Consumer Edge
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Consumer Edge Data Products: APIs & Datasets
Consumer Edge Pricing & Cost
Consumer Edge offers a variety of solutions depending on each client’s specific needs. Availability includes unpanelized raw transaction-level data feeds or aggregated data summarized by day/week/month/quarter and parent company. Near real-time daily data is available as well as lagged data. Free trials and tests are available, and pricing varies.
Reach out to the Consumer Edge team for more information tailored to your specific use case.
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About Consumer Edge
Consumer Edge in a Nutshell
Consumer Edge is the foremost authority in consumer data-led insights, pioneering innovative consumer data solutions on the global market. Headquartered in NYC, Consumer Edge delivers unparalleled views into global consumer spending behavior coupled with deep industry knowledge and analytical expertise for enhanced strategic decision-making across the investment and corporate landscapes.
• Founded in 2009 as a leading data-driven research firm
• #1 global provider of anonymized consumer transaction data
• Offices in the US, UK, and Germany
• Premier Insights-as-a-Service alternative data platform
• Unmatched transaction data domain expertise
• Most sophisticated privacy framework in the industry
Our products deliver unrivaled consumer spending information by fusing numerous privacy-compliant data types across geographies. Unlock actionable insights driven by our near real-time market intelligence and benchmarking capabilities at the merchant, brand, and item levels.
Geo Coverage
Data Offering
Consumer Edge offers unparalleled access to comprehensive consumer data spanning 5 continents, 30K+ merchants, and 1,800 parent companies. We provide in-depth accurate historical insights empowering deep understanding of the global market. Benefit from superior data cleansing & enrichment capabilities for granular analysis, and analytical expertise delivering bespoke insights. Access privacy-compliant data types protected by our proprietary framework adhering to global norms like GDPR.
Use Cases
Public Investors (Quant Funds, Quantamental, & Fundamental)
• Trading signals around ticker coverage, specifically DTC merchant stocks
• Key KPIs mapped to company-reported figures
• Breakouts by channel, geography, and demographics
• Deep-dive information such as retention, churn, cross-shop
Private Equity and Venture Capital
• Deal sourcing
• Live diligences
• Portfolio monitoring
• Validating investment theses
Corporate
• Market share and competitive analysis
• Customer demographic and geographic growth drivers
• Cross-shop, loyalty, and shopper retention
Data Sources & Collection
CE data covers consumer behavior trends, largely spend-based, at the merchant level and product level. It includes transaction data across payment networks in the US and Europe, point-of-sale data from packaged goods items scanned at retail checkouts, global webscrape data across industries, and coming soon US physical/digital receipt data at merchant and SKU level. Semantic mapping is consistent across data products, allowing you to easily link entities for a 360 degree view across datasets.
Key Differentiators
Consumer Edge is the #1 provider of alternative data servicing over 70% of the top 50 hedge funds, as well as leading private equity, venture capital, and global corporate clients. CE data is trusted for its quality, accuracy, speed, and comprehensive coverage that offers a holistic view of consumer spending behavior.
With 5 products and 7 datasets complemented by client support by our expert Insights team, agility in adding new brands and parent companies to our coverage on-demand, and leading granularity of data, Consumer Edge empowers faster, smarter strategic decision-making.
Data Privacy
Consumer Edge’s proprietary data privacy framework ensures data cannot be tied back to customers or data partners. Our sophisticated three-pronged approach assures confidentiality and compliance:
- Scientific Framework: We maintain data integrity while removing all personally identifiable information (PII) through a proprietary process of data de-identification, anonymization, and transformation.
- Legal Framework: Our commitment to regulatory compliance includes adherence to GDPR, UK Data Protection Act, and CCPA, providing a solid and compliant foundation for operations.
- Organizational Framework: We emphasize a culture of compliance by establishing and following strict privacy guidelines, supported by ongoing privacy counsel reviews.
Integrations
Frequently asked questions about Consumer Edge
What does Consumer Edge do?
Consumer Edge is a leader in alternative consumer data for public and private investors and corporate clients. Transaction data, scanner data, web data, and email receipt data spans dozens of industries, hundreds of companies, and global geographies to empower strategic decision-making.
How much does Consumer Edge cost?
The supported pricing models for Consumer Edge’s data are Yearly License. Consumer Edge offers free samples for individual data requirements. Get talking to a member of the Consumer Edge team to receive custom pricing options, information about data subscription fees, and quotes for Consumer Edge’s data offering tailored to your use case.
What kind of data does Consumer Edge have?
Consumer Behavior Data, Audience Data, Alternative Data, Point-of-Sale (POS) Data, and 8 others
What data does Consumer Edge offer?
Consumer Edge offers unparalleled access to comprehensive consumer data spanning 5 continents, 30K+ merchants, and 1,800 parent companies. We provide in-depth accurate historical insights empowering deep understanding of the global market. Benefit from superior data cleansing & enrichment capabilities for granular analysis, and analytical expertise delivering bespoke insights. Access privacy-compliant data types protected by our proprietary framework adhering to global norms like GDPR.
How does Consumer Edge collect data?
CE data covers consumer behavior trends, largely spend-based, at the merchant level and product level. It includes transaction data across payment networks in the US and Europe, point-of-sale data from packaged goods items scanned at retail checkouts, global webscrape data across industries, and coming soon US physical/digital receipt data at merchant and SKU level. Semantic mapping is consistent across data products, allowing you to easily link entities for a 360 degree view across datasets.
What’s Consumer Edge’s data privacy policy?
Consumer Edge’s proprietary data privacy framework ensures data cannot be tied back to customers or data partners. Our sophisticated three-pronged approach assures confidentiality and compliance: Scientific Framework: We maintain data integrity while removing all personally identifiable information (PII) through a proprietary process of data de-identification, anonymization, and transformation. Legal Framework: Our commitment to regulatory compliance includes adherence to GDPR, UK Data Protection Act, and CCPA, providing a solid and compliant foundation for operations. Organizational Framework: We emphasize a culture of compliance by establishing and following strict privacy guidelines, supported by ongoing privacy counsel reviews.
What are the best use cases for Consumer Edge’s data?
Public Investors (Quant Funds, Quantamental, & Fundamental) • Trading signals around ticker coverage, specifically DTC merchant stocks • Key KPIs mapped to company-reported figures • Breakouts by channel, geography, and demographics • Deep-dive information such as retention, churn, cross-shop Private Equity and Venture Capital • Deal sourcing • Live diligences • Portfolio monitoring • Validating investment theses Corporate • Market share and competitive analysis • Customer demographic and geographic growth drivers • Cross-shop, loyalty, and shopper retention
What platforms is Consumer Edge integrated with?
Maiden Century