Traffic Data: Best Vehicle Traffic Databases & Datasets

What is Traffic Data?

Traffic data is information about the speed, flow and volume of vehicles. It's mostly used by governments and logistics companies e.g. in urban planning and road infrastructure. Datarade helps you find the best traffic data providers, APIs and datasets.Learn more

Recommended Traffic Data Products

50+ Results
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Factori Foot Traffic | mobile location data -Available Globally( 1 year history)

by Factori
Data Export Methodology: Since we collect data dynamically, we provide the most updated data and insights ... We provide high-quality persistent mobility data from our partnered mobile apps & SDKs and this data
Available for 247 countries
226B Monthly Location Pings
1 years of historical data
90% Horizontal Accuracy
Starts at
$5,000$4,500 / month
Free sample preview
10% Datarade discount
Free sample available
Start icon5.0(1)

Area Visitors -- analyze global foot traffic trends for geographic areas via API or batch data delivery

Gravy Area Visitors data enables users to compare foot traffic trends for different areas of interest ... Companies use Area Visitors for foot traffic and footfall analysis, competitive insights, real estate
Available for 247 countries
50B global signals per day
3 years of historical data
100% deterministic data
Starts at
$1 / API call
Free sample available
Start icon5.0(1)

Mobility & Foot traffic Enriched Data by PREDIK Data-Driven

Data to identify and understand consumer behavior patterns and trends with Foot traffic and anonymized ... This Mobility & Foot traffic dataset available for all countries include enriched raw mobility data and
Available for 247 countries
3 years of historical data
Pricing available upon request
Free sample available
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Datalastic Real-Time Ships Traffic Data | Maritime REST API | 750.000+ ships

DATA RESPONSE EXAMPLE: { “data”: { “uuid”: “b8625b67-7142-cfd1-7b85-595cebfe4191”, ... the ways Datalastic ensures high data quality.
Available for 249 countries
590K Vessels

10,000+ Traffic scenes from low view for AI & ML model

, Traffic camera system, Vehicle flow estimation,… Each data set is supported by both AI and human review ... Collection of 10,000+ images of traffic scene from low view that are ready to use for optimizing the
Available for 9 countries
10K images
10 years of historical data
Available Pricing:
One-off purchase
Yearly License
Usage-based
Free sample preview
Free sample available

Annotated Indian Traffic Dataset

performing AI solution that can handle this challenge requires access to large amount of annotated data ... light, Traffic signs, People, Dog, Cow, Barricade
Available for 1 countries
150K images
1 years of historical data
Starts at
$9,000$8,100 / purchase
10% Datarade discount
Free sample available
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Transports & Logistics: POI and Transaction Data in US

This data can be joined with other SafeGraph data on building footprint and listing information, including ... This high-quality data also includes open and close dates, category tags, and the Placekey universal
Available for 3 countries
11M POI (Points of Interest)
3 years of historical data
Starts at
$0.10 / purchase
Free sample available
Start icon4.9(2)

Factori_High Fidelity Mobility Data|Foot Traffic|Raw Mobile Location Data:200 Billion+ Locations

by Factori
High-Fidelity Mobility Data Reach: Our reach data represents the total number of data counts available ... Data Export Methodology: Since we collect data dynamically, we provide the most updated data and insights
Available for 194 countries
214M Total Daily Pings
1 years of historical data
90% Vertical Accuracy
Starts at
$5,000 / month
Free sample preview
Free sample available

Global Raw Location Data - Quadrant Foot Traffic Data - 900+ Million Unique Devices Per Country

Quadrant (An Appen Company) is a global leader in mobile location data, POI data, and corresponding compliance ... Through our in-house data science team, we offer sophisticated technical documentation, location data
Available for 249 countries
900 Million Devices
2 years of historical data
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample preview

Transport/Logistics and Container Tracking Datasets | Grepsr

by Grepsr
These data are gathered through location data, such as current fleet coordinates and routes, map details ... With logistics tracking data, you’ll know where products, materials, or other resources are physically
Available for 249 countries
99% Fill Rate
Pricing available upon request
Free sample preview
Free sample available

