BigDataCloud

What does BigDataCloud do?

BigData Cloud provides the industry’s most performant, scalable and flexible APIs. Built for eCommerce, Ad Agencies, Financial Institution, Saas, CRM Systems etc.

What kind of data does BigDataCloud have?

Location Data, Intellectual Property Data, and IP To Geolocation Data

What data does BigDataCloud offer?

BigDataCloud is the Industry’s first fully scientific IP Geolocation technology - Patent pending. Our IP geolocation data is super accurate and is delivered via API service at submillisecond speed.

What are the best use cases for BigDataCloud’s data?

#1. Customer Targeting Providing personalised customer service has become a game-changing strategy in the world of consumer business. If you are not personalising your products, services and communications then you are definitely losing your customers. Using the location data of your customers, you can deliver targeted marketing campaigns with a higher conversion rate. Many marketing and advertising platforms like ad networks, content delivery network, social channels, email tools, and CRMs can use IP Geolocation APIs to provide better customer targeting for businesses. #2. Customer Data Validation One of the key challenges of CRM platforms is customer data validation in real-time. The information provided by the customers needs to be validated before it can be stored, distributed, analysed or consumed. The inaccuracy in customer data can impact the overall performance of the business. IP Geolocation APIs can help you validate customer’s input and provide feedback in real-time. #3. Content Localisation According to the study, consumers spend 8.8 hours a day, on average, engaging with digital content. We are definitely hooked to our digital devices for a continuous source of information, news, knowledge and entertainment. As a result, digital content engagement has become a highly competitive space that has given rise to click baits and fake news. Increasing the relevancy of the content has become everyone’s priority. IP Geolocation APIs can provide various data points including languages and locality information. These can be implemented in your content management system to transform the content to fit the audience. This can increase the relevance of your content and increase engagement. #4. Digital Right Protection and Management We are living in the post-TV revolution where we get our news and entertainment delivered through streaming services like Netflix, Amazon Prime and YouTube. However, managing content delivery and protecting them through illegal streaming is a continuous challenge. Using IP geolocation APIs, services can non-intrusively detect the originating country of the user, VPN/Proxy access and accordingly block or deliver the content. #5. Reducing Online Fraud This is one of the most important use cases of all and also the most challenging one. Among various types of online frauds, e-commerce fraud is the most common one causing businesses to lose billions. Based on recent reports, e-commerce fraud is estimated to reach $12 billion by 2020 in the U.S. alone. IP Geolocation technology can play a huge role in reducing fraudulent transactions. In addition to identifying the location of the user, IP geolocation can also be used to detect malicious IP addresses and detect suspicious traffic from VPN, Proxy, TOR and other hosting environments. This allows the system to flag anonymous traffic and help in reducing fraudulent behaviour.