Float 0.29
lifestyle.sports.soccer_enthusiasts
 Float 0.81
lifestyle.sports.sports_enthusiasts
 Float 0.08
lifestyle.telecommunication
 Float 0.06
lifestyle.telecommunication.downloaders
 Float 0.81
lifestyle.telecommunication.dual_sim_phone_users
 Float 0.76
lifestyle.travel
 Float 0.85
lifestyle.travel.air_travelers
 Float 0.04
lifestyle.travel.business_travelers
 Float 0.76
lifestyle.travel.leisure_travelers
 Float 0.99
lifestyle.life_stages
 Float 0.41
lifestyle.life_stages.singles
 Float 0.17
lifestyle.life_stages.college_students
 Float 0.38
lifestyle.general_demographics
 Float 0.86
lifestyle.general_demographics.55+
 Float 0.89
lifestyle.general_demographics.male
 Float 0.81
lifestyle.general_demographics.18-24
 Float 0.11
lifestyle.general_demographics.25-34
 Float 0.27
lifestyle.general_demographics.35-44
 Float 0.09
lifestyle.general_demographics.45-54
 Float 0.54
lifestyle.general_demographics.female
 Float 0.43
lifestyle.general_demographics.low_income
 Float 0.77
lifestyle.general_demographics.high_income
 Float 0.8
lifestyle.general_demographics.young_mothers
 Float 0.93
lifestyle.general_demographics.average_income
 Float 0.91
lifestyle.general_demographics.millennial_males
 Float 0.25
lifestyle.general_demographics.families_with_kids
 Float 0.63
lifestyle.general_demographics.millennial_females
 Float 0.23

Description

Unlock 243M verified identity and lifestyle profiles across two key LATAM markets. Living Identity™ powers marketing intelligence, location-based audience analytics, KYC, and consumer insights — helping businesses drive precision engagement and smart expansion.
Living Identity™ LATAM: Verified Identity and Lifestyle Intelligence for Marketing and Customer Insights Living Identity™ LATAM offers access to 243 million verified consumer profiles across two strategic Latin American markets. This structured, geo-coded dataset combines identity fundamentals with lifestyle, mobility, and demographic attributes — designed for precision audience analytics, smarter marketing strategies, and accurate KYC compliance. Key Features: • Volume: 243,000,000 verified records • Coverage: 2 key LATAM countries • Historical Depth: 12 months of up-to-date behavioral and identity data • Attributes: Full name, government ID (where available), address, phone, email, mobility patterns, consumer interests, affluence indicators • Location Precision: Geo-coded data at high accuracy • Data Storage: Secure on-premise hosting with frequent updates What’s Inside: Living Identity™ LATAM brings together structured identity verification with rich consumer behavior signals and lifestyle segmentation, enabling powerful marketing intelligence and audience targeting capabilities. Primary Use Cases: • Strategic Marketing Intelligence and Campaign Optimization • Location-Based Audience Analytics • Consumer Intelligence and Behavioral Segmentation • Identity Verification and KYC Enhancement • Data-Driven Market Expansion Strategies Ideal For: • Marketing and Media Agencies • Retailers and E-Commerce Platforms Targeting LATAM • Financial Services Firms Expanding in LATAM Markets • Customer Intelligence and Segmentation Teams • Audience Modeling and Predictive Analytics Groups Data Quality and Compliance: Fully GDPR, LGPD, and PDPA-aligned, Living Identity™ LATAM ensures secure, ethical, and regulatory-approved identity and behavioral data sourcing — updated frequently to maintain real-time accuracy. Pricing and additional samples available upon request.

Country Coverage

North America (1)
Mexico
South America (1)
Brazil

History

12 months of historical data

Volume

243 million RECORDS

Pricing

1datapipe has not published pricing information for this product yet. You can request detailed pricing information below.
Request detailed pricing

Suitable Company Sizes

Small Business
Medium-sized Business
Enterprise

Quality

Self-reported by the provider
100%
Brazil ID
100%
Brazil Gender
100%
Brazil Name
95%
Brazil DOB
100%
Brazil Address
100%
Brazil Mobile
100%
Brazil Email
97%
Mexico ID
97%
Mexico Name
85%
Mexico Gender
95%
Mexico DOB

Delivery

Methods
SFTP
Frequency
monthly
Format
.csv

Use Cases

Location-based Audience Analytics
Consumer Intelligence
Marketing Intelligence
Know Your Customer (KYC)
Marketing Strategy

Categories

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Frequently asked questions

What is Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights?

Unlock 243M verified identity and lifestyle profiles across two key LATAM markets. Living Identity™ powers marketing intelligence, location-based audience analytics, KYC, and consumer insights — helping businesses drive precision engagement and smart expansion.

What is Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights used for?

This product has 5 key use cases. 1datapipe recommends using the data for Location-based Audience Analytics, Consumer Intelligence, Marketing Intelligence, Know Your Customer (KYC), and Marketing Strategy. Global businesses and organizations buy Demographic Data from 1datapipe to fuel their analytics and enrichment.

Who can use Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights?

This product is best suited if you’re a Enterprise looking for Demographic Data. Get in touch with 1datapipe to see what their data can do for your business and find out which integrations they provide.

How far back does the data in Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights go?

This product has 12 months of historical coverage. It can be delivered on a monthly basis.

Which countries does Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights cover?

This product includes data covering 2 countries like Brazil and Mexico. 1datapipe is headquartered in United States of America.

How much does Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights cost?

Pricing information for Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights is available by getting in contact with 1datapipe. Connect with 1datapipe to get a quote and arrange custom pricing models based on your data requirements.

How can I get Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights?

Businesses can buy Demographic Data from 1datapipe and get the data via SFTP. Depending on your data requirements and subscription budget, 1datapipe can deliver this product in .csv format.

What is the data quality of Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights?

1datapipe has reported that this product has the following quality and accuracy assurances: 100% Brazil ID, 100% Brazil Gender, 100% Brazil Name. You can compare and assess the data quality of 1datapipe using Datarade’s data marketplace.

What are similar products to Identity & Lifestyle Data LATAM 243M Dataset Marketing & Consumer Intelligence Key Markets Insights?

This product has 3 related products. These alternatives include Demographic Data Southeast Asia 401M Records of Identity & Lifestyle Multi-Country Package, Persona enrich 1st-party data with 350+ U.S. consumer personas, and Doorda UK Population Data Geodemographic Data Linked to 2.2M+ Postcodes from 173 Data Sources Location Intelligence and Analytics. You can compare the best Demographic Data providers and products via Datarade’s data marketplace and get the right data for your use case.

Pricing available upon request

1datapipe

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