More Traffic Data Products

Discover related traffic data products.
900 Million Devices
249 countries covered
2 years of historical data
Quadrant (An Appen Company) is a global leader in mobile location data, POI data, and corresponding compliance services. Our location data is gathered from a...
10K images
10 countries covered
10 years of historical data
Collection of 10,000+ images of traffic scene from high view that are ready to use for optimizing the accuracy of computer vision models.
10K images
9 countries covered
10 years of historical data
Collection of 10,000+ images of traffic scene from low view that are ready to use for optimizing the accuracy of computer vision models.
900 Million Devices
249 countries covered
2 years of historical data
Quadrant (An Appen Company) is a global leader in mobile location data, POI data, and corresponding compliance services. Our location data is gathered from a...
650 Million Devices
249 countries covered
2 years of historical data
Quadrant (An Appen Company) is a global leader in mobile location data, POI data, and corresponding compliance services. Our location data is gathered from a...
214M Total Daily Pings
90% Vertical Accuracy
194 countries covered
We provide high precision human mobility data collected from location aware partner mobile apps from outside US locations, which includes attributes such as ...
90K Unique Vessels / Per Reporting
99% Unique Vessel Locations
249 countries covered
40Geo provides a diverse data platform for customers to consume and interact with maritime traffic AIS feeds. A solutions based organization, we provide stan...
64 countries covered
6 years of historical data
A comprehensive collection of historic speed and travel time data to help analyze how traffic responded to a specific moment in time or typically flows on ...
11M POI (Points of Interest)
3 countries covered
3 years of historical data
Business listing information about points of interest (POI), such as brand, address, location, lat/log, open-hours, and NAICS category. This high-quality dat...
50B global signals per day
100% deterministic data
247 countries covered
Submit your own geographic coordinates and time range and receive the counts and mobile device IDs observed in that area during that time in return. Ready-m...
64 countries covered
6 years of historical data
Real-time speed and travel time data calculated from GPS probes from connected vehicles, commercial fleets, and mobile GPS apps.
150K images
India covered
1 years of historical data
Annotated Indian Traffic dataset that includes images (jpg) and annotations in PASCAL VOC XML.
10M Records and livetracking
100% Accuracy
249 countries covered
The automated asset monitoring will enable you to communicate with vessels in specified areas and provides full visibility of supply vessels’ movements. Rule...
10M Records and livetracking
100% Accuracy
249 countries covered
Vessel Tracking from GateHouse Maritime provides you with live tracking of your vessels and shipments through satellite and terrestrial data. This service ...
10M Records and livetracking
100% Accuracy
249 countries covered
With the GateHouse Maritime AIS tracking system you get more than just a display system showing ships’ position in real-time. You get more than 20 years expe...
10M Records and livetracking
100% Accuracy
249 countries covered
With the GateHouse Maritime AIS tracking system you get more than just a display system showing ships’ position in real-time. You get more than 20 years expe...
214M Total Daily Pings
90% Vertical Accuracy
194 countries covered
We provide high precision human mobility data collected from location aware partner mobile apps from outside US locations, which includes attributes such as ...
57 countries covered
6 years of historical data
Database provides sound level data on worldwide venues, notably restaurant chains, retail stores, movie theaters, bars, clubs, gyms, industrial offices, aren...
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Datalastic
Based in Netherlands
Datalastic
1 API key to access full maritime database in less than 5 minutes. Choose your plan, subscribe, and receive your maritime API key by email.
750000
Vessels in the Database
99.98%
Servers Up-time
100+
Customers
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INRIX
Based in USA
INRIX
INRIX is the global leader in connected car services and transportation analytics. Leveraging big data and the cloud, INRIX delivers comprehensive services a...
Urban SDK
Based in USA
Urban SDK
Urban SDK is a data provider offering Traffic Data, GIS Data, Mobility Data, Car Traffic Data, and 5 others. They are headquartered in United States of America.
datarade.ai - 40Geo profile banner
40Geo
Based in USA
40Geo
40Geo turns sensors into location based intelligence. The explosion of connected sensors, cloud computing, AI, and machine learning have equipped 40Geo w...
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Grips Intelligence
Based in Germany
Grips Intelligence
Grips Intelligence is one of the world's largest independent monitors of digital marketing and online sales. Our platform currently analyzes over $1 trillion...
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Ainnotate
Based in India
Ainnotate
With a range of annotation services to cater to your AI model training needs and high quality dataset for your AI models, Ainnotate can share its rich experi...
Support
Post Delivery Support
Custom
Custom Solutions
Low Cost
Flexible pricing model

The Ultimate Guide to Traffic Data 2023

Learn about traffic data analytics, sources, and collection.

What is Traffic Data?

Traffic data tells you about the volume, flow, speed and classification of vehicle traffic on the roads in a given area. It’s not to be confused with web traffic data or footfall traffic data - these datasets provide information about internet users and pedestrians in the street, not about cars and vehicles!

Traffic data commonly refers to the traffic we see on the roads around us, and so is sometimes used interchangably with ‘road traffic data’. However, traffic data has many sub-categories beyond this - rail traffic, freight traffic and marine traffic all tell you about the flow of vehicles in specific places and industries. But throughout this guide, whenever we refer to ‘traffic data’, we’re talking about data which counts and measures automobiles and public transport found on ordinary roads.

Traffic data analytics are becoming more important as our cities become more congested. The organizations and local authorities responsible for urban planning and setting speed limits rely on traffic datasets to understand how vehicles travel and where they visit most often. Live traffic data feeds allow these organizations to analyze traffic data in real time, giving them the most accurate understanding of the roads today. Real-time traffic data is often compared to historical traffic data to identify historic traffic patterns and changes over time. This way, organizations can use this combined traffic dataset for traffic predicition.

But public traffic data isn’t just used by government and infrastructure organizations. In fact, an increasing amount of retailers and businesses are turning to traffic data collection companies to enhance their operations and make data-driven decisions. Let’s look closer at the various road traffic data applications.

Who uses Traffic Data and for what use cases?

Traffic data providers are enabling companies and organizations from a range of industries to enhance their decision-making and planning. Here are just some users and use cases associated with vehicle traffic data:

Traffic Data for Retailers

Retailers - Traffic data collection and analysis has a range of advantages for businesses and retailers. Traffic count data is used for retail site selection, as retailers aim to place their stores in locations which people visit frequently and which are easy travel to. A high traffic count indicates that the road or location in question is popular. From this, the retailer can use intelligence from traffic count service providers alongside the business’ internal metrics to decide on a retail store site. With traffic data analysis software from a data provider, businesses can make the best site decisions: just because an area’s traffic count is high, this doesn’t always indicate that it’s a good location to open a store. Part of a business’ traffic data analysis is deciding whether a high traffic count means the store will get more customers, or face more competition.

Tourism & Hospitality Industry

Tourism and Hospitality - A traffic prediction dataset allows companies in the tourism and hospitality industries to plan their logistics wisely. Traffic volume data and traffic flow data can show these businesses when traffic is at its most concentrated on the roads. With a traffic flow API, tourism and hospitalities can prepare their product inventory and workforce for busy periods, and also foresee any supply chain disruption.

Vehicle Traffic Data Analysis for Marketing

Marketers - Marketers often work with traffic data analysis companies for location-based and DOOH marketing. Marketers can select when to serve ads on roadside digital billboards and displays based on real time traffic analysis. Using a live traffic API to serve ads programmatically allows marketers to display ads which are seen by as many drivers as possible. More traditionally, a road traffic dataset will help marketers decide where to roll out OOH ads. There’s no point investing money in an expensive ad billboard campaign if your traffic database shows that there are rarely any vehicles in your selected area!

Authorities and Governments

Local Authorities and Governments - Local authorities and governments use traffic datasets for lots of use cases. When planning a new road, regional authorities analyze historical traffic incident datasets to identify dangerously busy areas. Similarly, many local authorites also use a traffic incidents API, so that they can adjust the legal speed limit if there’s a spike in collisions. More widely, governments and local authorities leverage traffic flow datasets to introduce congestion charges in the busiest cities as part of their green initiatives. For urban planning, it’s vital that local authorities and governments have quality traffic data, so that they’re able to install amenities like gas stations, and carry out regular road maintenence. On motorways, they can implement congestion management systems, such as varying lane availability.

Traffic Data Software

Smart Infrastructure - Traffic data software is being put to increasingly innovative use. AI and Deep Learning are being used for traffic data collection, as well as sophisticated urban planning. For example, many cities are trialling projects which use wireless communication sensors and smart materials and energy to create smart roads that generate electricity from passing traffic. The electricity harvested is stored in roadside batteries and used to power street lamps, road signs or air pollution monitors, as well as sensors which detect when potholes are forming. The smart roads can also monitor vehicle speed, making traffic speed data collection more efficient and reliable. Smart roads can even recognise the type of vehicle being driven, showing that traffic data collection methods are becoming more powerful by the day.

Haulage

Haulage - Most haulage companies consider a traffic data API a crucial part of their transport and logistics management. Real time traffic analysis enables drivers to plan their journeys and routes effectively. Haulage companies rely on real-time traffic data to ensure that the vehicle fleet is travelling as safely and efficiently as possible.

Emergency Services

Emergency Services - Traffic data systems are an integral part of any emergency response team. To ensure that ambulances, police cars and fire engines reach their destination as quickly as possible, emergecy services use a traffic congestion dataset to identify which routes to avoid. Street traffic data is also extremely useful to logisitics teams at emergency services. Where possible, they will try to direct emergency vehicles away from residential streets or areas with lots of pedestrians. With a live traffic API, vehicles can avoid these routes and travel as quickly as possible.

What are typical Traffic Data attributes?

Lots of data points make up the traffic data cloud. When you buy a traffic dataset or data API from a traffic data provider, it typically has a range of attributes. They can include

Traffic Count Data

Traffic Count Data - Traffic count companies install sensors and cameras either above or beside roads which monitor how many vehicles pass by in a given time frame.

Traffic Flow Data

Traffic Flow Data - Understanding how to measure traffic flow can be complicated. Fortunately, real-time traffic data APIs tell you instantly how regular the flow of traffic on a road is, and whether this changes over time.

Traffic Speed Data

Traffic Speed Data - Traffic data providers collect real time traffic speed data either by using its GPS or black box, or by creating a traffic speed dataset using cameras and sensors around the road.

Traffic Congestion Data

Traffic Congestion Data - A traffic congestion dataset reveals when there is too much traffic on a given road, meaning vehicles can’t flow regularly. Queue legnth assessment is also linked to congestion.

Traffic Incident Data

Traffic Incident Data - Traffic data providers offer historical traffic data relating to incidents which have occured on the road in the past, as well as live traffic data, which reports incidents as soon as they take place.

Vehicle Classification Data

Vehicle Classification Data - Vehicle classification organizes the different vehicles which make up a stream of traffic into different groups. For example, cars, buses, taxis, motorbikes, bicycles, vans and lorries are all different classes of vehicle. This kind of data is related to VIN Data

How is Traffic Data collected?

There are countless traffic data collection devices across the world. Some are real-time traffc data sources, others are maunal procedures. Traffic data companies usually deploy a range of collection methods to ensure accuracy.

Manual counts measure traffic flow and delays via driver surveys. Like parking surveys, manual collection can identify driver painpoints, so that local authorities can meeting road planning and parking demands. Pedestrian surveys measure the flow of pedestrians at junctions. Alongside vehicle traffic analysis, these surveys can be used to suggest improvements for the safe movement of foot traffic.

Cameras are employed for number plate recognition, however they’re also used to collect traffic speed data and vehicle classification insights. This data can then be delivered via historical traffic data APIs.

Traffic count data can be retrieved via Bluetooth sensors. These sensors are connected to a counter, and data can be retrieved up to six metres away from the counter. This data can be automatically downloaded by GSM/4G transmission on a daily basis. Count data is automatically stored in traffic data provider software, where it is available for analysis. Real-time count data can also be accessed through an Ethernet/IP connection.

GPS, satellite and mobile signals can collect traffic volume data. GPS analytics are used to monitor congestion and traffic flow, as well as for origin-destination analytics.

Web scraping tools and AI systems can monitor social media sentiment and detect when a large number of posts about traffic are uploads. Key words like ‘traffic’, ‘busy’ and ‘incident’ can be the first indicator of a disruption to traffic flow. Real-time traffic data APIs provide this information 24/7.

Who are the best traffic data providers?

Leading traffic data proivders and traffic data comapnies include INRIX, Waze, Uber Movement, OpenStreetMap, and Mapbox.

How to assess the quality of Traffic Data?

High quality traffic data is essential for the best traffic analysis. Only consistent, up-to-date and enriched traffic data services will give you accurate traffic intelligence. There are steps buyers can take to assess traffic data quality:

  • Buying from a reputable source with excellent reviews is one way of ensuring quality.
  • Regular checks with your own error detection systems should also be employed.
  • Regular testing and assessment is the best way to ensure quality traffic data. These checks can be set up to run automatically.

How is Traffic Data typically priced?

Prices for traffic data depend on many variables. Traffic data collection services typically have several pricing models in place for data buyers. Prices will depend on what the traffic data will be used for, how many people in your company need access to the traffic data, and the geographical areas required for traffic data analysis.

What are the common challenges when buying Traffic Data?

Common challenges include ensuring traffic data is up-to-date. Buying a real time traffic data API overcomes this issue.

It is also necessary to ensure the traffic data collected matches your company’s needs. This entails analysing raw traffic data and traffic data samples. From here, you can communicate your requirements to you traffic data supplier, and get traffic data which matches your company’s needs. Extraction of useful information from these data samples can be a complicated process. Trial and error with different questions is the best way to get useful results.

Businesses need to ensure Traffic data is tested regularly for accuracy and error minimisation. Always check that your traffic data provider has quality certifications and error-reduction procedures in place.

What to ask Traffic Data providers?

How can I get Traffic Data?

You can get Traffic Data via a range of delivery methods - the right one for you depends on your use case. For example, historical Traffic Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time Traffic Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to Traffic Data?

Traffic Data is similar to Aviation Data, Freight Data, Road Data, Trade Data, and Maritime Data. These data categories are commonly used for Traffic Analysis and Tire Condition Analysis.

What are the most common use cases for Traffic Data?

The top use cases for Traffic Data are Traffic Analysis, Tire Condition Analysis, and Supply Chain Intelligence.

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